or


[07/14/14 - 09:40 AM]
ESPN(R) and History(R) Create Co-Branded Promos Featuring "SportsCenter(R)" and "American Pickers(R)" to Air on Both Networks
In the humorous spots, Mike and Frank find the pick of a lifetime, the SportsCenter news desk where the icons of ESPN hosted more than 32,000 shows.

[via press release from History]

ESPN(R) AND HISTORY(R) CREATE CO-BRANDED PROMOS FEATURING "SPORTSCENTER(R)" AND "AMERICAN PICKERS(R)" TO AIR ON BOTH NETWORKS

SPOTS WILL STAR SPORTSCENTER'S SCOTT VAN PELT & KENNY MAYNE ALONG WITH AMERICAN PICKERS' MIKE WOLFE & FRANK FRITZ

COLLABORATIVE SPOTS TO COINCIDE WITH THE SEASON PREMIERE OF AMERICAN PICKERS AND THE NEWLY LAUNCHED SPORTSCENTER SET

THE OLD 'PICKED' SPORTSCENTER NEWS DESK WILL BE AUCTIONED DURING THE ESPYS(R) WITH PROCEEDS GOING TO THE JIMMY V FOUNDATION

NEW YORK, NY - July 14, 2014 - ESPN(R) and HISTORY(R) are collaborating on co-branded spots featuring SportsCenter talent Scott Van Pelt and Kenny Mayne along with Mike Wolfe and Frank Fritz from HISTORY's hit series, American Pickers(R). The spots will begin airing on both networks, Monday, July 14, to highlight the new, recently launched SportsCenter set and the new season of American Pickers which premieres Wednesday, July 30, at 9 p.m. ET/PT.

In the humorous spots, Mike and Frank find the pick of a lifetime, the SportsCenter news desk where the icons of ESPN hosted more than 32,000 shows. Once the pickers get the set from Van Pelt and load it into their van, they drive off only to find quite a surprise hidden inside the desk.

This is the second time ESPN and HISTORY have collaborated on customized spots. The first featured the hit scripted drama Vikings in February and involved Mayne and the Vikings character "The Seer" in three different promos that touted the series.

"ESPN has been a wonderful collaborator and this is an organic next step in our continued partnership," said Samantha Maltin, Senior Vice President of Marketing for HISTORY & H2, "By combining forces with ESPN Sportcenter we can expand our fan base and raise the cultural currency of our core franchises."

Added Sean Hanrahan, Senior Vice President of Marketing Solutions at ESPN, "Following the success of the Vikings spots, we were looking for ways to work together again. Combining American Pickers with the debut of the new SportsCenter set, made perfect sense. It's a great way to blend the two brands and reach a crossover audience."

As ESPN's flagship show is evolving to their new sets in Bristol, CT, the old Sportscenter "American-Pickers-picked" set will be auctioned during the ESPYS with all proceeds benefitting the Jimmy V Foundation. From this desk, ESPN brought fans the biggest highlights and covered the most historic moments. This is a once in a lifetime chance for the ultimate sports fan to own a piece of history and to help a very worthy cause.

About HISTORY(R)

HISTORY(R), now reaching more than 98 million homes, is the leading destination for award-winning original series and specials that connect viewers with history in an informative, immersive and entertaining manner across all platforms. The network's all-original programming slate, including scripted event programming, features a roster of hit series including American Pickers(R), American Restoration(TM), Ax Men(TM), Ice Road Truckers(R), Pawn Stars(R) and Swamp People(R) as well as History's first scripted series Vikings, and epic miniseries and special programming such as The Bible and the Emmy(R) Award-winning Hatfields & McCoys, Gettysburg, Vietnam in HD, America The Story of Us and 102 Minutes That Changed America. The HISTORY website is the leading online resource for all things history, and in 2011, the United States Library of Congress selected HISTORY's Civil War 150 site for inclusion in the historic collection of Internet materials related to the American Civil War sesquicentennial. www.history.com.

About ESPN

ESPN, the world's leading sports entertainment company, features more than 50 assets - seven U.S. television networks, ESPN International, ESPN Radio, ESPN.com, ESPN The Magazine, and more. ESPN is 80 percent owned by ABC, Inc. (an indirect subsidiary of The Walt Disney Company) and 20 percent by The Hearst Corporation.





  [july 2014]  
S
M
T
W
T
F
S
  


· AMERICAN PICKERS (HISTORY)











[03/26/15 - 02:04 PM]
Nickelodeon's 28th Annual Kids' Choice Awards to Simulcast Across Nickelodeon, TeenNick, Nicktoons and TV Land, Live Stream on Nick.com and Nick App Saturday, March 28, at 8:00 P.M. (ET/PT)
The night begins with a super-sized episode of "The Thundermans" at 7:00 p.m. (ET/PT) and ends with an exclusive first-look of the all-new animated series "Harvey Beaks" immediately following the slime ceremony at 9:30 p.m. (ET/PT).

[03/26/15 - 01:03 PM]
"Living with Lincoln," The Story of One Family's Efforts to Save the Photographs of Abraham Lincoln Over the Course of Five Generations, Debuts April 13 on HBO
The film explores his family's physical and emotional connection to the president, revealing a personal side of the immortal leader through a modern-day journey of discovery, obsession, depression and despair.

[03/26/15 - 01:00 PM]
Saoirse Ronan and Cynthia Nixon Star in "Stockholm, Pennsylvania" Premiering May 2 on Lifetime(R)
The original movie centers on a young woman, kidnapped as a child, who struggles to readjust to life after being returned home.

[03/26/15 - 12:27 PM]
William Petersen Returns to Television in WGN America's Critically Acclaimed Series "Manhattan," Produced by Lionsgate, Skydance and Tribune Studios
Production will begin on its second season in New Mexico in April for a 2015 debut on WGN America.

[03/26/15 - 12:18 PM]
"Halt and Catch Fire" Dials Up Season Two on Sunday, May 31 at 10:00 P.M. ET/PT
Viewers will also be able to catch up on season one on Netflix beginning Wednesday, April 8.

[03/26/15 - 12:13 PM]
Nickelodeon and Paramount Television Set the Stage with the Cast of "School of Rock"
The series is scheduled to air fall 2015 and is currently in production at Paramount Studios in Los Angeles.

[03/26/15 - 12:01 PM]
Colin Ferguson Cast to Join Andie MacDowell and Dylan Neal in Season Three of Hallmark Channel's Highly-Rated Primetime Original Series, "Debbie Macomber's Cedar Cove"
The #1 primetime drama makes its anticipated return with a special two-hour season premiere July 2015.

[03/26/15 - 11:52 AM]
NBC Sets Aug. 5 Premiere Dates for Two New Comedies and Robust List of Reality Series as Network Looks for Fifth Straight Summer Win in 18-49
"Mr. Robinson" and "The Carmichael Show" will launch on Wednesday, August 5 at 9:00/8:00c and 9:30/9:30c, respectively.

[03/26/15 - 11:52 AM]
Kevin Hart Brings His Boys to Comedy Central(R) with the World Premiere of "Kevin Hart Presents: Plastic Cup Boyz" on Saturday, April 11 at 11:00 PM ET/PT
Three man act Plastic Cup Boyz, Joey Wells, Will "Spank" Horton and Na'im Lynn, taped their debut special at The House of Blues in San Diego.

[03/26/15 - 11:06 AM]
"Nightline" Is #1 for the Week in Total Viewers and Adults 25-54 for Second Straight Week
ABC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 11:01 AM]
"The Tonight Show" Outdelivers ABC, CBS Competition in All Key Ratings Measures for Week of March 16-20
NBC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 10:00 AM]
HBO and Vice Enter Major News Content Deal
Highlights include a four-year extension (with an increase from 14 to 35 episodes a year) of the Emmy(R)-winning documentary show.

[03/26/15 - 09:35 AM]
TLC Sings Into Spring with New Series Following "The Willis Family"
The series will follow Brenda and Toby Willis as they share the challenge of maintaining their large, fourteen-member family while keeping up with the workload required to manage their touring band.

[03/26/15 - 09:22 AM]
LMN Premieres New Original Series "I Love You... But I Lied" Wednesday, April 8 at 10PM ET
Inspired by true events, each episode of "I Love You... But I Lied" reveals two stories of personal deception.

[03/26/15 - 09:14 AM]
"Top Chef at Sea" Heats Up as Celebrity Cruises and Bravo Media Extend Partnership Through 2016
Setting sail November 14 onboard Celebrity Reflection, the one-of-a-kind Eastern Caribbean cruise vacation will give guests an up-close-and-personal culinary experience with six former "Top Chef" competitors.