or


[07/14/14 - 09:40 AM]
ESPN(R) and History(R) Create Co-Branded Promos Featuring "SportsCenter(R)" and "American Pickers(R)" to Air on Both Networks
In the humorous spots, Mike and Frank find the pick of a lifetime, the SportsCenter news desk where the icons of ESPN hosted more than 32,000 shows.

[via press release from History]

ESPN(R) AND HISTORY(R) CREATE CO-BRANDED PROMOS FEATURING "SPORTSCENTER(R)" AND "AMERICAN PICKERS(R)" TO AIR ON BOTH NETWORKS

SPOTS WILL STAR SPORTSCENTER'S SCOTT VAN PELT & KENNY MAYNE ALONG WITH AMERICAN PICKERS' MIKE WOLFE & FRANK FRITZ

COLLABORATIVE SPOTS TO COINCIDE WITH THE SEASON PREMIERE OF AMERICAN PICKERS AND THE NEWLY LAUNCHED SPORTSCENTER SET

THE OLD 'PICKED' SPORTSCENTER NEWS DESK WILL BE AUCTIONED DURING THE ESPYS(R) WITH PROCEEDS GOING TO THE JIMMY V FOUNDATION

NEW YORK, NY - July 14, 2014 - ESPN(R) and HISTORY(R) are collaborating on co-branded spots featuring SportsCenter talent Scott Van Pelt and Kenny Mayne along with Mike Wolfe and Frank Fritz from HISTORY's hit series, American Pickers(R). The spots will begin airing on both networks, Monday, July 14, to highlight the new, recently launched SportsCenter set and the new season of American Pickers which premieres Wednesday, July 30, at 9 p.m. ET/PT.

In the humorous spots, Mike and Frank find the pick of a lifetime, the SportsCenter news desk where the icons of ESPN hosted more than 32,000 shows. Once the pickers get the set from Van Pelt and load it into their van, they drive off only to find quite a surprise hidden inside the desk.

This is the second time ESPN and HISTORY have collaborated on customized spots. The first featured the hit scripted drama Vikings in February and involved Mayne and the Vikings character "The Seer" in three different promos that touted the series.

"ESPN has been a wonderful collaborator and this is an organic next step in our continued partnership," said Samantha Maltin, Senior Vice President of Marketing for HISTORY & H2, "By combining forces with ESPN Sportcenter we can expand our fan base and raise the cultural currency of our core franchises."

Added Sean Hanrahan, Senior Vice President of Marketing Solutions at ESPN, "Following the success of the Vikings spots, we were looking for ways to work together again. Combining American Pickers with the debut of the new SportsCenter set, made perfect sense. It's a great way to blend the two brands and reach a crossover audience."

As ESPN's flagship show is evolving to their new sets in Bristol, CT, the old Sportscenter "American-Pickers-picked" set will be auctioned during the ESPYS with all proceeds benefitting the Jimmy V Foundation. From this desk, ESPN brought fans the biggest highlights and covered the most historic moments. This is a once in a lifetime chance for the ultimate sports fan to own a piece of history and to help a very worthy cause.

About HISTORY(R)

HISTORY(R), now reaching more than 98 million homes, is the leading destination for award-winning original series and specials that connect viewers with history in an informative, immersive and entertaining manner across all platforms. The network's all-original programming slate, including scripted event programming, features a roster of hit series including American Pickers(R), American Restoration(TM), Ax Men(TM), Ice Road Truckers(R), Pawn Stars(R) and Swamp People(R) as well as History's first scripted series Vikings, and epic miniseries and special programming such as The Bible and the Emmy(R) Award-winning Hatfields & McCoys, Gettysburg, Vietnam in HD, America The Story of Us and 102 Minutes That Changed America. The HISTORY website is the leading online resource for all things history, and in 2011, the United States Library of Congress selected HISTORY's Civil War 150 site for inclusion in the historic collection of Internet materials related to the American Civil War sesquicentennial. www.history.com.

About ESPN

ESPN, the world's leading sports entertainment company, features more than 50 assets - seven U.S. television networks, ESPN International, ESPN Radio, ESPN.com, ESPN The Magazine, and more. ESPN is 80 percent owned by ABC, Inc. (an indirect subsidiary of The Walt Disney Company) and 20 percent by The Hearst Corporation.





  [july 2014]  
S
M
T
W
T
F
S
  


· AMERICAN PICKERS (HISTORY)





[04/19/19 - 10:07 AM]
Bravo Media Returns to the Big Easy When "Southern Charm New Orleans" Premieres Sunday, June 2 at 9PM ET/PT
Returning socialites include Tamica Lee, Barry Smith, Reagan Charleston, Jeff Charleston, Justin Reese, Jon Moody, Rachel McKenzie and Kelsey Nichols.

[04/19/19 - 09:23 AM]
YouTube Greenlights "Retro Tech" Starring YouTube Creator Marques Brownlee
The six-episode unscripted series will debut on Marques' YouTube channel this December.

[04/19/19 - 09:00 AM]
Music's Biggest Event for Families Returns For Its Seventh Year, Live for the First Time and With a New Name: "ARDYs: A Radio Disney Music Celebration," Sunday, June 16
For the first time, it will be a live telecast, originating from Los Angeles, on Disney Channel and in DisneyNOW, with a simulcast on Radio Disney.

[04/19/19 - 08:12 AM]
Thursday's Broadcast Ratings: "The Big Bang Theory" Tops Charts for CBS
The Eye takes home victories in both total viewers and adults 18-49.

[04/19/19 - 08:01 AM]
Video: Trailer Debut - Get the First Look at Footage from Ava DuVernay's "When They See Us"
Based on a true story that gripped the country, the four part limited series will chronicle the notorious case of five teenagers of color, labeled the Central Park Five, who were convicted of a rape they did not commit.

[04/18/19 - 09:00 PM]
Jimmy Kimmel Brings an Unforgettable Night of Television to ABC with "Live in Front of a Studio Audience: Norman Lear's 'All in the Family' and 'The Jeffersons,'" Wednesday, May 22
Ellie Kemper, Jamie Foxx, Justina Machado, Marisa Tomei, Wanda Sykes, Will Ferrell and Woody Harrelson are among those slated to appear.

[04/18/19 - 05:07 PM]
"Still Laugh-In: The Stars Celebrate" Will Launch Globally on Netflix Tuesday, May 14th
The special, which was taped at Hollywood's Dolby Theater, is filled with an elite lineup of talent paying homage to the iconic show and its director/producer George Schlatter with modern takes on timeless moments.

[04/18/19 - 04:45 PM]
NBC Shifts Two of Its Tuesday Series by Moving "The Village" to 8 p.m. and "The Voice" to 9 p.m.
The five-week change will begin April 23 and conclude May 21.

[04/18/19 - 12:15 PM]
ABC Slots "Bless This Mess" Pilot Encore in Advance of Second Episode
Look for its debut installment at 8:30/7:30c this Tuesday, April 23 (in place of "The Kids Are Alright") followed by a new episode at 9:30/8:30c.

[04/18/19 - 11:57 AM]
Lifetime Reveals Royal Slate in Celebration of Prince Harry & Meghan Markle's First Wedding Anniversary
Said offerings are timed with the premiere of "Harry & Meghan: Becoming Royal" on Memorial Day, Monday, May 27 at 8:00/7:00c.

[04/18/19 - 11:00 AM]
Lauren Corrao Joins Freeform as Executive Vice President, Original Programming and Development
Most recently she was co-president of Tornante TV, an independent studio owned by former Disney CEO Michael Eisner.

[04/18/19 - 11:00 AM]
FOX Renews "Last Man Standing," Starring Tim Allen, for the 2019-2020 Season
"Hard to believe 'Last Man Standing' hits 150 episodes this week and it gets better with another upcoming season at FOX!" said Allen.

[04/18/19 - 10:44 AM]
Governor Cuomo Announces Netflix Will Expand New York Presence with New Production Hub in New York City
The production hub will include an expanded office in Manhattan and six sound stages in Brooklyn with the capacity to hold thousands of production crew jobs within five years.

[04/18/19 - 10:17 AM]
It's a Bird, It's a Plane, It's "Krypton" Season 2 on Syfy June 12 at 10PM
Plus: the brand new, full-length trailer puts a spotlight on villains, both familiar and new, as the fate of our much-loved heroes is threatened once more.

[04/18/19 - 10:02 AM]
It's a Family Affair as E!'s Latest Docu-Series "Relatively Nat & Liv" Premieres Sunday, June 2nd at 10PM ET/PT
The series features social influencers, and cousins, Natalie Halcro and Olivia Pierson, along with their close-knit families, as they juggle their lives between the beauty and fame of Los Angeles and their humble and hilarious roots in Vancouver.