MTV AND GUNPOWDER & SKY ANNOUNCE NEW SERIES "TOO STUPID TO DIE" PREMIERING JUNE 2018
New York, NY- April 20, 2018 - MTV and Gunpowder & Sky, the global content studio, announced today the next generation stunt series, "Too Stupid To Die", developed in conjunction with YouTube banned, online sensation and daredevil, Zach Holmes. Packed with bizarre pranks, hilarious comedy and outrageous stunts, "Too Stupid To Die" is the story of a backyard stunt family making a name for themselves with nothing but blood, sweat and fearlessness. The eight-part, half-hour series is set to premiere in June.
"'Too Stupid to Die' is the right kind of show and characters who fit our coming of age strategy that's driving MTV's growth," said Chris McCarthy, President of MTV. "We were excited to develop this project with Van and thrilled to work together again."
"We are always looking to uncover talent in front of and behind the camera from compelling subcultures," said Van Toffler, CEO of Gunpowder & Sky. "'Too Stupid To Die' represents a nonconformist group of friends existing in the heart of our country so I'm excited to bring it to MTV, the original home of shining a light on emerging subcultures".
"Too Stupid To Die" is executive produced by Gunpowder & Sky's Van Toffler, Floris Bauer, Ross Breitenbach, David Harris and Zach Holmes. Nina L. Diaz, Tiffany Lea Williams and Nadim Amiry are executive producers for MTV.
MTV is a global youth culture brand inspired by music. MTV is a unit of Viacom Inc. (NASDAQ: VIAB, VIA)
ABOUT GUNPOWDER & SKY
Gunpowder & Sky is an award-winning independent global studio, dedicated to creating, marketing and distributing video content unrestricted by form, genre or platform. Gunpowder & Sky collaborates with both emerging and established talent to generate premium video content ranging from 90-second to 90-minute stories on all platforms. With in-house development, production, marketing and distribution capabilities, the company operates as a full 360-studio and oversees a library of over 1500 titles.
In 2017, Gunpowder & Sky released The Little Hours, starring Aubrey Plaza, Alison Brie, Dave Franco, Kate Micucci, John C. Reilly, Molly Shannon, Fred Armisen, Jemima Kirke and Nick Offerman which premiered to sold-out audiences in NY and LA and nabbed the highest per screen average for its opening weekend. Gunpowder & Sky is also responsible for the Herbalife exposé documentary, Betting on Zero, which debuted as the number one documentary in the iTunes store, Ben Young's Hounds of Love which won the Overlook Film Festival's Jury and Audience Awards for Best Feature with Emma Booth winning Best Actress Award at the Venice Film Festival, and Spotify's most viewed series Drawn & Recorded. The company also launched DUST, the first premium, digitally-distributed sci-fi brand showcasing stunning visions of the future from both established and emerging filmmakers.
Most recently, during the 2018 Sundance Film Festival the company acquired the North American rights to Brett Haley's (I'll See You In My Dreams, The Hero) Hearts Beat Loud, a touching ode to the bonding powers of music, and premiered the latest thriller from award-winning directors RKSS, Summer of '84. Simultaneously, Trevor Stevens' directorial debut, Rock Steady Row also premiered and won narrative feature jury and audience awards at the Slamdance Film Festival. Currently, Gunpowder & Sky is collaborating with HBO on two upcoming horror films, Totem and Like, Share, Follow.
Headquartered in Los Angeles, with offices in NY and London, Gunpowder & Sky was founded by Van Toffler, Floris Bauer and Otter Media, a joint venture of AT&T and The Chernin Group.