or


[05/11/20 - 01:18 PM]
NBCUniversal, In Partnership with Sky, Expands One Platform with New Global Business Offering
Advertising and partnership opportunities across both leading media companies, from Sky's global IP to international news, will now be available for purchase through NBCUniversal's One Platform.

[via press release from NBC]

NBCUNIVERSAL, IN PARTNERSHIP WITH SKY, EXPANDS ONE PLATFORM WITH NEW GLOBAL BUSINESS OFFERING

NEW YORK, NY & LONDON, UK - May 11, 2020 - NBCUniversal and Sky today announced the launch of a new global business offering. Advertising and partnership opportunities across both leading media companies, from Sky's global IP to international news, will now be available for purchase through NBCUniversal's One Platform. This will enable marketers to leverage the unparalleled scale and content that only Comcast-NBCUniversal-Sky can provide with one easy way to optimize, plan, deliver and measure their investment.

The leaders of this new global division will be announced in the coming weeks, and will report into NBCUniversal Chairman Linda Yaccarino as well as partner closely with Sky Chief Business Officer Patrick Béhar.

NBCUniversal's One Platform Goes Global with Sky

The latest chapter in NBCUniversal and Sky's partnership sees the companies create a new advertising solution, giving marketers access to the full breadth of premium content and advanced advertising capabilities that each bring to market, providing advertisers scaled content, technology, and partnership opportunities. Now, global brands and international marketers can connect with audiences across the largest portfolio of premium content in the U.S. and access Europe's leading media and entertainment company across all screens in a holistic partnership construct.

Global opportunities now available to marketers via NBCUniversal's One Platform include:

Unparalleled Content, Global IP & Influential Talent: Advertisers have a direct line into Comcast, NBCUniversal and Sky's industry-leading $24 billion investment in premium content, with access to global IP from SNL to Game of Thrones, as well international news efforts.

Global Scale, Multiplatform TV Distribution: Together, NBCUniversal and Sky reach an audience that spans more than half a billion viewers every month in more than 160 countries, giving marketers global scale through world-class TV content on every screen, live and on demand.

Data & Strategic Targeting: AdSmart enables marketers to target the right consumers for their brand and business objectives across screens and across markets in the US and abroad.

Industry-Leading Measurement: The NBCUniversal + Sky joint measurement offerings provide brands outcome-based measurement as well as complete transparency into the cross-platform delivery of their buys through CFlight, the next-generation measurement system.

Worldwide Creative Solutions: Advertisers can tap into NBCUniversal and Sky's unmatched creative teams and production resources, including the unique Catalyst agency, to create original branded content, adapt and localize existing creative, and partner with the best talent in the business both in front of and behind the camera.

Cultural Trends & Insights: A new global intelligence lab leverages both companies' relationship with audiences around the world, providing marketers with access to new insights and cultural trends.





  [may 2020]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[06/04/20 - 02:17 PM]
Oprah Winfrey Hosts In-Depth, Two-Night Conversation with Black Thought Leaders, Activists and Artists for "OWN Spotlight: Where Do We Go from Here?"
The two-night special will simulcast on OWN and across all of Discovery's 18 other U.S. networks on Tuesday, June 9 (Part 1) and Wednesday, June 10 (Part 2) at 9:00/8:00c both nights.

[06/04/20 - 02:02 PM]
EPIX Docu-Series "Helter Skelter: An American Myth" Is Moving to a Later Date
The six-part docu-series is moving dates and will no longer premiere Sunday, June 14.

[06/04/20 - 12:17 PM]
"Space Launch Live: America Returns to Space" Hits Ratings High as #1 Non-Prime Telecast in the History of Discovery
Discovery Channel further spins the numbers for Saturday, May 30.

[06/04/20 - 08:12 AM]
Wednesday's Broadcast Ratings: ABC Tops Demos; NBC Leads Total Viewers
The Alphabet's "The Wonderful World of Disney" presentation of the feature "Up" is the top adults 18-49 draw.

[06/04/20 - 05:10 AM]
"Cable Girls" Say Their Last Goodbye with the Premiere of the Five Final Episodes on July 3
Under the motto "It's not for us, it's for all of us", this tale of friendship and commitment among women has conquered the worldwide audience.

[06/03/20 - 02:30 PM]
The CW Network Acquires International Thriller "Devils" Starring Alessandro Borghi and Patrick Dempsey for Fall 2020
The 10-episode series will air Wednesdays nights this fall as part of a revision to the network's previously announced lineup.

[06/03/20 - 11:43 AM]
NBC News Slates One-Hour Special "America in Crisis" for Thursday, June 4
No other specifics were given about the special, which will replace the previously announced repeat of "Law & Order: SVU" at 10:00/9:00c.

[06/03/20 - 11:38 AM]
The Walt Disney Company Pledges $5 Million to Support Nonprofit Organizations That Advance Social Justice
"The killing of George Floyd has forced our nation to once again confront the long history of injustice that black people in America have suffered, and it is critical that we stand together, speak out and do everything in our power to ensure that acts of racism and violence are never tolerated," said Bob Chapek.

[06/03/20 - 10:12 AM]
Video: "Lovecraft Country" Official Teaser - HBO
The pay channel releases the latest tease for the upcoming drama, due in August.

[06/03/20 - 08:12 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Keeps NBC on Top
The network's summer mainstay leads the evening in both total viewers and adults 18-49.

[06/03/20 - 07:40 AM]
PBS to Address Race and Racism in America Through Broadcast and Streaming Content
On Friday, June 5, PBS and member stations will air a new special, "Race Matters: America in Crisis."

[06/03/20 - 02:03 AM]
BBC One's Hit Thriller "The Capture" to Return for a Second Series
Holliday Grainger will return as Rachel Carey for the second series, as will Ben Chanan as director.

[06/02/20 - 11:23 PM]
Development Update: Monday-Tuesday, June 1-2
Updates include: Netflix cancels "Astronomy Club: The Sketch Show" after one season; The CW's "Batwoman" to create a brand new character as series lead; and "DC's Legends of Tomorrow" confirms another co-star's exit.

[06/02/20 - 12:28 PM]
BET Unveils Series of Programming Addressing Systemic Racism, the Violence Faced by Black People in America and the Solutions to Help Move the Country Forward
The first in this series, the BET News special "Justice Now: A BET News Special," will feature leading African American voices in activism, politics and entertainment.

[06/02/20 - 08:15 AM]
Monday's Broadcast Ratings: Originals Push NBC in Front
The Peacock network leads the night in both total viewers and adults 18-49.