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[08/27/21 - 02:25 PM] "8:46 Films" to Be Broadcast Saturday, Sept. 4 on CBS The films are the latest installment of P&G's Widen The Screen initiative, an effort to improve the portrayal of Black life on screen and expand inclusion efforts for Black creators behind the camera, to challenge expectations and remove limiting stereotypes in film, advertising and media. |
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| [via press release from CBS] |
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"8:46 FILMS" TO BE BROADCAST SATURDAY, SEPT. 4 ON CBS
BLACK FILMMAKERS RECLAIM 8:46 BY GIVING LIFE TO THE VAST RICHNESS OF THE BLACK EXPERIENCE ON SCREEN
National Distribution of Tribeca Festival Films Advance Black Stories from Black Storytellers
8:46 FILMS presented by P&G will broadcast Saturday, Sept. 4 (8:00-9:00 PM, ET/PT) on the CBS Television Network. Originally debuted at the Tribeca Festival, four new 8:46 Films are the latest installment of P&G's Widen The Screen initiative, an effort to improve the portrayal of Black life on screen and expand inclusion efforts for Black creators behind the camera, to challenge expectations and remove limiting stereotypes in film, advertising and media.
8:46 Films is a collaboration with SATURDAY MORNING, a collective of Black creative executives, Tribeca Studios and P&G. Four inspirational stories told in the length of time it took to take George Floyd's life - and accelerate a movement that would change the world. Filmmakers Zoey Martinson, Camrus Johnson, Gibrey Allen and Marshall Tyler were inspired to take 8 minutes and 46 seconds instead to tell stories of joy, love, and resilience, fuel the creativity that has always upheld the Black community in the darkest times, and build a legacy of hope.
"When you are talking about the black experience in this country, there's a lot of trauma and drama to pull from," Zoey Martinson, director of "Cupids" said. "Oftentimes the stories that get told are speaking to that trauma. Those stories are important, because they are going to force us to grow. At the same time, comedy and joy has the same ability to force us to grow in ways we didn't even imagine. It actually can be an act of revolution. The 8:46 program experience gave me the permission to find my voice and create an environment that I would want to work in. I was able to choose equity and give opportunities to those who are often overlooked. I was able to create a set that was inclusive where people felt heard and could be their authentic selves," Martinson said.
About the 8:46 Films:
"Cupids," directed by Zoey Martinson and produced by Korey Jackson. In this playful comedy, three kids worry that their beloved school bus driver will be lonely this summer without them. They set out to find her a partner and imagine the perfect matches. With Melanie Nicholls-King, Toryn Isabella Coote, Scarlett London Diviney, Julius Sampson.
"She Dreams at Sunrise," directed by Camrus Johnson and produced by Moon Jelly Pictures and Double Plus Productions. In this heartwarming animated film, a 70-year-old woman with meningitis lives between her dream world and reality while her great-nephew and caretaker help mend the past.
"Pearl and Henry," directed by Gibrey Allen and produced by Greta Hagen-Richardson, Kenneth Reynolds, and Weenta Girmay. Pearl and Henry enjoy the simple pleasures of their daily routine. Despite the changing world around them, they find comfort and peace in a connection built on decades of joy, vulnerability, and trust. With Rhonda Johnson Dents and Lance E. Nichols.
"Slow Pulse," directed by Marshall Tyler, produced by Moira Griffin, Efuru Flowers and Jeremy Hartman. In this moving story of love and dedication, Bernard Brash heals and finds hope by learning how to dance. With Jimmie Fails.
To join the social media conversation about 8:46 FILMS, follow @ProcterGamble, @Tribeca, and #846Films on Twitter and Instagram.
For more information, visit:
8:46: pg.com/846
Widen the Screen: pg.com/WidenTheScreen
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[12/09/25 - 12:00 PM] FOX Kicks Off Its Winter Lineup with Special Advance Premiere Dates for New Series "Best Medicine" and Returning Comedy Series "Animal Control" Following FOX NFL Doubleheaders Plus: look for a two-night premiere event for new drama series "Memory of a Killer," starring Patrick Dempsey and Michael Imperiloi, beginning immediately after the NFC Championship Game.
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[12/09/25 - 10:31 AM] John Stamos, Dale Dickey, and Cam Gigandet Join "The Hunting Wives" Season 2 The trio joins previously announced new cast members Kim Matula and Alex FitzAlan, alongside returning cast members Brittany Snow, Malin Akerman, Jaime Ray Newman, Dermot Mulroney, Evan Jonigkeit, George Ferrier, Karen Rodriguez, Hunter Emery, and Branton Box.
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[12/09/25 - 10:01 AM] BET+ Original Film, "A Soulful Christmas," Premieres Thursday, December 25 The film stars Kaci Walfall, Myles Truitt, Shanice, Kenny Lattimore, Taylor Symone, E. Roger Mitchell, Towanda Braxton, KB Holland, Kyler Chavis, Gail Everett-Smith, Gerard Catus, Ryan James, and Elijah Resurreccion.
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[12/09/25 - 09:31 AM] "The Upshaws" Returns to Netflix on January 15 with Final Season As Regina makes a run for office and Bennie's garage falls on hard times, the Upshaws will always find a way to keep it real, loud and full of love.
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[12/09/25 - 09:22 AM] Viaplay January 2026 Exclusive U.S. Premieres: "Sport vs. Money," "Stayer," "The Curse," "Scenes After a Marriage" "Slayer" follows an aging rock musician forced to confront his greatest challenge when the mother of his child dies tragically - struggling to balance fatherhood, fame, and the haunting choices of his past.
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[12/09/25 - 09:01 AM] Video: Official Trailer - "The Wonderfully Weird World of Gumball" Season 2 The series, produced by Hanna-Barbera Studios Europe, returns on Monday, December 22 only on Hulu and Hulu on Disney+ for bundle subscribers.
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[12/09/25 - 09:01 AM] The History Channel's New Series "History's Deadliest with Ving Rhames" to Premiere on Monday, January 26 The 10-part series produced by Propagate Content will reveal the unbelievable details surrounding the world's most prolific and powerful killers.
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[12/09/25 - 08:10 AM] Roku Originals Hits the Road for Sophia Bush and Lauren Holly Comedy Feature "Broad Trip" From Muse Entertainment and Motion Content, the film recently wrapped production and will debut on The Roku Channel in May 2026.
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[12/09/25 - 08:09 AM] FOX Nation Taps Zachary Levi for New Docudrama "David: King of Israel" Slated for Early 2026 Released weekly, the program brings to life the thrilling, turbulent and deeply human story of David, the shepherd boy who rose to become the greatest king in Israel's history, and whom Christians regard as the ancestor of Jesus Christ.
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[12/09/25 - 08:08 AM] OWN Announces "Maxxed Out": A Bold New Financial Intervention Series Premiering January 10, 2026 This unflinching eight-episode series reveals how money (and mismanaged money) can strain even the strongest relationships.
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[12/09/25 - 08:01 AM] Tyrese Haliburton Joins "NBA on Prime" as Player Contributor Haliburton will make his debut tonight on "NBA on Prime's" postgame show, "NBA Nightcap," following the Emirates NBA Cup Quarterfinals doubleheader featuring the Miami Heat at Orlando Magic (6:00 p.m. ET) and New York Knicks at Toronto Raptors (8:30 p.m. ET).
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[12/09/25 - 07:01 AM] Apple TV Reveals First Look at "Margo's Got Money Troubles" from David E. Kelley Based on Rufi Thorpe's bestselling novel of the same name, the eight-episode series will premiere globally on Wednesday April 15, 2026 with three episodes, followed by new episodes every Wednesday through May 20, 2026.
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[12/09/25 - 07:01 AM] Prime Video Reveals First-Look Images and Premiere Date for "56 Days," Starring Dove Cameron and Avan Jogia All eight episodes will be released on Wednesday, February 18, 2026, exclusively on Prime Video in more than 240 countries and territories worldwide.
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[12/09/25 - 06:01 AM] Video: "Unlocked: A Jail Experiment" - Season 2 Official Trailer - Netflix At an Arizona correctional facility, a sheriff implements a bold experiment to grant incarcerated men more agency in this eye-opening reality series.
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[12/09/25 - 06:01 AM] The Game is Afoot! Prime Video Releases First-Look Images for "Young Sherlock" Series The thrilling series, brought to life by visionary director and executive producer Guy Ritchie, charts the origin story of Sherlock Holmes in an irreverent, action-laden mystery that follows the iconic detective's early adventures.
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