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TUBI PARTNERS WITH UNINTERRUPTED ON NEW SPORTS DOCUMENTARY "THE SECOND SET" WITH NAOMI OSAKA
New Distribution Deal Between Tubi and Fulwell Entertainment's UNINTERRUPTED Kicks Off with Documentary Produced by HANA KUMA and NIKE in August 2025
SAN FRANCISCO, June 17, 2025 - Tubi (www.tubi.tv), Fox Corporation's (NASDAQ: FOXA, FOX) ad-supported streaming service, today announced a partnership with Uninterrupted for the sports documentary, THE SECOND SET, which chronicles renowned athlete Naomi Osaka's return to professional tennis after the birth of her child. The documentary film is set to premiere in August 2025 as a Tubi Exclusive.
THE SECOND SET will deliver an intimate look into the life of Osaka as she navigates balancing her career with first-time motherhood and is described as a love letter to her daughter, Shai. THE SECOND SET is produced by Hana Kuma and Nike and directed by documentary filmmaker Kat Jayme ("The Grizzlie Truth", "I'm Just Here for the Riot", "Finding Big Country"). The title is the first of a larger multi-year, multi-program distribution partnership between Tubi and Fulwell Entertainment's Uninterrupted for athletic-centric sports and culture stories.
"This film is special to me because I've learned so much about life through Shai and she brings me so much joy," said Osaka. "I'll always look fondly on this period of our lives."
"At Tubi, we're dedicated to serving up content that lives at the vibrant intersection of sports and culture - telling timely, relevant stories that truly resonate and rally viewers," said Sam Harowitz, SVP of Content Acquisitions and Partnerships at Tubi. "By partnering with Nike and Uninterrupted, pioneers in athlete-driven storytelling, we're proud to bring game-changing programming like THE SECOND SET with Naomi Osaka to our audience, shining a powerful spotlight on her journey both on and off the court."
"Naomi Osaka is a once-in-a-generation voice - thoughtful, fearless, and authentic. Partnering with her on this project has been a privilege. And none of it would've been possible without the incredible support and creative trust of our collaborators at Nike, who've been true partners from day one. This film also marks the first step in a broader partnership with Tubi, as we work together to spotlight more culture-shaping stories. We're just getting started - and we're excited to keep building with athletes, brands, and platforms who believe in the power of storytelling to move the world forward." said Maverick Carter, CO-CEO of Fulwell Entertainment.
THE SECOND SET is produced by Fulwell Entertainment's Uninterrupted, founded by LeBron James and Maverick Carter, and Hana Kuma, founded by Naomi Osaka and Stuart Duguid. James, Carter, Jamal Henderson and Philip Byron from Uninterrupted also serve as executive producers. The deal was brokered by Uninterrupted's Albert MJ Choi and Tubi's Ian Nelson.
About Tubi
Tubi is a global entertainment company dedicated to providing all people access to all the world's stories. Tubi offers the largest collection of premium on-demand content, including over 275,000 movies and TV episodes and more than 300 exclusive originals. With a passionate fanbase and over 97 million monthly active users, the company is committed to putting viewers first with free, accessible entertainment. Tubi is part of Tubi Media Group, a division of Fox Corporation that oversees the company's digital businesses.
About UNINTERRUPTED
UNINTERRUPTED, founded by LeBron James and Maverick Carter, is the award-winning storytelling brand within Fulwell Entertainment that gives fans unprecedented access to athletes. Since 2015, UNINTERRUPTED has partnered with athletes, inviting the sports community to celebrate the humanity in sport through content. UNINTERRUPTED original content properties and franchises include Mind the Game, The Shop, Top Class, and more. For more information, follow @UNINTERRUPTED on all social platforms.
About Hana Kuma
Hana Kuma is an Emmy Award-nominated, story-driven, and multicultural creative house co-founded by Naomi Osaka and her longtime agent, Stuart Duguid. Rooted by their name, which means "flowerbear" in Japanese, Hana Kuma draws inspiration from Osaka's Haitian, Japanese, and American upbringing. The media company stays grounded in universally enjoyable themes while exploring juxtapositions across cultures, exposing audiences to an expanded worldview. Hana Kuma is focused on telling honest and joyful stories for an international and multicultural audience that tackle important issues in society while disrupting the default across scripted, unscripted, podcasts, anime, manga, branded, fashion, sports & culture, and digital content. Founded in 2023, Hana Kuma recently spun off from LeBron James and Maverick Carter's The SpringHill Co, which helped incubate the media company.
About NIKE, Inc.
NIKE, Inc., headquartered in Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment, and accessories for a wide variety of sports and fitness activities. For more information visit https://about.nike.com/ and follow NIKE on LinkedIn, Instagram, and YouTube.
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