or


[09/15/04 - 12:00 AM]
Primetime Surge Results in USA Network's U.S. Open Ratings Rise

[via press release from USA]

PRIMETIME SURGE RESULTS IN USA NETWORK'S U.S. OPEN RATINGS RISE

Ratings up +15%, Viewership up 21% in Prime Time

NEW YORK -- September 15, 2004 -- A primetime ratings' surge helped propel USA Network to increased ratings during two weeks of the 2004 U.S. Open Tennis Championships.

Overall, primetime and daytime ratings and viewership growth resulted from USA's national primetime rating of 1.1 (975,000 HH, 1.3 million viewers, up +15% from last year's .96) and aided the Network's overall performance. Average viewership in prime time experienced a 21% spike with 1.3 million viewers in 2004 compared to 1.05 million viewers in 2003.

"Coming on the heels of the Olympics, the U.S. Open took some time to gather momentum this year," said USA Network Sr. VP and Executive Producer Gordon Beck. "We definitely benefited from the compelling quarterfinal match-ups and less rain this year."

Primetime coverage featuring the Serena Williams/Jennifer Capriati women's quarterfinal match (Sept. 7) garnered USA's top ratings' night with a 2.23 national rating with 1.93 million households and 2.6 million viewers tuning in to watch the controversial match won by Capriati. Overall, viewership in the Adult 18-34 demographic was up +25% during the tournament.

Daytime viewership also witnessed an upsurge with a 15% bounce as an average of 536,000 viewers tuned in during the day in 2004 compared to 466,000 in 2003. USA's national daytime ratings of .53 (475,000 HH, 536,000 viewers) was up +10% from last year's .48 average rating during the day.

Overall, during USA's two weeks of live coverage in its 21st consecutive year, the Network's national rating of .80 (715,000 HH, 884,000 viewers) was up +5% from the 2003 totals of .76 (656,000 HH, 802,000 viewers).

USA Network is cable television's leading provider of original series and feature movies, sports events, off-net television shows, and blockbuster theatrical films. USA Network is available in 82% of all U.S. homes and is seen in over 88 million U.S. homes. The USA Network Web site is located at www.usanetwork.com .

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [september 2004]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











most recent ratings | view all posts
[08/29/14 - 09:03 AM]
Thursday's Broadcast Ratings: Another Week, Another "Big Brother" Victory
CBS leads the night once again among adults 18-49 and total viewers.

[08/29/14 - 07:35 AM]
BBC America's "Intruders" Pulls 1.223 Million Viewers
BBC America further spins the numbers for Saturday, August 23.

[08/28/14 - 08:36 AM]
"America's Got Talent" Wins Its Time Slot Among the Big 4 in Every Key Measure and Is the #1 Show of the Night in Total Viewers
NBC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:29 AM]
ABC's "Motive" Finale Is Up 13% to Tie a 10-Week High and Grows Over Its Year-Ago Finale
ABC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: "Big Brother" Puts CBS on Top in Demos
Plus: "America's Got Talent" helps NBC lead the night among total viewers.

[08/27/14 - 02:34 PM]
Finale of "Pretty Little Liars" Is the Summer's #2 Most-Tweeted Drama/Comedy Telecast, Behind Only Its Summer Premiere
ABC Family spins the numbers for Tuesday, August 26.

[08/27/14 - 08:51 AM]
"America's Got Talent" Wins Its Two-Hour Time Period Among the Big 4 by a Margin of 91% and by 65% in Total Viewers
NBC spins the numbers for Tuesday, August 26.

[08/27/14 - 08:35 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Win for NBC
The show's latest installment leads the night in both total viewers and adults 18-49.

[08/27/14 - 08:32 AM]
Night 2 "Bachelor in Paradise" 2-Night Event Holds Steady from Night 1 In Total Viewers and Adults 18-49
ABC spins the numbers for Tuesday, August 26.

[08/26/14 - 02:07 PM]
"Fast N' Loud" Roars to #1 Spot in Cable & #2 Spot in All of TV Monday Night
Discovery spins the numbers for Monday, August 25.

[08/26/14 - 11:24 AM]
Disney Channel Sweeps Total Day in Total Viewers and Major Youth Demos
Disney Channel spins the numbers for the week of August 18-24.

[08/26/14 - 10:54 AM]
NBC's "Emmy" Telecast Delivers the Event's Second-Biggest Overall Audience In Eight Years
NBC further spins the numbers for Monday, August 25.

[08/26/14 - 08:37 AM]
Monday's Broadcast Ratings: Emmys Put NBC on Top
Early results see nearly 14 million viewers tune into the 66th annual event.

[08/26/14 - 08:35 AM]
"Bachelor in Paradise" Holds Steady Week to Week Opposite "Emmys" on NBC, While Posting Gains in Women 18-34
ABC spins the numbers for Monday, August 25.

[08/26/14 - 07:49 AM]
"The 66th Primetime Emmy(R) Awards" Posts NBC's Highest-Rated Monday in Metered-Market Households, Excluding Olympics, In Seven Years
NBC spins the numbers for Monday, August 25.