or


[09/15/04 - 12:00 AM]
Primetime Surge Results in USA Network's U.S. Open Ratings Rise

[via press release from USA]

PRIMETIME SURGE RESULTS IN USA NETWORK'S U.S. OPEN RATINGS RISE

Ratings up +15%, Viewership up 21% in Prime Time

NEW YORK -- September 15, 2004 -- A primetime ratings' surge helped propel USA Network to increased ratings during two weeks of the 2004 U.S. Open Tennis Championships.

Overall, primetime and daytime ratings and viewership growth resulted from USA's national primetime rating of 1.1 (975,000 HH, 1.3 million viewers, up +15% from last year's .96) and aided the Network's overall performance. Average viewership in prime time experienced a 21% spike with 1.3 million viewers in 2004 compared to 1.05 million viewers in 2003.

"Coming on the heels of the Olympics, the U.S. Open took some time to gather momentum this year," said USA Network Sr. VP and Executive Producer Gordon Beck. "We definitely benefited from the compelling quarterfinal match-ups and less rain this year."

Primetime coverage featuring the Serena Williams/Jennifer Capriati women's quarterfinal match (Sept. 7) garnered USA's top ratings' night with a 2.23 national rating with 1.93 million households and 2.6 million viewers tuning in to watch the controversial match won by Capriati. Overall, viewership in the Adult 18-34 demographic was up +25% during the tournament.

Daytime viewership also witnessed an upsurge with a 15% bounce as an average of 536,000 viewers tuned in during the day in 2004 compared to 466,000 in 2003. USA's national daytime ratings of .53 (475,000 HH, 536,000 viewers) was up +10% from last year's .48 average rating during the day.

Overall, during USA's two weeks of live coverage in its 21st consecutive year, the Network's national rating of .80 (715,000 HH, 884,000 viewers) was up +5% from the 2003 totals of .76 (656,000 HH, 802,000 viewers).

USA Network is cable television's leading provider of original series and feature movies, sports events, off-net television shows, and blockbuster theatrical films. USA Network is available in 82% of all U.S. homes and is seen in over 88 million U.S. homes. The USA Network Web site is located at www.usanetwork.com .

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [september 2004]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[05/26/17 - 12:31 PM]
Senators-Penguins Game 7 Double-OT Thriller on NBCSN Averages More Than 3 Million Viewers
NBCSN spins the numbers for Thursday, May 25.

[05/26/17 - 09:07 AM]
"Into the Badlands" Closes Its Second Season as a Top Scripted Series on Cable
AMC further spins the numbers for the series to date.

[05/26/17 - 08:36 AM]
NBC's 10 P.M. "The Red Nose Day Special" #1 in Timeslot in 18-49 and Improves on Last Year's Telecast by 40% in Demo and 27% in Total Viewers
NBC spins the numbers for Thursday, May 25.

[05/25/17 - 02:36 PM]
ABC Wins Its 4th Consecutive May in Adults 18-49, Delivering Its Longest Winning Streak for the Sweep in Over 25 Years
ABC further spins the numbers for the May sweeps period.

[05/25/17 - 08:26 AM]
Wednesday's Broadcast Ratings: "Survivor" Finale Puts CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[05/25/17 - 08:22 AM]
"Law & Order: SVU" Captures Its Highest 18-49 Rating Since Feb. 22, Ties for the 10-11 P.M. Win
NBC spins the numbers for Wednesday, May 24.

[05/25/17 - 08:21 AM]
"Dirty Dancing" Drives ABC to Its Most Watched Wednesday in Nearly 7 Months
ABC spins the numbers for Wednesday, May 24.

[05/25/17 - 07:55 AM]
NBC's "Sunday Night Football" Is Primetime Television's No. 1 Show for Record Sixth Consecutive Year as TV Season Ends
NBC further spins the numbers for the season to date.

[05/25/17 - 06:43 AM]
"Home Town" Delivers Standout Season One Ratings for HGTV
HGTV further spins the numbers for the series to date.

[05/24/17 - 08:40 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock wins the night among adults 18-49 while the "Dancing with the Stars"-powered ABC is the most-watched broadcaster.

[05/23/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC Tops Demos, Snaps NBC Win Streak
The Peacock however wins the evening among total viewers.

[05/22/17 - 08:39 AM]
Sunday's Broadcast Ratings: ABC Rides "Billboard Music Awards" to Victory
The Alphabet's annual telecast however is down more than 20% from last year among adults 18-49.

[05/21/17 - 10:40 AM]
Saturday's Broadcast Ratings: NHL Playoffs Keep NBC on Top
Coverage of the Predators at the Ducks leads the night among adults 18-49.

[05/21/17 - 10:32 AM]
"Saturday Night Live" Delivers Its Most-Watched Season Finale in Six Years
NBC spins the numbers for Saturday, May 20.

[05/20/17 - 08:36 AM]
Friday's Broadcast Ratings: "Dateline NBC" Tops Viewers, Demos
The Peacock likewise wins the evening in both categories.