or


[04/26/05 - 12:00 AM]
Lifetime Television Surges to Sixth Consecutive Month of Primetime Ratings Growth in April

[via press release from Lifetime]

Lifetime Television Surges to Sixth Consecutive Month of Primetime Ratings Growth in April

- Up 14% in Household Ratings, 13% Among W18-34 -

NEW YORK, April 26 -- Propelled by its growth among younger viewers (+13% increase among W18-34, the second consecutive month of growth in this demo), Lifetime Television achieved its sixth straight month of primetime household ratings growth this month, averaging a 1.6, up 14% compared to April 2004 (1.4).

Lifetime Original Movies played a significant role in the network's ratings charge, averaging #1 so far in 2005 among all ad-supported cable networks in Household, W18-34, W18-49 and W25-54 ratings. Keying this month's surge was the April 4 premiere of "Odd Girl Out," the most-watched original movie on basic cable this year among total viewers (5.1 million) as well as W18-49, and the second highest among W18-34 behind the network's "Mom at Sixteen."

Lifetime now boasts the top five (based on HH rating) original movies of 2005: "Odd Girl Out," "Dawn Anna," "Widow on the Hill, "Lies My Mother Told Me," and "Mom at Sixteen." Lifetime's Original Movies are up 42% in HH rating versus last year, +100% among W 18-34 rating and +71% among W 18-49.

The network's Monday movie showcase "New Movie Mondays" continued its impressive growth, up 32% in HH ratings, +67% among W18-34 and +46% among W18- 49 versus last year's Monday Prime Movie.

Lifetime's documentary on the epidemic of domestic violence, "Terror at Home: Domestic Violence in America," became the network's second most-watched documentary ever during its premiere on April 10, averaging 1.4 million P2+. The documentary also sparked an enormous response from viewers who contacted the network's anti-violence non-profit partners in record numbers for more information and support.

Lifetime Movie Network also demonstrated primetime strength in April, gaining 14% in household rating (0.8 vs. 0.7) while rising 100% among W18-34 rating, +50% W 18-49 rating and +20% W 25-54 rating. In Total Day, LMN increased 20% in HH rating, +50% W 18-34 and +33% W 18-49.

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Launched in 1984, LIFETIME serves 88 million households nationwide. In 1998, LIFETIME launched Lifetime Movie Network, now in more than 44 million homes, and in 2001, Lifetime Real Women. LIFETIME Television, Lifetime Movie Network, Lifetime Real Women, Lifetime Radio for Women, Lifetime Home Entertainment and Lifetime Online are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

SOURCE Lifetime Television
Web Site: http://www.lifetimetv.com





  [april 2005]  
S
M
T
W
T
F
S
     


· DAWN ANNA (LIFETIME)
· LIES MY MOTHER TOLD ME (LIFETIME)
· MOM AT SIXTEEN (LIFETIME)
· ODD GIRL OUT (LIFETIME)
· WIDOW ON THE HILL, THE (LIFETIME)









most recent ratings | view all posts
[07/31/15 - 09:31 AM]
E!'s "I Am Cait" Ranks as Cable's Biggest Unscripted Launch of the Year and E!'s Most-Watched Series Debut in Over a Decade
E! further spins the numbers for Sunday, July 26.

[07/31/15 - 08:40 AM]
"Dateline Mystery" Matches NBC's Best Rating in the Thursday 9-11 P.M. Slot Since May
NBC spins the numbers for Thursday, July 30.

[07/31/15 - 08:39 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Keep CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[07/31/15 - 07:00 AM]
Original Reporting Fuels Television Year-to-Date Audience Growth and Solid Key News Demo Performances for All CBS News Broadcasts
CBS spins the numbers for the week of July 20-26.

[07/30/15 - 06:57 PM]
Disney's "Descendants" Garners Over One Million Views on the WATCH Disney Channel App Ahead of Its Television Premiere Tomorrow
Disney Channel spins its digital numbers to date.

[07/30/15 - 02:10 PM]
WNBA All-Star Game Delivers Strong Viewership over 2014
ESPN spins the numbers for Saturday, July 25.

[07/30/15 - 12:37 PM]
TV One Posts Strongest July in Network History Reporting 10th Consecutive Month of Year-Over-Year Gains in Primetime
TV One spins the numbers for the month to date.

[07/30/15 - 11:58 AM]
July 2015 Is GSN's Most Watched Month Ever in Primetime; Original Programming Reaches Viewership Milestone
GSN spins the numbers for the month to date.

[07/30/15 - 10:41 AM]
"The Tonight Show" Dominates ABC, CBS Timeslot Competition for Week of July 20-24
NBC spins the late-night numbers for the week of July 20-24.

[07/30/15 - 08:48 AM]
NBC Wins Wednesday Among the Big 4 in Every Key Measure
NBC spins the numbers for Wednesday, July 29.

[07/30/15 - 08:28 AM]
Wednesday's Broadcast Ratings: NBC Tops Viewers, Demos
"America's Got Talent" and "Last Comic Standing" pave the way for another Peacock victory.

[07/29/15 - 12:57 PM]
Discovery Channel's "Alaskan Bush People" Earns Season High and Ranks #1 on All of Television on Friday Night in Persons and Men
Discovery further spins the numbers for Friday, July 24.

[07/29/15 - 08:40 AM]
"Talent" and "Hollywood Game Night" Are the #1-2 Shows of the Night on the Big 4 in 18-49
NBC spins the numbers for Tuesday, July 28.

[07/29/15 - 08:33 AM]
Tuesday's Broadcast Ratings: NBC Stays on Top with "America's Got Talent"
Plus: "Zoo" on CBS rises to match its series high among adults 18-49.

[07/29/15 - 08:27 AM]
ABC's "Extreme Weight Loss" Builds 17% in Adults 18-49 and Spikes to Equal Season Highs in Adults 18-34 and Women 18-34
ABC spins the numbers for Tuesday, July 28.