or


[04/26/05 - 12:00 AM]
Lifetime Television Surges to Sixth Consecutive Month of Primetime Ratings Growth in April

[via press release from Lifetime]

Lifetime Television Surges to Sixth Consecutive Month of Primetime Ratings Growth in April

- Up 14% in Household Ratings, 13% Among W18-34 -

NEW YORK, April 26 -- Propelled by its growth among younger viewers (+13% increase among W18-34, the second consecutive month of growth in this demo), Lifetime Television achieved its sixth straight month of primetime household ratings growth this month, averaging a 1.6, up 14% compared to April 2004 (1.4).

Lifetime Original Movies played a significant role in the network's ratings charge, averaging #1 so far in 2005 among all ad-supported cable networks in Household, W18-34, W18-49 and W25-54 ratings. Keying this month's surge was the April 4 premiere of "Odd Girl Out," the most-watched original movie on basic cable this year among total viewers (5.1 million) as well as W18-49, and the second highest among W18-34 behind the network's "Mom at Sixteen."

Lifetime now boasts the top five (based on HH rating) original movies of 2005: "Odd Girl Out," "Dawn Anna," "Widow on the Hill, "Lies My Mother Told Me," and "Mom at Sixteen." Lifetime's Original Movies are up 42% in HH rating versus last year, +100% among W 18-34 rating and +71% among W 18-49.

The network's Monday movie showcase "New Movie Mondays" continued its impressive growth, up 32% in HH ratings, +67% among W18-34 and +46% among W18- 49 versus last year's Monday Prime Movie.

Lifetime's documentary on the epidemic of domestic violence, "Terror at Home: Domestic Violence in America," became the network's second most-watched documentary ever during its premiere on April 10, averaging 1.4 million P2+. The documentary also sparked an enormous response from viewers who contacted the network's anti-violence non-profit partners in record numbers for more information and support.

Lifetime Movie Network also demonstrated primetime strength in April, gaining 14% in household rating (0.8 vs. 0.7) while rising 100% among W18-34 rating, +50% W 18-49 rating and +20% W 25-54 rating. In Total Day, LMN increased 20% in HH rating, +50% W 18-34 and +33% W 18-49.

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Launched in 1984, LIFETIME serves 88 million households nationwide. In 1998, LIFETIME launched Lifetime Movie Network, now in more than 44 million homes, and in 2001, Lifetime Real Women. LIFETIME Television, Lifetime Movie Network, Lifetime Real Women, Lifetime Radio for Women, Lifetime Home Entertainment and Lifetime Online are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

SOURCE Lifetime Television
Web Site: http://www.lifetimetv.com





  [april 2005]  
S
M
T
W
T
F
S
     


· DAWN ANNA (LIFETIME)
· LIES MY MOTHER TOLD ME (LIFETIME)
· MOM AT SIXTEEN (LIFETIME)
· ODD GIRL OUT (LIFETIME)
· WIDOW ON THE HILL, THE (LIFETIME)





most recent ratings | view all posts
[07/28/14 - 11:39 AM]
CBS Summer Dramas Score Big Live+7-Day Playback Lift for the Week of July 7
CBS further spins the numbers for the week of July 7-13.

[07/28/14 - 08:50 AM]
Encore "Chicago P.D." Ranks #1 in Its Time Period in 18-49 Among ABC, CBS and NBC
NBC spins the numbers for Sunday, July 27.

[07/28/14 - 08:29 AM]
Sunday's Broadcast Ratings: CBS Tops Viewers, Demos for Second Straight Week
"60 Minutes" and "Big Brother 16" are the most-watched programs in said categories.

[07/28/14 - 08:28 AM]
ABC Earns 2nd on Sunday in Viewers with "Rising Star" Improving Its Slot Year to Year
ABC spins the numbers for Sunday, July 27.

[07/25/14 - 08:40 AM]
Thursday's Broadcast Ratings: "Big Brother" Continues Win Streak for CBS
The Eye has taken home top adults 18-49 honors for five straight weeks.

[07/25/14 - 08:23 AM]
"Last Comic Standing" Wins Its Timeslot in 18-49 and Most Key Demos
NBC spins the numbers for Thursday, July 24.

[07/25/14 - 08:16 AM]
ABC's "Black Box" Finale Is Up and "NY Med" Tops Its Slot for the 5th Straight Week
ABC spins the numbers for Thursday, July 24.

[07/24/14 - 01:20 PM]
Series Premiere of FX's Newest Original Comedy Series "Married" Pulls in 1.5 Million Total Viewers and 1.1 Million Adults 18-49
FX spins the numbers for Thursday, July 17.

[07/24/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Got Talent" Puts NBC Back on Top
The Peacock's summer franchise expands originals to Wednesdays with a victory in both total viewers and adults 18-49.

[07/24/14 - 07:47 AM]
CMT's Highest-Rated Series "Party Down South" Earns Its Highest-Rated Episode Ever, Up Double Digits
CMT spins the numbers for Thursday, July 17.

[07/23/14 - 09:10 AM]
"Daryl's Restoration Over-Hall" Series Premiere Rocks DIY Network's Ratings
DIY Network spins the numbers for Saturday, July 19.

[07/23/14 - 08:28 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Dominates the Competition
NBC wins the night among adults 18-49, more than doubling second place ABC.

[07/23/14 - 08:20 AM]
NBC Wins the Night in the 18-49 Demo More Than Doubling the Nearest Competitor
NBC spins the numbers for Tuesday, July 22.

[07/22/14 - 01:47 PM]
HGTV Still Tops on Sundays - "Flipping the Block" One of HGTV's "Best Series Premieres Ever"
HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
Turner spins the numbers for the week of July 14-20.