or


[09/20/05 - 12:00 AM]
Supernatural Improves in Its Second Week

[via press release from The WB]

�SUPERNATURAL� IMPROVES IN ITS SECOND WEEK

Burbank, CA September 20, 2005

�SUPERNATURAL� BUILDS ON ITS AUDIENCE WEEK-TO-WEEK AMONG WOMEN 12-34 AND MAINTAINS 96% OF ITS DEBUT AUDIENCE IN PERSONS 12-34

NEW DRAMA SCORES +61% WEEK TO WEEK GAINS AMONG TRENDSETTING FEMALE TEENS OVER ITS DEBUT

�SUPERNATURAL� ACHIEVES YEAR-TO-YEAR TIME PERIOD GROWTH OVER HIT SERIES �ONE TREE HILL� IN TOTAL VIEWERS (5 MILLION) AND ADULTS 18-49

�GILMORE GIRLS� WINS ITS TIME PERIOD IN WOMEN 12-34 AND RANKS #2 IN ADULTS 18-34, PERSONS 12-34 AND WOMEN 18-34

The WB's SUPERNATURAL, from Warner Bros, Television showed week-to-week gains in some key demos and impressive overall retention off of its highly promoted launch one week ago. Among women 12-34, the spooky drama improved week to week (2.9 vs. 2.8) and among the trend-setting female teen demo, SUPERNATURAL achieved a 3.7/13, which was a 61% improvement over its debut performance. Historically, female teens are the first audience to discover a new hit series on The WB, so the network is very encouraged by the big week-to-week gains due to strong word of mouth.

SUPERNATURAL, which attracted 5 million viewers, retained a healthy 88% of its premiere's total audience. SUPERNATURAL maintained 96% of its debut audience in persons 12-34 (2.4/7), 90% of its women 18-34 audience (2.7/7) and 93% of its women 18-49 viewers (2.7/6), while improving 30% in total teens.

SUPERNATURAL also held onto almost 90% of its GILMORE GIRLS lead-in among persons 12-34 (86%), adults 18-49 (88%), teens (90%) and total viewers (87%).

SUPERNATURAL improved its time period¿s rating over the parallel week last season when it was occupied by hit series �One Tree Hill.&rddquo; SUPERNATURAL scored growth over �One Tree Hill� in adults 18-49 (2.2/5), +90% in men 18-34 (1.9/6), +70% in men 18-49 (1.7/4), +64% in men 12-34 and in total viewers (5 million).

GILMORE GIRLS, also from Warner Bros. Television, was #1, winning its time period among women 12-34 (4.2/13) and was #2 in adults 18-34 (2.8/9), persons 12-34 (2.8/9) and women 18-34 (4.0/12). GILMORE GIRLS held onto 90% of its opening week audience in adults 18-34 (2.8/9), persons 12-34 (2.8/9), 89% of its 18-49 viewers (2.5/7) and 93% of its total viewers (5.8 million).





  [september 2005]  
S
M
T
W
T
F
S
    


· GILMORE GIRLS (NETFLIX)
· ONE TREE HILL (CW)
· SUPERNATURAL (CW)





most recent ratings | view all posts
[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.

[10/06/19 - 09:44 AM]
Saturday's Broadcast Ratings: College Football Continues Reign for ABC
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/05/19 - 08:36 AM]
Friday's Broadcast Ratings: FOX Gets Boost from "WWE SmackDown"
The network's premiere installment leads the night among adults 18-49.

[10/04/19 - 08:59 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Keeps FOX on Top
The network's NFL franchise dominates the evening in total viewers and adults 18-49.

[10/03/19 - 08:12 AM]
Wednesday's Broadcast Ratings: FOX, "Masked Singer" Hold Onto Demo Honors
The network's reality hit nevertheless is down 24% from last week's opener.

[10/02/19 - 08:10 AM]
Tuesday's Broadcast Ratings: NBC Tops Demos; CBS Leads Total Viewers
The Eye's "FBI" is the only series to post week-to-week gains among adults 18-49.

[10/01/19 - 01:58 PM]
Viacom's Entertainment Brands Comedy Central, Paramount Network and TV Land All Close Fiscal Year with Overall Growth and Hit Scripted Series
All three brands also featured top-rated and critically acclaimed original programming throughout the fiscal year (October 2018 - September 2019).