[12/01/05 - 12:00 AM]
Quick Take for Wednesday, November 30, 2005 (Based on Fast Affiliate Ratings)

[via press release from ABC]

Quick Take for Wednesday, November 30, 2005 (Based on Fast Affiliate Ratings)

ABC Ranks No. 1 in the November Sweep Among Adults 18-49, With its Highest-Rating in Any Sweep Period Since February 2001

ABC is No. 1 Among Young Adults on the Final Wednesday of the Sweep

�Lost� Grows by 2.0 Million Viewers and by 13% in Adults 18-49 from Last Week, The No. 1 TV Show on Wednesday on Each of its Original Telecasts This Season

ABC�s �Invasion� Turns in its Strongest Performance in 6 Weeks

Wednesday Night (8:00-11:00 p.m.)

ABC ranked No. 1 on the final night of the 2005 November Sweep among young adults: Adults 18-49 (5.4/14) and Adults 18-34 (4.5/13). In fact, ABC won all 4 Wednesday�s of the November Sweep.

� ABC placed No. 1 during the 2005 November Sweep among Adults 18-49 (4.4/12-tied w/CBS) and took first place among Adults 18-34 (3.6/11) for the second November in a row. ABC is up the most among the networks. The Net has improved its November performance by 1.0 million viewers (11.6 million vs. 10.6 million) and by +10% in Adults 18-49 (4.4/12 vs. 4.0/11) compared to last November. ABC delivered its highest Adult 18-49 rating during any sweep period since February 2001. It was the first time that the Net has delivered the No. 1 position in the key demo during any sweep since May of 2000.

�George Lopez� (8:00-8:30 p.m.)

ABC�s �George Lopez� bested its comedy competition in the time period, �Fox�s� �That �70s Show,� by 1.3 million viewers (8.1 million vs. 6.8 million).

�Freddie� (8:30-9:00 p.m.)

Building on its lead-in among viewers and young adults opposite CBS� high-rated �Rudolph the Red Nosed Reindeer,� ABC�s �Freddie� was the No. 1 regularly scheduled show in its half-hour among Adults 18-49 (3.1/8).

� For its seventh consecutive telecast, �Freddie� grew from its �George Lopez� lead-in across each of the key adult demos: AD18-34/AD18-49/AD25-54.

�Lost� (9:00-10:00 p.m.)

Surging from its lead-in, ABC�s �Lost� outdistanced its nearest competition during the 9 o�clock hour, CBS� �Criminal Minds,� by 5.4 million viewers (21.3 million vs. 15.9 million) and by 80% in Adults 18-49 (8.8/21 vs. 4.9/12). �Lost� has been the No. 1 show on Wednesday in viewers and young adults on all 9 of its original telecasts this season.

� Compared to the previous week, �Lost� grew its audience by 2.0 million viewers and by 13% among Adults 18-49. �Lost� produced its highest ratings in 6 weeks among Men 18-49 (7.8/20), Men 18-34 (7.0/20) and Teens 12-17 (5.0/15) � best since 10/19/05.

�Invasion� (10:00-11:00 p.m.)

In the 10 o�clock hour, ABC�s �Invasion� defeated NBC�s time period veteran, �Law & Order,� across each of the adult demographics: AD18-34 (3.9/11 vs. 3.5/10), AD18-49 (4.6/12 vs. 3.9/10) and AD25-54 (5.2/12 vs. 4.7/11).

� In Total Viewers (10.9 million) and Adults 18-49 (4.6/12), �Invasion� delivered its strongest performance in 6 weeks � best since 10/19/05.

Source: NTI (Preliminary), 11/23/05.

  [december 2005]  


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