or


[01/20/06 - 12:00 AM]
Quick Take for Thursday, January 19, 2006 (Based on Fast Affiliate Ratings)

[via press release from ABC]

Quick Take for Thursday, January 19, 2006 (Based on Fast Affiliate Ratings)

ABC Takes Second on Thursday, Defeating NBC in Viewers and Adults 18-49

With the Addition of �Dancing with the Stars� on the Evening, ABC�s Thursday Results Improve by 8.2 Million Viewers and by 117% in Adults 18-49

Producing Season High Numbers, ABC�s �Dancing with The Stars� Wins its Time Period Among Total Viewers Women, Teens 12-17 and Kids 2-11, While Beating NBC�s Comedies by 30% in the Key Adult 18-49 Sales Demographic

ABC�s �Crumbs� Outdraws NBC�s �The Office� at 9:30pm for the Second Week in a Row and, Despite Facing an Original C.S.I. This Week, Retains Nearly All of its Week-Ago Series Debut in Total Viewers and Adults 18-49 and is Up Among Adults 18-34

On Average, �Crumbs� Qualifies as ABC�s Most-Watched Thursday Scripted Series in 11 Seasons and its Top-Rated in Adults 18-49 in 6 Seasons

Thursday Night (8:00-11:00 p.m.)

ABC took second place on Thursday night in Total Viewers (13.6 million) and Adults 18-49 (3.9/10), beating NBC on both Nielsen measures (NBC = 8.2 million & 3.8/10).

� Since �Dancing with the Stars� debuted on Thursday night, ABC�s delivery has improved by 8.2 million viewers (13.6 million vs. 5.4 million) and by 117% in Adults 18-49 (3.9/10 vs. 1.8/5) over its performance on the same nights last year.

�Dancing with the Stars� (8:00-9:30 p.m.)

Hitting season highs in its new time period, ABC�s �Dancing with the Stars� continued to deliver for ABC on Thursday night. The broad appealing unscripted program ranked No. 1 during its 90-minute time period among Total Viewers (18.8 million), across the key women demos (W18-34 � 5.4/15, W18-49 � 7.2/18 and W25-54 � 8.8/20), as well as among Teens 12-17 (2.8/8) and Kids (2.7/10). The ABC unscripted series posted a strong second-place finish in the time period among Adults 18-49, beating NBC�s comedies (�Will & Grace�/�Four Kings�/�My Name is Earl�) in all three half-hours and by 30% on average (5.2/13 vs. 4.0/10). Of note competitively, CBS aired an original episode of �C.S.I.� at 9:00 p.m. In Total Viewers and Adults 18-49, �DWTS� posted ABC�s strongest Thursday night series telecast since March 22, 2001.

� Marking its best Thursday numbers yet, �Dancing with the Stars� was up nicely from the prior week, gaining 1.4 million viewers (18.8 million vs. 17.4 million) and 13% among Adults 18-49 (5.2/13 vs. 4.6/12). In fact it was the series� second-largest audience ever (behind only the first season finale) and its third-highest ever Adult 18-49 number (behind only the penultimate and season finale episodes, during the summer).

� So far in its three broadcasts, �Dancing with the Stars� has improved the time period for ABC by 11.3 million viewers (17.8 million vs. 6.5 million) and by 118% in Adults 18-49 (4.8/12 vs. 2.2/6) from the Net�s season average with regular programming this season prior to its debut. On average, �Dancing with the Stars� represents ABC�s strongest Thursday night series in viewers and young adults in the last 6 seasons � since �Millionaire� during the 1999-00 season.

�Crumbs� (9:30-10:00 p.m.)

For the second week in a row, ABC�s �Crumbs� outdrew NBC�s �The Office� (+2.8 million - 11.5 million vs. 8.7 million). Continuing to improve the time period, �Crumbs� has boosted the half-hour for ABC by 6.1 million viewers (11.6 million vs. 5.5 million) and by 84% in Adults 18-49 (3.5/9 vs. 1.9/5) over its average with regular programming in the time period this season.

� Although it faced an original �C.S.I.� in the time period on its second telecast, �Crumbs� retained 97% of its week-ago season premiere Total Viewer audience (11.5 million vs. 11.8 million) and 94% of its Adult 18-49 audience (3.4/8 vs. 3.6/9). �Crumbs� was up from its series debut among Adults 18-34 (2.1/6 vs. 1.8/5), Women 18-34 (3.0/7 vs. 2.6/6) and Men 18-34 (1.3/4 vs. 1.0/3).

� On average, �Crumbs� qualifies as ABC�s most-watched Thursday scripted series in 11 seasons and its top-rated among Adults 18-49 in 6 seasons � since the 1994-95 and 1999-00 season, respectively.

Source: Nielsen Media Research (Fast Affiliate Ratings, L+SD), 1/19/06





  [january 2006]  
S
M
T
W
T
F
S


· CRUMBS (ABC)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· DANCING WITH THE STARS (ABC)
· OFFICE, THE (NBC)
· WHO WANTS TO BE A MILLIONAIRE? (ABC)
· WILL & GRACE (NBC)









most recent ratings | view all posts
[12/22/14 - 08:33 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Its Reign for NBC
The Peacock leads the night in both total viewers and adults 18-49.

[12/22/14 - 08:27 AM]
NBC Is Currently #1 for the Night Among the Big 4 in All Key Measures Plus Total Viewers
NBC spins the numbers for Sunday, December 21.

[12/21/14 - 10:00 AM]
2014 "Thursday Night Football" Season on CBS and NFL Network Earns Overnight Ratings Increase of 45% Over Last Year
CBS spins the numbers for Saturday, December 20.

[12/21/14 - 09:11 AM]
Saturday's Broadcast Ratings: CBS Tops Evening with "Thursday Night Football" Special
The Eye's primetime NFL coverage wins the night in both total viewers and adults 18-49.

[12/21/14 - 08:56 AM]
"Saturday Night Live," With Host Amy Adams, Was the #1 Big 4 Non-Sports Telecast of the Night in Both Households and 18-49
NBC spins the numbers for Saturday, December 20.

[12/20/14 - 09:00 AM]
NBC Ranks #1 Friday Night Among the Big 4 in Adults 18-49, Total Viewers, Adults 25-54 and All Other Key Measures
NBC spins the numbers for Friday, December 19.

[12/20/14 - 08:47 AM]
Friday's Broadcast Ratings: NBC Tops Viewers, Demos with "Dateline"
The Peacock leads the night with its perennial newsmagazine.

[12/19/14 - 08:41 AM]
"The People Magazine Awards" Generates NBC's Biggest Audience in Its Slot, Excluding "Peter Pan Live!" and NFL, Since October 23
NBC spins the numbers for Thursday, December 18.

[12/19/14 - 08:25 AM]
Thursday's Broadcast Ratings: Comedies Power CBS to Top Spot
A repeat "The Big Bang Theory" and a new "Mom" lead the night among adults 18-49.

[12/18/14 - 11:01 AM]
"The Tonight Show" Handily Outperforms ABC, CBS Timeslot Competition for Week of Dec. 8-12
NBC spins the late-night numbers for the week of December 8-12.

[12/18/14 - 10:01 AM]
TBS Wins 2014 as Basic Cable's #1 Entertainment Network with Adults 18-49
Turner spins the numbers for the year to date.

[12/18/14 - 09:40 AM]
USA Network Continues Unprecedented Ratings Streak with 9th Consecutive Year as #1 in Cable in Total Viewers
USA spins the numbers for the year to date.

[12/18/14 - 08:44 AM]
"The Sing-Off" Ties for #2 in Its Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, December 17.

[12/18/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Survivor" Wraps Season on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[12/18/14 - 08:05 AM]
NBCSN Will Post Best Viewership in Network's History in 2014 & Rank as Fastest Growing Sports Cable Net
NBCSN spins the numbers for the year to date.