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[07/05/06 - 12:00 AM]
Primetime Ratings Report for the Week of June 26 - July 2, 2006

[via press release from ABC]

Primetime Ratings Report For the week of June 26 � July 2, 2006

Monday�s Repeat �Wife Swap� Earns Second Place in its Hour Among Total Viewers and Ranks No. 1 with Women 18-49

ABC Delivers the No. 1 Position on Friday Night Among Adults 18-49

Generating Substantial Added Exposure for the ABC Family Original Series, ABC�s Friday Replay of the �Kyle XY� Pilot Episode Wins its Hour in Adults 18-49

After Monday�s Record-Setting Debut on ABC Family as its Most-Watched-Ever Original Series Telecast, �Kyle XY� Doubles its Debut Audience and Improves its Friday 9-10pm Slot for ABC by 1.4 Million Viewers and by 23% in Adults 18-49

Sunday�s Repeat of �Extreme Makeover: Home Edition� Wins at 8pm in Adults 18-49, While a Replay �Grey�s Anatomy� Takes Second at 10pm Across the Key Adult Demos

WEEK No. 41:

Monday

�Wife Swap� (8:00-9:00 p.m.)

A repeat of ABC�s �Wife Swap� placed second in the hour in Total Viewers (5.1 million) and Adults 25-54 (2.2/6 - tied), while ranking No. 1 among Women 18-49 (2.6/7 - tied).

Friday

ABC ranked No. 1 Friday night among Adults 18-49 (1.5/6 � tie).

�America�s Funniest Home Videos� (8:00-9:00 p.m.)

A repeat telecast of �America�s Funniest Home Videos� finished second in the hour in both Total Viewers (5.5 million) and Adults 18-49 (1.5/6).

�Kyle XY� (9:00-10:00 p.m.)

Coming off its record-setting debut four nights earlier on Monday (6/26/06) as ABC Family�s most-watched-ever original series telecast, ABC�s broadcast replay of the �Kyle XY� pilot episode drew an average audience of 5.2 million viewers and earned a 1.6 rating, 6 share among Adults 18-49 during the 9 o�clock hour on Friday night. ABC�s replay of �Kyle XY� ranked No. 1 in its Friday time period in the key Adult 18-49 sales demographic (1.6/6), beating out replays of CBS� �Close to Home� (1.4/5), NBC�s �Las Vegas� (1.1/4) and Fox�s �24� (0.8/3).

� Gaining considerable added exposure on the broadcast network, �Kyle XY� doubled the audience from its already impressive Monday debut on ABC Family (5.2 million vs. 2.6 million) and jumped by 78% among Adults 18-49 (1.6/6 vs. 0.9/3).

� �Kyle XY� improved the time period for ABC by 1.4 million viewers and by 23% in Adults 18-49 from its prior 4-week average (3.8 million viewers & 1.3/4 in AD18-49), producing the Network�s second-highest numbers in the hour this summer on both Nielsen measures.

Sunday

�Extreme Makeover: Home Edition� (8:00-9:00 p.m.)

Building on its lead-in by 1.7 million viewers and by 80% in young adults, part 2 of a repeat �Extreme Makeover: Home Edition� led its hour among Adults 18-49 (1.8/7). The unscripted program also won its hour among Teens 12-17 (1.2/6) and Kids 2-11 (1.6/8).

�Grey�s Anatomy� (10:00-11:00 p.m.)

A repeat of ABC�s �Grey�s Anatomy� took second in its hour across each of the key adult demographics: Adults 18-34 (1.1/4), Adults 18-49 (1.6/5) and Adults 25-54 (1.9/5).

Source: Nielsen Media Research (Live+SD), week of 6/26/06, or as dated.





  [july 2006]  
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T
W
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F
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· 24 (FOX)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· CLOSE TO HOME (CBS)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· GREY'S ANATOMY (ABC)
· KYLE XY (ABC FAMILY)
· LAS VEGAS (NBC)
· WIFE SWAP (ABC)





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