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CBS DOMINATES ITS PREMIERE WEEK IN SEVEN-DAY MULTIPLATFORM VIEWERSHIP, UP +14% FROM LAST YEAR, WITH SIX SERIES TOPPING 10 MILLION VIEWERS
Network Places Seven of the Top 10 Series Among All Broadcast and Streaming Competition
Eight of the Top 10; Top Two Comedies;
Top Three New Series Among Broadcast Competition
CBS Premiere Week (Oct. 4-10) episodes dominated the Nielsen live plus 7-days of multiplatform viewership among its combined broadcast and streaming competition with seven of the top 10 series - #1 MARSHALS, #2 TRACKER, #3 60 MINUTES, #4 NCIS, #5 SHERIFF COUNTRY (hit series high), #7 NCIS: NEW YORK and #9 FBI - more than any broadcast or streaming competitor. Viewership was up +14% year over year, with an average of 8.63 million viewers, compared with 7.59 million viewers during Premiere Week last year (Oct. 12-18, 2025).
Source: Analysis of Nielsen Multiplatform Data; Big Data P2+ Prime, L+7, Sunday, Oct 4 - Saturday Oct 10, 2026+ Nielsen SCR, 7-Day Total Flight for streaming. Does not include specials, encores or sports. For streaming series, only premiere episodes of new programs airing during the date range are included.
Among its broadcast competition, CBS claimed eight of the top 10 series - #1 MARSHALS, #2 TRACKER, #3 60 MINUTES, #4 NCIS, #5 SHERIFF COUNTRY, #6 NCIS: NEW YORK, #8 FBI and #10 GEORGIE & MANDY'S FIRST MARRIAGE; the top two comedies #1 GEORGIE & MANDY'S FIRST MARRIAGE and #2 ETERNALLY YOURS; and launched the season's top three new series: #1 NCIS: NEW YORK, #2 CUPERTINO and #3 ETERNALLY YOURS.
Source: Analysis of Nielsen Multiplatform Data; Big Data P2+ Prime, L+7, Sunday. Oct 4 - Saturday, Oct 10, 2026+ Nielsen SCR, 7-Day Total Flight for streaming. Does not include specials, encores or sports.
More CBS Premiere Week Highlights:
· Sunday, Oct. 4* - 60 MINUTES (7:51 PM, ET/ 7:00 PM, PT), MARSHALS (8:51 PM, ET/ 8:00 PM, PT) and TRACKER (9:51 PM, ET/ 9:00 PM, PT)
· #3 series 60 MINUTES (10.71m viewers) and #1 news program of the week.**
· #1 series MARSHALS (15.14m viewers), posted year-over-year gains from its season one average (15.0m) and was the #1 most-streamed broadcast series of the week.
· #2 series TRACKER (13.86m viewers) was up slightly from its 2025/26 average (13.8m) and was the #2 most-streamed broadcast series of the week.
*CBS primetime programs were delayed by 51-minutes (in ET/CT) due to late-running NFL coverage.
**60 MINUTES' 59th season premiere aired Sunday, Sept. 13.
· Monday, Oct. 5 - FBI (8:00 PM), CIA (9:00 PM) and HARLAN COBEN'S FINAL TWIST (10:00 PM)
· FBI (8.93m viewers) was up +18% from its year-ago premiere (9:00 PM) and out-delivered every episode last season.
· Improved the time period +52% (versus last year's comedy premieres).
· CIA (6.60m viewers) posted +72% growth from its Live+SD only average (3.8m).
· HARLAN COBEN'S FINAL TWIST (3.15m viewers) was up +29% from its season one premiere (Wednesday, Jan. 7 at 10:00 PM).
· Tuesday, Oct. 6 - NCIS (8:00 PM), NCIS: NEW YORK (9:00 PM), NCIS: ORIGINS (10:00 PM) - featuring the return of Michael Weatherly as Anthony "Tony" DiNozzo Jr. on NCIS, LL COOL J as Sam Hanna and Scott Caan as Nick Schaeffer in NCIS: NEW YORK and Mark Harmon joining NCIS: ORIGINS as Leroy Jethro Gibbs.
· NCIS (10.59m viewers) was up +23% and delivered its largest multiplatform audience since Nielsen began measuring streaming.
· #1 new series NCIS: NEW YORK (10.25m viewers) was up +58% from the time period premiere last year (NCIS: ORIGINS).
· NCIS: ORIGINS (7.75m viewers) was up +19% from its year-ago premiere (Tuesday, Oct. 14, 2025, at 9:00 PM).
· Improved its time period vs. NCIS: SYDNEY by +51% year over year (Tuesday, Oct. 14, 2025, at 10:00 PM).
· Wednesday, Oct. 7 - SURVIVOR (8:00-9:30 PM), THE AMAZING RACE (9:30-11:00 PM)
· SURVIVOR (7.94m viewers), was up +13% year over year and out delivered every episode last fall.
· THE AMAZING RACE (4.82m viewers) was up +6% year over year.
*SURVIVOR season 51 premiered Sept. 23 and THE AMAZING RACE season 39 premiered Sept. 30.
· Thursday, Oct. 8 - GEORGIE & MANDY'S FIRST MARRIAGE (8:00 PM), ETERNALLY YOURS (8:30 PM), ELSBETH (9:00 PM), CUPERTINO (10:00 PM)
· #1 comedy GEORGIE & MANDY'S FIRST MARRIAGE (8.70m viewers) was up +11% from its year-ago premiere
· New comedy ETERNALLY YOURS (6.94m viewers) had +599,000 more viewers than the #3 comedy of the week ("Abbott Elementary," 6.34m)
· With the Saturday, Oct. 10 encore airing, ETERNALLY YOURS grew to 7.80 million viewers.
· ELSBETH (7.69m viewers) was up +5% from its year-ago Thursday 10:00 PM premiere.
· New critically acclaimed drama rated 100% Fresh on Rotten Tomatoes, CUPERTINO (7.17m viewers) more than doubled its live plus same-day audience (3.19m viewers).
· With the Sunday, Oct. 11 encore airing, CUPERTINO grew to 10.58 million viewers.
· Friday, Oct. 9 - SHERIFF COUNTRY (8:00 PM), FIRE COUNTRY (9:00 PM) and BOSTON BLUE (10:00 PM)
· SHERIFF COUNTRY (10.52m viewers) delivered its most-watched episode ever and grew +27% from its year-ago premiere.
· FIRE COUNTRY (7.96m viewers) was up +7% year over year.
· BOSTON BLUE (8.02m viewers) was up +7% from its season one average.
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