or


[11/21/06 - 08:38 PM]
The CW Posts Sweep-To-Sweep and Season-To-Date Gains Over the WB in Target Demo of Adults 18-34
The CW spins the numbers for the week of November 13-19.

[via press release from The CW]

THE CW POSTS SWEEP-TO-SWEEP AND SEASON-TO-DATE GAINS OVER THE WB IN TARGET DEMO OF ADULTS 18-34

Strong "Reba" Debut and Week-to-Week Growth from "7th Heaven"

Give The CW Its Best Sunday of The Season

The CW's New Sunday Delivers Gains Over The WB Sunday a Year Ago

November 21, 2006 (Burbank, CA) -- The CW continues to post Nov. sweep-to-date and season-to-date gains over The WB in the network's target demo of adults 18-34, through the week ending Nov. 19, 2006. The CW mirrors The WB's scheduling model with 6 nights and 13 hours of primetime programming.

Through 17 days of the November 2006 Sweep (11/2/06-11/19/06), The CW is delivering sweep-to-sweep growth over The WB (through the same frame of the Nov. 2005 Sweep) by 7% in adults 18-34 (1.6/5) and matches The WB in women 18-34 (2.0/5).

For the season, The CW Network is up over The WB a year ago in the network's target demos of adults 18-34 (1.7/5, +6%) and on par in women 18-34 (2.1/6). The CW was on par with UPN, which programmed 3 fewer primetime hours, in adults 18-34.

Sunday 11/19/06

With the return of "Reba" and week-to-week growth from "7th Heaven," The CW scored its best Sunday of the season in adults 18-34 (1.3/4-tie), women 18-34 (2.0/6), adults 18-49 (1.3/3), and women 18-49 (1.9/5) and viewers (3.6mil).

With back-to-back original episodes from 7-8pm, "Reba" scored The CW's best ratings to date in the hour, including adults 18-34 (1.4/5), adults 18-49 (1.5/4), women 18-34 (1.9/6), women 18-49 (1.9/5) and viewers (4.0mil).

"Reba" posted dramatic growth from the first episode (7-7:30PM) to the second (7:30-8PM), including 23% in adults 18-34 (1.6/5 v. 1.3/4), 24% in women 18-34 (2.1/7 v. 1.7/6), 23% in adults 18-49 (1.6/5 v. 1.3/4), 24% in women 18-49 (2.1/7 v. 1.7/6) and 16% in viewers (4.3mil v. 3.7mil).

With "Reba" as its lead-in, "7th Heaven" scored The CW's best Sunday 8-9pm ratings to date in adults 18-34 (1.6/4), adults 18-49 (1.7/4), women 18-34 (2.5/7), women 18-49 (2.5/6) and viewers (4.5mil), giving 7th Heaven its best Sunday performance of the season.

"7th Heaven" improved over last week by 7% in adults 18-34, 21% in adults 18-49, 14% in women 18-34, 19% in women 18-49 and 25% in viewers.

Overall, The CW posted week-to-week gains on Sunday night of 18% in adults 18-34, 30% in adults 18-49, 25% in women 18-34, 36% in women 18-49 and 43% in viewers.

With this new Sunday line-up, The CW is out-performing The WB's Sunday on the same night last year in the network's target demos of adults 18-34 (8%) and women 18-34 (33%).

Wednesday 11/15/06

The CW's "America's Next Top Model" ranked second in the 8-9:00PM hour among adults 18-34 (2.6/8-tie) and women 18-34 (3.7/10), behind the finale of "Dancing with the Stars,

"One Tree Hill" benefited from a crossover with "Top Model," (the model who won an acting challenge in "Top Model" at 8PM, appeared in "One Tree Hill" at 9PM), as the drama scored its best women 18-34 (2.7/7) retention of the season (73%).

The CW's Wednesday marks an improvement over The WB a year ago (11/16/05), up 38% in adults 18-34 (2.2/6), 33% in women 18-34 (3.2/9), 38% in adults 18-49 (1.8/5), 33% in women 18-49 (2.4/6) and 44% in viewers (3.9mil).

Source: NTI

Season to Date (Most Current): 9/18/06-11/19/06 v. 9/19/05-11/20/05

Sweep to Date: 11/2/06-11/19/06 v. 11/3/05-11/20/05





  [november 2006]  
S
M
T
W
T
F
S
   


· AMERICA'S NEXT TOP MODEL (CW)
· DANCING WITH THE STARS (ABC)
· ONE TREE HILL (CW)
· REBA (CW)
· SEVENTH HEAVEN (CW)











most recent ratings | view all posts
[01/28/15 - 02:41 PM]
"Pretty Little Liars" Is Tuesday's #1 TV Telecast in Women 18-34 and Females 12-34
ABC Family spins the numbers for Tuesday, January 27.

[01/28/15 - 02:23 PM]
Disney XD's Special 1-Hour "Lab Rats" Delivers 6-Month Ratings Highs in Total Viewers and Across Target Kid and Boy Demographics
Disney XD spins the numbers for Monday, January 26.

[01/28/15 - 02:20 PM]
History's(R) "Sons of Liberty" Concludes with 3.3 Million Total Viewers
History spins the numbers for Tuesday, January 27.

[01/28/15 - 01:19 PM]
"Gold Rush" Sets Season Record with More Than Six Million Viewers on Friday, January 23
Discovery spins the numbers for Friday, January 23.

[01/28/15 - 01:16 PM]
Premiere of "Ellen's Design Challenge" Captures #1 Spot on HGTV's Monday Night Lineup
HGTV spins the numbers for Monday, January 26.

[01/28/15 - 08:58 AM]
"Live with Kelly and Michael" Is the Week's No. 2 Syndicated Talk Show
Disney-ABC Domestic Television spins the numbers for the week of January 12-16.

[01/28/15 - 08:47 AM]
"Parks and Recreation" Matches Last Week's 18-49 Rating and Remains Within 0.1 of Its Strong Season Debut
NBC spins the numbers for Tuesday, January 27.

[01/28/15 - 08:37 AM]
"Who Wants to Be a Millionaire" with Terry Crews Is the Only Syndicated Game Show Up Week to Week
Disney-ABC Domestic Television spins the numbers for the week of January 12-16.

[01/28/15 - 08:32 AM]
Tuesday's Broadcast Ratings: Special "CSI" Helps Push CBS on Top
The Eye leads the night in both total viewers and adults 18-49.

[01/28/15 - 08:23 AM]
"Marvel's Agent Carter" Moves ABC Up to Second at 9pm in Adults 18-49
ABC spins the numbers for Tuesday, January 27.

[01/27/15 - 12:55 PM]
American Heroes Channel Has Best January Ever in Prime Delivery
American Heroes Channel spins the numbers for the month of January to date.

[01/27/15 - 12:38 PM]
Disney Channel's Total Day Tops Nickelodeon by Largest Margin Ever Among Tweens and Gains Biggest Advantage in Nearly 1 1/2 Years Among Kids 6-11
Disney Channel spins the numbers for the month of January to date.

[01/27/15 - 12:32 PM]
Turner Broadcasting's TBS and Adult Swim Score Demo Victories in Live + 7 Delivery for the Second Week of January
Turner spins the numbers for the month of January to date.

[01/27/15 - 12:24 PM]
Viewers Continue to Book Saturday Nights with Hallmark Channel
The Hallmark Channel spins the numbers for Saturday, January 24.

[01/27/15 - 12:07 PM]
HGTV Delivers Best Month Ever, Best Week Ever, In January 2015
HGTV spins the numbers for the month of January to date.