BRAVO'S "SHEAR GENIUS" FINALE SETS RECORD RATINGS IN ALL KEY DEMOS AND DELIVERS SERIES HIGH 1.3 MILLION TOTAL VIEWERS
NEW YORK � May 31, 2007 � Bravo's "Shear Genius" finale styled record ratings for the series across all key demographics � total viewers, the coveted A18-49 and 25-54, according to Nielsen Media Research. The freshman series finale delivered 1.3 million total viewers; 859,000 A18-49 and 816,000 A25-54, making it the most viewed episode for the series (5/30/07).
In the final episode, Anthony, the cool-headed stylist extraordinaire from across the pond, was crowned "Shear Genius" after battling it out with Daisy, the perky Miamian and Ben, the rock and roll stylist out of Chicago. Last nights finale increased from the previous seven-episode series average by 34 percent (1,304,000 vs. 972,000) among total viewers, 34 percent among A18-49 (859,000 vs. 641,000) and 43 percent among A25-54 (816,000 vs. 570,000). The "Shear Genius" season averaged a .96 HH cvg rating and 1,014,000 million total viewers.
Source: Nielsen NHI, Live+Same Day Data.
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