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[09/20/07 - 01:10 PM]
The Premiere of "Kid Nation" Wins Its Time Period in Adults 18-49
CBS spins the numbers for Wednesday, September 19.
[via press release from CBS]

THE PREMIERE OF "KID NATION" WINS ITS TIME PERIOD IN ADULTS 18-49

"Kid Nation" Also Places First in Children 2-11 and Children 6-11

CBS Research Estimates DVR Playback Should Boost Ratings By +5%

The premiere of KID NATION placed first in its 8:00-9:00 PM time in adults 18-49, children 2-11 and children 6-11, according to preliminary Nielsen Live Plus same-day ratings for Wednesday, Sept. 19.

KID NATION (S) finished first in adults 18-49 (3.0/09), children 2-11 (1.9/08) and children 6-11 (2.2/08) while placing second in households (5.8/10), viewers (9.07m), adults 25-54 (3.2/09), adults 18-34 (2.4/08) and teens 12-17 (2.3/09). This is CBS's best time period delivery in teens rating since 2/8/06 (The "Grammy Awards").

CBS Research estimates that when Nielsen tallies all DVR playback, across-the-board ratings should increase by +5%.

Editors Note: KID NATION aired until approximately 9:06 PM and ratings are tentative and subject to change.

Final Wednesday ratings will be available this afternoon.

[EDITOR'S NOTE: What follows is the afternoon update with the final national Nielsen ratings.]

FINAL NATIONAL RATINGS BOOST THE PREMIERE OF "KID NATION" EVEN HIGHER

"Kid Nation" Wins Its Time Period in Adults 18-49

"Kid Nation" Also Places First in Children 2-11 and Children 6-11

Final Nationals Increase Initial Viewership By +300,000 and Adds to Adult 18-49 Rating

CBS Research Estimates DVR Playback Should Boost Ratings By +5%

CBS to Present an Encore Presentation of "Kid Nation" on Saturday, 8:00 PM

The premiere of KID NATION placed first in its 8:00-9:00 PM time in adults 18-49, children 2-11 and children 6-11, according to Nielsen Live Plus same-day ratings for Wednesday, Sept. 19.

KID NATION (S) finished first in adults 18-49 (3.1/09), children 2-11 (1.9/08) and children 6-11 (2.3/09) while placing second in households (6.0/10), viewers (9.38m), adults 25-54 (3.4/09), adults 18-34 (2.5/08) and teens 12-17 (2.3/09). This is CBS's best time period delivery in teens rating since 2/8/06 (The "Grammy Awards").

CBS Research estimates that when Nielsen tallies all DVR playback, across-the-board ratings should increase by +5%.

Editors Note: KID NATION aired until 9:06 PM, ET/PT.

CBS will broadcast an encore presentation of KID NATION on Saturday, Sept. 22 at 8:00 PM ET/PT.





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· KID NATION (CBS)




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