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[09/27/07 - 11:35 AM]
Kid Nation Beats "Dancing with the Stars," FOX Comedies and NBC Game Show in Adults 18-34
CBS spins the numbers for Wednesday, September 26.
[via press release from CBS]

"KID NATION" BEATS "DANCING WITH THE STARS," FOX COMEDIES AND NBC GAME SHOW IN ADULTS 18-34

THE SEASON PREMIERE OF "CSI: NY" WINS ITS TIME PERIOD IN VIEWERS AND TOPS THE HIGHLY PROMOTED SERIES DEBUT OF "DIRTY SEXY MONEY" IN ADULTS 18-49

The Second Episode of "Kid Nation" Post Week-to-Week Increase in Adults 18-34

"Kid Nation" is Also Second in Adults 18-49, Ahead of FOX and NBC

"CSI: NY" Is the Only 10:00 PM Drama to Show Growth at the Half Hour

CBS is the Only Network to Grow in Every Hour in Adults 18-49 Throughout the Night

The second episode of KID NATION posted week-to-week growth in adults 18-34, topping "Dancing with the Stars," the FOX comedies and NBC's game show in the time period. In addition, the season debut of CSI: NY won its time period in viewers and beat the highly promoted debut of "Dirty Sexy Money in adult 18-49, according to Nielsen preliminary live plus same day ratings for Wednesday, Sept. 26.

CBS was the only network to show hour-to-hour growth among adults 18-49 throughout the night.

The second episode of KID NATION (4.8/08, 7.61m) was first in children 6-11 (2.1/08), second in adults 18-49 (2.8/08), adults 18-34 (2.6/08), teens 12-17 (2.1/08) and children 2-11 (1.6/06). Compared to the first episode last week, KID NATION was up +4% in adults 18-34 (from 2.5/08).

KID NATION finished ahead of "Dancing with the Stars," the FOX comedies and "Deal or No Deal" in adults 18-34. KID NATION also was second in its time period in adults 18-49 ahead of FOX and NBC.

CBS Research estimates that KID NATION ratings will increase by +10% in adults 18-34 and +5% in adults 18-49 and adults 25-54 when all DVR playback is included.

The fourth season premiere of CSI: NY won its time period in households (8.1/13), viewers (12.70m) and was second in adults 25-54 (4.6/11) and adults 18-49 (3.7/10) - topping ABC's premiere of "Dirty Sexy Money."

CBS Research estimates that all DVR playback will boost ratings for CSI: NY by +12% in adults 18-49 and adults 18-34 and by +10% in adults 25-54.

The third season premiere of CRIMINAL MINDS (P) averaged an 8.2/13 in households with 12.71 million viewers, 4.5/10 in adults 25-54 and 3.5/09 in adults 18-49.

CRIMINAL MINDS is expected to get a sizeable lift when DVR playback is factored into its final ratings. CBS Research estimates that all DVR playback will increase ratings for CRIMINAL MINDS by +16% in adults 18-49, +18% in adults 18-34 and +8% in adults 25-54.

Final Wednesday ratings will be available this afternoon.





  [september 2007]  
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· CRIMINAL MINDS (CBS)
· CSI: NEW YORK (CBS)
· DANCING WITH THE STARS (ABC)
· DEAL OR NO DEAL (CNBC)
· DIRTY SEXY MONEY (ABC)
· KID NATION (CBS)




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