or


[11/06/07 - 01:14 PM]
The CW Scores Major Gains from Dvrs and Time-Shifting
The CW spins the Live Plus Seven Day ratings for the week of October 15-21.

[via press release from The CW]

THE CW SCORES MAJOR GAINS FROM DVRS AND TIME-SHIFTING

The CW Gains Additional 21% with DVRs in Adults 18-34 and Women 18-34

GOSSIP GIRL, TOP MODEL, REAPER, BEAUTY AND THE GEEK, SMALLVILLE and SUPERNATURAL Post Double-Digit Increases In Live Plus 7 Day Playback Ratings

SMALLVILLE Posts 44% Gains in Adults and Women 18-34 in Live Plus 7 Ratings Over Live Only

November 5, 2007 (Burbank, CA) - The CW Network continues to score double-digit viewership increases with the inclusion of DVR playback, according to Nielsen Live Plus Seven Day ratings for the week of 10/15/07.

Overall, The CW's primetime weekly average was bolstered 21% in women 18-34 (1.78rtg v. 1.47rtg) and 21% in adults 18-34 (1.50 v. 1.24) according to Nielsen live-plus 7 day ratings vs. live only viewing. The CW also tied for the largest percent gains for its weekly primetime average (18%, 1.40rtg v. 1.19rtg) in adults 18-49.

"Gossip Girl," "America's Next Top Model," "Beauty and The Geek," "Reaper," "Smallville" and "Supernatural" continue to benefit greatly from DVR usage, gaining 21-44% more viewers in its target demos who recorded and watched the shows within 7 days of its live broadcast.

For the week of 10/15/07:

"Gossip Girl" added 30% more women 18-34 (3.02rtg v. 2.33rtg) and 32% more adults 18-34 (2.00rtg v. 1.52rtg) in Live+7 DVR viewing compared to those who only watched live.

"Top Model" scored gains of 27% in women 18-34 (4.74rtg v. 3.74rtg) and 26% more adults 18-34 (3.14rtg v. 2.49rtg) in Live+7 DVR viewing compared to those who only watched live.

"Beauty and the Geek" added 24% more women 18-34 (2.81rtg v. 2.26rtg) and 22% more adults 18-34 (2.18rtg v. 1.78rtg) in Live+7 DVR viewing compared to those who only watched live.

"Reaper" gained an additional 21% more women 18-34 (1.81rtg v. 1.50rtg) and 28% more adults 18-34 (1.99rtg v. 1.55rtg) in Live+7 DVR viewing compared to those who only watched live.

"Smallville" saw increases of 44% in both women 18-34 (2.34rtg v. 1.63rtg) and adults 18-34 (2.55rtg v. 1.77rtg) in Live+7 DVR viewing compared to those who only watched live.

"Supernatural" posted gains of 28% in women 18-34 (1.41rtg v. 1.10rtg) and 24% more adults 18-34 (1.36rtg v. 1.10rtg) in Live+7 DVR viewing compared to those who only watched live.





  [november 2007]  
S
M
T
W
T
F
S
    


· AMERICA'S NEXT TOP MODEL (VH1)
· BEAUTY AND THE GEEK (CW)
· GOSSIP GIRL (CW)
· REAPER (CW)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)





most recent ratings | view all posts
[09/17/25 - 03:14 PM]
Buccaneers at Texans Delivers 17.4 Million Viewers, ESPN's Most-Watched "MNF" Week 2 Game Since 2008
Additionally, the Buccaneers-Texans is ESPN's most-watched individual game on weeks with multiple "MNF" games, whether a true doubleheader or two games with staggered start times.

[09/16/25 - 03:39 PM]
"College GameDay Built by The Home Depot" and College Football on ESPN/ABC Both Off to Stellar Starts in 2025
ABC is off to its best three-week start ever, averaging 7.8 million viewers per game.

[09/16/25 - 03:02 PM]
"20/20" Is the No. 1 Program Across Broadcast and Cable on Friday Night
"20/20" ranked as the No. 1 broadcast program on Friday night in Total Viewers (2.457 million).

[09/16/25 - 03:01 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54, and Adults 18-49, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" in All Three Measures
For the 2nd week in a row, "Nightline" improved on the previous week in Total Viewers, Adults 25-54 and Adults 18-49.

[09/16/25 - 02:45 PM]
FOX NFL Smashes All-Time Viewership Records with Week 2 Super Bowl Rematch
A massive 33.8 million viewers delivers FOX Sports its best-ever regular season Sunday telecast, most-watched Week 2 NFL telecast on record and more all-time viewership highs!

[09/16/25 - 12:01 PM]
Netflix Top 10 Week of September 8: "Canelo vs. Crawford" Packs a Punch, "Wednesday" Season 2 Joins Most Popular List
In movies, "KPop Demon Hunters" danced its way back to No. 1 on the English Film list with 22.6 million views.

[09/15/25 - 03:25 PM]
Over 41 Million Global Viewers on Netflix Watch Terence Crawford Defeat Canelo Alvarez to Claim Super Middleweight Championship
The main event scored an estimated average minute audience (AMA) of 36.6 million live+SD viewers from opening to closing bell, per VideoAmp and Netflix.

[09/15/25 - 11:45 AM]
The "77th Emmy Awards" Delivers Its Largest Television Audience Since 2021, Up +8% from Last Year
Hosted by Nate Bargatze, the telecast was seen by more than 7.42 million viewers on the CBS Television Network and streaming on Paramount+.

[09/12/25 - 02:43 PM]
"The Groomsmen: First Look" Launches Hallmark Channel's "Fall Into Love" Seasonal Stunt with Chart-Topping Ratings
The film was the #1 most-watched entertainment cable program on Saturday among Households, Women 18+, Persons 18+, and Total Viewers.

[09/12/25 - 05:31 AM]
ESPN Networks Deliver Most-Watched WNBA Regular Season Ever
ESPN networks aired eight of the top 10 most-watched WNBA games during the 2025 season, highlighted by its most-watched WNBA game ever - 2.7 million viewers for Chicago Sky at Indiana Fever on May 17 (ABC).

[09/10/25 - 02:09 PM]
ESPN Delivers Most Viewed Tennis Telecast of the Year and Most Viewed US Open Since 2022
The Men's Championship averaged 3 million viewers on ABC, up 82% vs. 2024 while the Women's Championship averaged 2.4 million on ESPN, up 50% vs. 2024.

[09/09/25 - 03:43 PM]
On Pace for Record Year, ESPN Formula 1 Viewership Earns 10th Event High of '25 Season
F1 races are averaging 1.4M viewers this season across ESPN, ESPN2 and ABC, ahead of the all-time series record average of 1.21M that was set in 2022.

[09/09/25 - 03:29 PM]
ABC Scores Three of the Top Four Best Audiences of College Football's Week 2; "College GameDay" Delivers Second Most-Watched Regular Season Show on Record
Michigan/Oklahoma (9.7 million viewers) was ABC's most-viewed Week 2 game since 2006.

[09/09/25 - 03:17 PM]
FOX's "Big Noon Saturday" & "Big Noon Kickoff" Up Big Through Week 2
Iowa-Iowa State scored 4,278,000 viewers on FOX, most-watched game in the noon window.

[09/09/25 - 02:26 PM]
NBC Sports Posts Largest Two-Game NFL Kickoff Weekend Audience in a Decade & Second Best All-Time, Averaging 26.5 Million Viewers Across NBC & Peacock
NBC's 2025 NFL Kickoff Weekend average viewership trailed only 2015, as Steelers-Patriots in NFL Kickoff '15 and Cowboys-Giants in the Sunday night opener averaged 27.2 million viewers.