or


[03/10/08 - 10:46 AM]
Fast Facts for Sunday, March 9, 2008 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numbers for Sunday, March 9.

[via press release from ABC]

Fast Facts for Sunday, March 9, 2008 (Fast Affiliate Live + Same Day Ratings)

ABC Dominates Sunday in Viewers and Young Adults, Ranking No. 1 in Each Half-Hour of the Evening Among Adults 18-49

ABC Airs Sunday's Top 2 TV Shows with "Home Edition" and "Oprah's Big Give"

"America's Funniest Home Videos" Ranks No. 1 in Adults 18-49 from 7-8pm

ABC's "Extreme Makeover: Home Edition" Dominates the 8 O'clock Hour

"Oprah's Big Give" Towers Over its 9pm Time Period, Retaining All of its Lead-in Among Adults 18-49 and Building its Audience Across Each of the Key Women Demos

ABC's "Here Come the Newlyweds" Wins the 10pm Hour in Viewers and Young Adults, Beating its Nearest Competition by 64% in the Key Adult 18-49 Sales Demo

Sunday Primetime (7:00-11:00 p.m.)

ABC won its third consecutive Sunday night in viewers and young adults, beating its nearest competitors by 1.7 million viewers (9.9 million vs. 8.2 million � CBS) and by 31% in Adults 18-49 (3.4/9 vs. 2.6/7 � Fox). ABC won all 4 hours during Sunday's prime among Adults 18-49, delivering the No. 1 position in each half-hour in the key sales demo.

� ABC claimed the Top 2 TV programs on Sunday in Total Viewers and Adults 18-49, with "Extreme Makeover: Home Edition" and "Oprah's Big Give."

"America's Funniest Home Videos" (7:00-8:00 p.m.)

ABC's "America's Funniest Home Videos" ranked No. 1 during the 7 o'clock hour in Adults 18-49 (1.9/6).

� Working against the impact of the time adjustment one hour forward to daylight savings time, "Funniest Home Videos" saw its audience build from start to finish by 1.6 million viewers (5.9 million to 7.5 million) and by 38% in Adults 18-49 (1.6/5 to 2.2/7). With the change to daylight savings time, overall Household TV usage in the hour declined -7% week to week (Hut levels = 56.1% vs. 60.4%) and Adult 18-49 usage dropped -12% (AD18-49 Put level = 31.3% vs. 35.5%) from the prior Sunday.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Winning the 8 o'clock hour, ABC's "Extreme Makeover: Home Edition" defeated its nearest competition in its time period by 2.7 million viewers (12.4 million vs. 9.7 million � NBC) and by 25% in Adults 18-49 (4.0/11 vs. 3.2/9 � Fox).

"Oprah's Big Give" (9:00-10:00 p.m.)

For the second week in a row, ABC's "Oprah's Big Give" dominated its 9 o'clock time period, defeating its closest competition by 3.9 million viewers (11.8 million vs. 7.9 million � CBS) and by 25% in Adults 18-49 (4.0/10 vs. 3.2/8 � Fox).

� "Oprah's Big Give" exhibited perfect 100% retention of its Adult 18-49 lead-in, and built on "Home Edition" across each of the key women demographics: W18-34 +5% (4.3/12 vs. 4.1/12), W18-49 +6% (5.3/13 vs. 5.0/13) and W25-54 +9% (6.3/14 vs. 5.8/14).

"Here Come the Newlyweds" (10:00-11:00 p.m.)

ABC's "Here Come the Newlyweds" won its time period for the second consecutive week in Total Viewers (8.9 million) and Adults 18-49 (3.6/9). In fact the new ABC unscripted series dominated the time period among Adults 18-49, topping second-place NBC by 64% (2.2/6 � "L&O: SVU � R) and third-place CBS by 89% (1.9/5 � "Dexter").

� "Here come the Newlyweds" was up from its week-ago debut in Adults 18-34 (3.2/9 vs. 3.1/9) and Men 18-34 (2.6/7 vs. 1.8/5), winning its slot on both counts.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has nearly doubled from 13% at the same point in 2006, up to 23% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 3/9/08.





  [march 2008]  
S
M
T
W
T
F
S
      


· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· DEXTER (SHOWTIME)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· HERE COME THE NEWLYWEDS (ABC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· OPRAH'S BIG GIVE (ABC)





most recent ratings | view all posts
[04/23/17 - 08:52 AM]
Saturday's Broadcast Ratings: NHL Playoffs Spark Demo Victory for NBC
The Peacock's primetime coverage leads the night among adults 18-49.

[04/22/17 - 08:34 AM]
Friday's Broadcast Ratings: NBC Slips Into Top Spot Among Adults 18-49
With CBS in repeats, the Peacock takes home the demo crown.

[04/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: CBS Wins Tight Demo Race
The Eye edges ABC, FOX and NBC by one-tenth of a ratings point among adults 18-49.

[04/20/17 - 08:34 AM]
Wednesday's Broadcast Ratings: "Survivor" Triumphs Over Mostly Repeat Competition
CBS wins the evening in both total viewers and adults 18-49.

[04/19/17 - 08:29 AM]
Tuesday's Broadcast Ratings: "The Voice" Continues NBC's Demo Win Streak
The Peacock has won or tied for the top spot every Tuesday in 2017.

[04/18/17 - 11:38 AM]
2017 Stanley Cup Playoffs Total Audience Delivery Averages 726,000 Viewers Through First Five Days, Up 9% vs. 2016
NBC spins the numbers for its NHL postseason coverage to date.

[04/18/17 - 11:24 AM]
ABC's Most-Watched NBA Playoffs Opening Weekend Game Ever: Total Live Audience of 6,624,000 Viewers for Golden State-Portland Game 1
ESPN spins the numbers for Sunday, April 16.

[04/18/17 - 08:24 AM]
Monday's Broadcast Ratings: "The Voice" Remains the Demo Champ
NBC once again wins the night among adults 18-49.

[04/18/17 - 07:28 AM]
"Casey Anthony: An American Murder Mystery" Breaks Series Records for True Crime Network Investigation Discovery Delivering More Than 3.6 Million Total Viewers
Investigation Discovery further spins the numbers for April 9-11.

[04/17/17 - 08:27 AM]
Sunday's Broadcast Ratings: "Stayin' Alive" Special Puts CBS in Front
The Eye gets a boost from the two-hour Grammy special.

[04/16/17 - 01:18 PM]
Saturday's Broadcast Ratings: "Ten Commandments" Hands ABC the Top Spot
The Alphabet edges out its sports competition in total viewers and adults 18-49.

[04/16/17 - 10:25 AM]
"Saturday Night Live" Delivers the #3 Rating of the Week in 18-49, With "SNL's" Best Results Since Feburary and 2nd Best Since November
NBC spins the numbers for Saturday, April 15.

[04/15/17 - 08:32 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
"Blue Bloods" leads the night in both categories for the Eye.

[04/14/17 - 08:29 AM]
Thursday's Broadcast Ratings: CBS Tops Viewers, Splits Demo Crown with ABC
The Eye's "The Big Bang Theory" leads the night in both categories.

[04/13/17 - 12:16 PM]
AMC's Premiere of "The Son" Garners 3 Million Viewers
AMC further spins the numbers for Saturday, April 8.