or


[08/23/08 - 02:20 PM]
Beijing Games Set to Become the Most-Watched Television Event in History
NBC spins the numbers for Friday, August 22.

[via press release from NBC]

BEIJING GAMES SET TO BECOME THE MOST-WATCHED TELEVISION EVENT IN HISTORY

208.7 MILLION WATCH BEIJING GAMES ON NBC UNIVERSAL THROUGH 15 DAYS, JUST 300,000 BELOW THE ATLANTA GAMES' 209 MILLION

85 Million Watch on NBC Universal's Cable Nets ; 85% of All U.S. TV Households Have Tuned In

BEIJING � Aug. 23, 2008 � Through 15 days, NBC Universal's Beijing Olympic coverage has reached 208.7 million viewers and is about to surpass the 17-day total for the Atlanta Games, the most viewed event in U.S. television history according to data provided by Nielsen Media Research. The 208.7 million viewers are 11 million more than the first 15 days for Athens (198 million) and 5 million more than the Atlanta Games (204 million). NBCU's cable networks through 15 days have already reached 85 million, surpassing the 17-day viewership total for any previous Olympics.

MOST VIEWED EVENTS IN U.S. TV HISTORY:

1. 1996 Atlanta Summer Olympics, 209 million (17 days) 2. *2008 Beijing Summer Olympics, 208.7 million (*through 15 days) 3. 1994 Lillehammer Winter Olympics, 204 million (16 days)

4 . 2004 Athens Summer Olympics, 203 million (17 days) 5. 1988 Seoul Summer Olympics, 194 million (17 days)

� The Beijing Olympic 15-day average primetime viewership is 28.1 million, 11 percent ahead of Athens in 2004 (25.3 million). NBC's average of a 16.5 rating, 28 share in households is the best through the final Friday for a Summer Olympics outside the U.S. since Barcelona in 1992 (17.5/34), and is a six percent jump from Athens in 2004 (15.5/27).

� Friday night garnered 46 million total viewers in primetime and 17.6 million average viewers. The night earned a 10.5 rating/19 share. The comparable night in Athens did a 12.5 rating/23 share and averaged 20.1 million viewers.

BEIJING GAMES BOOST NBC UNIVERSAL'S CABLE NETS:

Through 15 days, 85 million have watched the coverage on NBC Universal's cable networks, a 29 percent gain from the first 15 days of the Athens Games (66 million) and more than the 17-day total viewership for any previous Olympics (Athens, 68.6 million).

TAMi FOR THURSDAY: The TAMi (Total Audience Measurement Index) measures the 3600 hours of programming during the 2008 Beijing Olympics, including Television (P2+ reach), Online (Unique Users), Mobile (WAP unique users and Mobile VOD unique users) and TV VOD (unique users). Below is the TAMi measurement through Thursday, Aug. 21:

Thursday, Aug. 21: 87.6 million

TV: 80.5 million, ONLINE 6.7 million, Mobile 447k, TV VOD: n/a

Wednesday, Aug. 20: 91.1 million

Tuesday, Aug. 19: 95.4 million

Monday, Aug. 18: 94.4 million

Sunday, Aug. 17: 107.4 million

Saturday, Aug. 16: 108.0 million

Friday, Aug. 15: 95.1 million

Thursday, Aug. 14: 101.6 million

Wednesday, Aug. 13: 101.0 million

Tuesday, Aug. 12: 105.1 million

Monday, Aug. 11: 103.1 million

Sunday, Aug. 10: 113.1 million

Saturday, Aug. 9: 97.8 million

Friday, Aug. 8: 74.6 million

NBC Universal, broadcasting its record 11th Olympics and surpassing ABC for the most Olympics broadcast by any network, is presenting an unprecedented 3,600 hours of Beijing Olympic Games coverage, the most ambitious single media project in history featuring the most live coverage (nearly 2,900 live hours in total), across the most platforms, of any Summer Olympics in history.





  [august 2008]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











most recent ratings | view all posts
[05/21/15 - 03:43 PM]
Updated: ABC's 2014-15 Primetime Ratings
ABC further spins the numbers for the season to date.

[05/21/15 - 02:26 PM]
Update: NBC Wins the 2014-15 Primetime Season in Adults 18-49, Claims Its Second Consecutive September-to-May Crown
NBC further spins the numbers for the season to date.

[05/21/15 - 02:09 PM]
Final: ABC's 2015 May Sweep Ratings
ABC further spins the numbers for the May sweeps period.

[05/21/15 - 10:58 AM]
The Final Broadcast of the "Late Show with David Letterman" Delivers 13.76 Million Viewers - Its Largest Audience Since 1994
CBS spins the late-night numbers for Wednesday, May 20.

[05/21/15 - 08:57 AM]
"Mysteries of Laura" Captures Its Top Results Since February 25
NBC spins the numbers for Wednesday, May 20.

[05/21/15 - 08:31 AM]
ABC's "500 Questions" Opens Solidly Against CBS' "Survivor" Finale
ABC spins the numbers for Wednesday, May 20.

[05/21/15 - 08:22 AM]
Wednesday's Broadcast Ratings: "Survivor" Finale Tops Viewers, Demos for CBS
The Eye closes the May sweeps period on top in both categories.

[05/20/15 - 08:41 AM]
ABC Is the Most-Watched TV Net on the Final Tuesday of the Season as the "Dancing with the Stars" Finale Ranks as the Night's Top Show
ABC spins the numbers for Tuesday, May 19.

[05/20/15 - 08:35 AM]
"The Voice" Jumps 33% Week to Week and Beats NBC's Season Average in the Slot by 65%
NBC spins the numbers for Tuesday, May 19.

[05/20/15 - 08:25 AM]
Tuesday's Broadcast Ratings: "The Voice" Wraps Season on Top in Demos for NBC
The Peacock leads the night among adults 18-49 while ABC is the most-watched network.

[05/20/15 - 07:04 AM]
NBA Western Conference Finals Game 1 Up 38 Percent from Last Time on ESPN
ESPN spins the numbers for Tuesday, May 19.

[05/19/15 - 12:48 PM]
Turner Broadcasting Portfolio Once Again Tops the Demo Charts in Both Primetime and Total Day for the First Week of May
Turner further spins the numbers for the week of April 27-May 3.

[05/19/15 - 11:39 AM]
Saturday's NASCAR Sprint All-Star Race on FOX Sports 1 Most-Watched Since 2011
FOX Sports spins the numbers for Saturday, May 16.

[05/19/15 - 10:06 AM]
CBS Wins the 2014-2015 Season in Viewers for the Seventh Consecutive Year - Its 12th Win of the Last 13 Seasons
CBS spins the numbers for the season to date.

[05/19/15 - 09:56 AM]
"Live with Kelly and Michael" Is the No. 2 Syndie Talker for the 4th Straight Week
Disney/ABC Domestic Television spins the numbers for the week of May 4-8.