or


[09/09/08 - 03:24 PM]
Monday Night Football Delivers Cable's Two Biggest Audiences of 2008
ESPN spins the numbers for Monday, September 8.

[via press release from ESPN]

Monday Night Football Delivers Cable's Two Biggest Audiences of 2008

ESPN Wins the Night among All Networks in Prime Time

ESPN.com NFL Content Yields 13.3 Million Visits & 94.2 Million Page Views

Last night's special 2008 season-opening doubleheader of ESPN's Monday Night Football delivered the two biggest cable television audiences of the year, helping ESPN win the night among all networks, broadcast or cable. In addition, the games drove significant traffic to ESPN.com's NFL content.

The Green Bay Packers' 24-19 victory over the Minnesota Vikings (7 p.m. ET), earned a 9.3 rating, representing an average of 9,051,000 households (12,501,000 viewers � P2+), the largest audience for any program on cable television in 2008. This represents increases of 8%, 9% and 13%, respectively vs. last year's opener (Baltimore � Cincinnati: 8.6; 8,288,000 and 11,080,000).

At 10:30 p.m., the Denver Broncos' 41-14 win over the Oakland Raiders received a 7.3 rating with an average of 7,153,000 households watching (9,665,000 viewers), the second-largest audience for any program on cable television in 2008. This represents increases of 7%, 8% and 14%, respectively vs. last year's week one nightcap (Arizona � S.F.: 6.9; 6,625,000 and 8,500,000).

ESPN's telecast of Major League Baseball's Home Run Derby from Yankee Stadium on July 14, previously the most-watch program on cable television in 2008, averaged 6,184,000 homes, based on a 6.4 rating (9,116,000 viewers).

For the usual MNF time slot (8:30 � 11:45 p.m.), ESPN averaged a 10.4 rating (10,139,000 homes), with a 9.1 rating for 8-11 p.m., representing an average of 10,373,000 households, the highest of any network (broadcast or cable) for the night in prime time, with the lead in all key male and adult demos.

ESPN's presentation of the game around the game, which included NFL studio programming starting at 1:30 p.m. through the conclusion of the doubleheader, delivered 21.0 gross household coverage ratings for its MNF coverage.

Also, NFL content on ESPN.com, including "Monday Night Surround," accessed via computers and mobile devices generated more than 13.3 million visits and 94.2 million page views from Monday through Tuesday at noon. In addition, there were four million views of pro football-related video on ESPN.com.

NEXT WEEK ON MNF

Next week, ESPN's MNF schedule will begin its usual schedule, with the Philadelphia Eagles visiting their NFC East rival the Dallas Cowboys at 8:30 p.m. Both teams won their openers on Sunday handily. The complete Monday night NFL schedule on ESPN:

Time (ET) Program
3:30 p.m. NFL Live
4 p.m. NFL PrimeTime
5 p.m. Around the Horn
5:30 p.m. Pardon the Interruption
6 p.m. SportsCenter Monday Kickoff
7 p.m. Monday Night Countdown
8:30 p.m. MNF: Philadelphia at Dallas
11:30 p.m. SportsCenter





  [september 2008]  
S
M
T
W
T
F
S
 


· MONDAY NIGHT FOOTBALL (ESPN)





most recent ratings | view all posts
[08/29/16 - 12:29 PM]
"Flip or Flop" Helps Deliver More Than Seven Million Total Viewers to HGTV
HGTV spins the numbers for Thursday, August 25.

[08/29/16 - 08:49 AM]
Sunday's Broadcast Ratings: NFL Preseason Boosts NBC, FOX
The Peacock wins the night among adults 18-49.

[08/28/16 - 08:26 AM]
Saturday's Broadcast Ratings: NFL Preseason Wins Again for CBS
The Eye takes home top honors among total viewers and adults 18-49.

[08/28/16 - 08:23 AM]
"Aquarius" Matches Its Season High in 18-49; Highest Ever for a Saturday Telecast
NBC spins the numbers for Saturday, August 27.

[08/27/16 - 09:00 AM]
Friday's Broadcast Ratings: CBS, NFL Preseason Snap NBC's Win Streak
The Eye wins the evening in both total viewers and adults 18-49.

[08/26/16 - 01:59 PM]
Post-Olympic "Voice" Jumps 2.5 Million Viewers in Live + 3, Biggest Lift of the Week Across All Networks
NBC further spins the numbers for the week of August 15-21.

[08/26/16 - 11:10 AM]
Hallmark Channel's "Chesapeake Shores" Increases Viewership with Episode Two
The Hallmark Channel spins the numbers for the week of August 15-21.

[08/26/16 - 09:19 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with NFL Preseason
The Peacock continues its win streak among adults 18-49.

[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 09:24 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock continues its win streak among total viewers and adults 18-49.

[08/24/16 - 09:13 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late Than Never" Top Charts
NBC leads the evening among total viewers and adults 18-49.

[08/23/16 - 11:19 AM]
Starz Original Series "Power" and "Survivor's Remorse" Continue Record-Breaking Third Seasons in Week 6
Starz spins the numbers for the season to date.

[08/23/16 - 08:37 AM]
Monday's Broadcast Ratings: "Ninja Warrior," "Running Wild" Return on Top for NBC
The Peacock keeps its win streak alive post-Olympics among total viewers and adults 18-49.

[08/22/16 - 02:07 PM]
NBC's Rio Olympics Is the Most Successful Media Event in History
NBC further spins the numbers for its coverage to date.

[08/22/16 - 09:07 AM]
Sunday's Broadcast Ratings: NBC, Olympic Games Wrap on Top
The Peacock takes home yet another victory among total viewers and adults 18-49.