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[11/07/08 - 10:50 AM]
CBS Extends Thursday Winning Streak to Five Consecutive Weeks
CBS spins the numbers for Thursday, November 6.

[via press release from CBS]

CBS EXTENDS THURSDAY WINNING STREAK TO FIVE CONSECUTIVE WEEKS

"CSI" Posts Week-to-Week Gains in Key Demos and is the Night's Top Program in Viewers and Adults 25-54

"Eleventh Hour" Also Posts Increases in Adults 18-49 and Adults 25-54 and Maintains Its Time Period Leadership Over Its Drama Competition

"Survivor: Gabon � Earth's Last Eden" Notches Sixth Consecutive Time Periods Wins in All Key Measures

CBS won Thursday in viewers, adults 18-49 and adults 25-54 for the second consecutive Thursday in the November sweep and extended its Thursday winning streak in these key measures to five straight weeks, according to preliminary Nielsen live plus same day ratings for Nov. 6.

At 8:00 PM, SURVIVOR: GABON � EARTH'S LAST EDEN was first in households (7.3/11), viewers (12.18m), adults 25-54 (5.0/12) and adults 18-49 (3.8/10). SURVIVOR has won its time period for six consecutive weeks in households, viewers, adults 25-54 and adults 18-49.

At 9:00 PM, CSI: CRIME SCENE INVESTIGATION won its time period for the fifth consecutive week in households (11.2/17), viewers (18.11m) and adults 25-54 (6.8/15). CSI was second in adults 18-49 (5.1/12). CSI was the night's top program in households, viewers, and adults 25-54 for the fifth consecutive week. Compared to last week, CSI was up +3% in adults 25-54 (from 6.6/15) and +6% in adults 18-49 (from 4.8/12).

ELEVENTH HOUR was first in households (7.1/12), viewers (10.97m) adults 25-54 (4.0/10) and second in adults 18-49 (3.1/08). ELEVENTH HOUR has beaten "ER" and "Life on Mars" every week this season in viewers. Compared to last week, ELEVENTH HOUR was up +8% in adults 25-54 (from 3.7/09) and +11% in adults 18-49 (from 2.8/08).

For the night, CBS was first in households (8.5/14), viewers (13.75m), adults 25-54 (5.3/12) and adults 18-49 (4.0/10). This is CBS's fifth consecutive Thursday night win in these measures.

Updated Thursday ratings will be available this afternoon.





  [november 2008]  
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M
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W
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· CSI: CRIME SCENE INVESTIGATION (CBS)
· ELEVENTH HOUR (CBS)
· ER (NBC)
· LIFE ON MARS (ABC)
· SURVIVOR (CBS)





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