or


[11/17/08 - 10:55 AM]
Despite Increased Sunday Competition from NBC with a Big "Sunday Night Football" Game and CBS' Huge NFL Overrun, ABC Is Up Week to Week
ABC spins the numbers for Sunday, November 16.

[via press release from ABC]

Quick Take for Sunday, November 16, 2008 (Fast Affiliate Live + Same Day Ratings)

Despite Increased Sunday Competition from NBC with a Big "Sunday Night Football" Game and CBS' Huge NFL Overrun, ABC is Up Week to Week

ABC's "Desperate Housewives" is Sunday's Most-Watched Entertainment Show for the 8th Consecutive Week This Season

From 8-9pm, "Home Edition" Tops Fox's Animated Comedies by 2.4 Million Viewers

"Housewives" Hits Best-Since-Premiere Numbers in Total Viewers and Adults 18-49

"Brothers & Sisters" Beats its 10pm Drama Competition on CBS by 32% in Adults 18-49 and is No. 1 in with Key Women for the 8th Straight Week

Sunday Primetime (7:00-11:00 p.m.)

Opposite a highly-rated NFL game on NBC's "Sunday Night Football" (Cowboys-Redskins) and CBS with another enormous primetime NFL overrun (Chargers-Steelers) leading into "60 Minutes" with the first post-election interview with President Elect Barack Obama, ABC won Sunday by solid margins among Women 18-34 (+11% - 3.9/10 vs. 3.5/9 - NBC) and Women 18-49 (+14% - 4.9/12 vs. 4.3/10 - CBS). In fact ABC marked its 8th consecutive Sunday this season at No. 1 in Women 18-49. ABC defeated fourth-place Fox with its "animation domination" lineup on Sunday night by 4.4 million viewers (11.1 million vs. 6.7 million) and by 26% in Adults 18-49 (3.9/9 vs. 3.1/7).

� Despite increased NBC and CBS competition on the night week to week, ABC was up over the prior Sunday in both Viewers (11.1 million vs. 11.0 million) and Adults 18-49 (3.9/9 vs. 3.8/9).

� For the 8th consecutive Sunday this season, ABC's "Desperate Housewives" stood as the evening's most-watched entertainment program. "Housewives" tallied its 7th time in 8 weeks as Sunday's highest-rated entertainment series with Adults 18-49.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Jumping from its lead-in, "Extreme Makeover: Home Edition" topped its entertainment competition the time period on Fox ("The Simpsons"/"King of the Hill") by 2.4 million viewers (10.2 million vs. 7.8 million). Overcoming NBC's NFL game, "Home Edition" took second place in its time period in key Women demos: W18-49 (4.3/10) and W25-54 (4.7/10).

"Desperate Housewives" (9:00-10:00 p.m.)

ABC's "Desperate Housewives" was the definitive entertainment choice in its 9 o'clock time slot in Total Viewers (16.6 million) and Adults 18-49 (6.1/13), overshadowing CBS' "Amazing Race"/ "Cold Case" combo by 4.7 million viewers and by 110% in Adults 18-49 (11.9 million & 2.9/6) and Fox's animated comedies by 8.9 million viewers and by 65% in Adults 18-49 ("Family Guy"/"American Dad" � 7.7 million & 3.7/8).

� In Total Viewers and Adults 18-49, "Desperate Housewives" turned in best-since-premiere results � since 9/28/08.

"Brothers & Sisters" (10:00-11:00 p.m.)

Competing against NBC's "Sunday Night Football," ABC's "Brothers & Sisters" ranked No. 1 during Sunday's 10 o'clock hour for the 8th straight week in key Women 18-49 (5.2/13) and Women 25-54 (5.6/13). Once again the No. 1 non-sports show in the slot among young adults, "Brothers & Sisters" defeated its CBS drama competition in the hour ("Cold Case"/"The Unit") by 32% in Adults 18-49 (3.7/9 vs. 2.8/7).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 28% currently, from 21% at the same point in 2007. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 11/16/08.





  [november 2008]  
S
M
T
W
T
F
S
      


· 60 MINUTES (CBS)
· AMAZING RACE, THE (CBS)
· AMERICAN DAD (TBS)
· BROTHERS & SISTERS (ABC)
· COLD CASE (CBS)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· FAMILY GUY (FOX)
· KING OF THE HILL (FOX)
· SIMPSONS, THE (FOX)
· SUNDAY NIGHT FOOTBALL (NBC)
· UNIT, THE (CBS)





most recent ratings | view all posts
[10/18/19 - 08:13 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Cruise to Victory
The network dominates the evening in both total viewers and adults 18-49.

[10/17/19 - 08:13 AM]
Wednesday's Broadcast Ratings: "Chicago" Crossover Puts NBC on Top
The Peacock wins the night in total viewers, shares the adults 18-49 crown with FOX.

[10/16/19 - 01:32 PM]
Critically-Acclaimed Limited Series "Unbelievable" Watched by 32 Million Member Households
Netflix details the show's viewership from its first 28 days.

[10/16/19 - 01:31 PM]
"Stranger Things" Season 3 Was the Most Watched Season to Date
The streaming service reveals 64 million member households watched in its first four weeks.

[10/16/19 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Stay on Top in Demos
The Peacock's lineup wins the night among adults 18-49 while CBS remains the most-watched network.

[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.

[10/06/19 - 09:44 AM]
Saturday's Broadcast Ratings: College Football Continues Reign for ABC
The Alphabet takes home top honors in total viewers and adults 18-49.