or


[12/17/08 - 08:36 AM]
USA Takes 2008 Ratings Crown with Best Year in Cable History
USA spins the numbers for the year to date.

[via press release from USA]

USA TAKES 2008 RATINGS CROWN WITH BEST YEAR IN CABLE HISTORY

Third Consecutive Year as #1; USA First Cable Network To Beat Broadcast Network

NEW YORK, NEW YORK � December 17, 2008 � USA was the #1 network in basic cable prime, delivering more P25-54 (1.33 million, +23% over #2 TNT) and P18-49 (1.30 million, +16% over #2 TBS) than any other network the third straight year. In 2008, USA was also the top network in basic cable prime among total viewers (2.84 million, +19% over #2 Disney Channel) and households (2.11 million, +17% over #2 Disney Channel).

USA's 2008 average for P25-54 (1.33 million), P18-49 (1.30 million), total viewers (2.84 million) and households (2.11 million) is the highest ever for a basic cable network in Primetime. USA delivered more P25-54, P18-49, and total viewers than the CW in prime (Mon-Sun 8P-11P). This is the first time a cable network has beaten a broadcast network.

USA swept the year, winning the race for P18-49 and P25-54 entertainment viewers in each of the four quarters for the second year in a row, a feat no other network has ever accomplished. The victory in 4Q08 marked the 10th consecutive quarterly win for USA among P18-49, P25-54 and total viewers for ad-supported entertainment networks � an unrivaled winning streak.

20 of the top 50 P25-54 entertainment telecasts of 2008 were on USA, more than any other network, including the #1 new series of the year, IN PLAIN SIGHT; returning originals BURN NOTICE, MONK, and PSYCH; the year's most-watched weekly series, WWE MONDAY NIGHT RAW; and the most watched movie of the year, RAIDERS OF THE LOST ARK.

� BURN NOTICE was the #1 original scripted series in basic cable prime among P18-49 (2.76 million).

� Proving again that USA is the home to new hits, IN PLAIN SIGHT was the #1 new original series of the year for both P25-54 (2.66 million) and P18-49 (2.28 million). This is the third year in a row USA has had the #1 new series in these key demos. (PSYCH in 2006, BURN NOTICE in 2007)

� Half of the top ten P25-54 & P18-49 original scripted series were on USA with BURN NOTICE, IN PLAIN SIGHT, MONK, PSYCH and LAW & ORDER: CRIMINAL INTENT.

� The top three P25-54 acquired series in press prime in 2008 were on USA � #1 HOUSE (1.44 million), #2 NCIS (1.06 million), and #3 LAW & ORDER: SPECIAL VICTIMS UNIT (1.04 million). HOUSE was also the #1 acquired series among P18-49 (1.48 Million).

� USA was also the #1 destination on basic cable for movies in 2008. More P25-54, P18-49, and P18-34 choose USA as a movie destination than any other network in basic cable prime. USA was the only network to deliver over 1 million in P25-54 movie viewers (1.11 million, +16% more than #2 TNT), 1.15 million in P18-49 (+14% over #2 TBS) and 562,000 in P18-34 (+4% over TBS).

USA Network is the #1 network in all of basic cable and is seen in 94 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and is home to the best in blockbuster theatrical films, acquired television and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [december 2008]  
S
M
T
W
T
F
S
 


· BURN NOTICE (USA)
· HOUSE (FOX)
· IN PLAIN SIGHT (USA)
· LAW & ORDER: CRIMINAL INTENT (USA)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MONK (USA)
· NCIS (CBS)
· PSYCH (USA)
· WWE RAW (USA)





most recent ratings | view all posts
[05/25/12 - 01:51 PM]
Thursday's Cable Ratings: Heat Clincher Puts ESPN in Front
Plus: numbers for Animal Planet's "Swamp Wars," TLC's "On the Fly" and "Tattoo School."

[05/25/12 - 12:58 PM]
TBS's New Original Sitcom "Men at Work" Scores More than 2.6 Million Viewers And 1.6 Million Adults 18-49 in Thursday Night Debut
TBS spins the numbers for Thursday, May 24.

[05/25/12 - 08:41 AM]
ABC's "Duets" Tops Fox's "Dance"/"Rookie Blue" Marks Most-Watched Telecast Since Aug '10
ABC spins the numbers for Thursday, May 24.

[05/25/12 - 08:37 AM]
Thursday's Broadcast Ratings: "So You Think You Can Dance" Opens Summer on Top
FOX's mainstay however is down 25% from last year's launch among adults 18-49.

[05/24/12 - 02:53 PM]
Record Number of Viewers Flock to Season Finale of A&E's "Duck Dynasty" With 2.6 Million Total Viewers
A&E spins the numbers for Wednesday, May 23.

[05/24/12 - 02:49 PM]
Wednesday's Cable Ratings: ESPN Tops Charts With 76ers/Celtics
Plus: numbers for Bravo's "Around the World in 80 Plates," Spike TV's "American Digger" and Animal Planet's "Man-Eating Super Croc."

[05/24/12 - 02:34 PM]
NBC Finishes the 2011-2012 Season Up 9 Percent vs. Last Year and Ranking #3 Outright for the First Time in Eight Years
NBC spins the numbers for the season to date.

[05/24/12 - 11:41 AM]
Jay Leno Out-Delivers the Time Period's ABC and CBS Competition in Total Viewers, Adults 18-34 and Other Key Categories
NBC spins the late-night numbers for the week of May 14-18.

[05/24/12 - 11:06 AM]
FOX Sets New Broadcast Industry Record With Eighth Consecutive Season Victory Among Adults 18-49
FOX spins the numbers for the May sweeps period and the season to date.

[05/24/12 - 09:43 AM]
ABC is the No. 1 Network in Late-Night in Adults 18-49 for the 6th Week in a Row
ABC spins the late-night numbers for the week of May 14-18.

[05/24/12 - 09:01 AM]
ABC Scores its Biggest Season-Ending Wednesday in 5 Years
ABC spins the numbers for Wednesday, May 23.

[05/24/12 - 08:35 AM]
Wednesday's Broadcast Ratings: "Idol" Wraps on Top, But Down Big from Last Year
The juggernaut's season finale is down 31.46% in adults 18-49 from last year's closer.

[05/23/12 - 04:12 PM]
Tuesday's Cable Ratings: Pacers/Heat Keep TNT on Top
Plus: numbers for Animal Planet's "Call of the Wildman," Syfy's "Hollywood Treasure" and Bravo's "Pregnant in Heels."

[05/23/12 - 02:36 PM]
Discovery Channel's "Deadliest Catch" and "The Devils Ride" Once Again #1 and #2 for Men on Tuesday Night
Discovery spins the numbers for Tuesday, May 22.

[05/23/12 - 02:11 PM]
MTV2's Premiere of "Hip Hop Squares" Delivers Highest Rated and Most Watched Original Series Debut Ever
MTV2 spins the numbers for Tuesday, May 22.