or


[01/07/09 - 12:23 PM]
The Premiere of 'The Biggest Loser 7' Is the #1 Show Tuesday in 18-49, Pacing NBC to a Nightly Win in Primetime's Key Demo
NBC spins the numbers for Tuesday, January 6.

[via press release from NBC]

THE PREMIERE OF 'THE BIGGEST LOSER 7' IS THE #1 SHOW TUESDAY IN 18-49, PACING NBC TO A NIGHTLY WIN IN PRIMETIME'S KEY DEMO

'THE BIGGEST LOSER 7' ATTRACTS THE HEFTIEST VIEWERSHIP EVER FOR A DEBUT EPISODE OF THE SERIES

NBC WINS EVERY HALF-HOUR OF PRIMETIME IN ADULTS 18-49, AS 'LAW & ORDER: SVU' LOCKS UP A NEW SEASON HIGH IN THE KEY DEMOGRAPHIC

UNIVERSAL CITY, Calif. � January 7, 2009 � Last night, the premiere of "The Biggest Loser 7" won its highly competitive two-hour time period in adults 18-49 and other key measures and attracted the biggest overall viewership ever for a debut episode of the series, according to "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research. Pending updates, NBC won the night and all six half-hours of primetime in the key demographic of adults 18-49.

Last night from 8-10 p.m. ET, the debut of "The Biggest Loser 7" (4.4 rating, 11 share in adults 18-49, 11.8 million viewers overall) won its time period in adults, men and women 18-49 and adults, men and women 18-34, against tough competition that included first-run episodes of CBS's "NCIS" and "The Mentalist," the ABC debuts of "Homeland Security USA" and "Scrubs" and Fox's encore telecasts of "House" and "Fringe."

"The Biggest Loser" was the top-rated show of the night on any network last night in adults 18-49.

This performance matches the top rating ever for a "Loser" debut in adults 18-49 and represents a new high for a "Loser" premiere in total viewers. In fact, excluding finales, this is the biggest "Biggest Loser" ever in total viewers and is the top-rated "Loser" non-finale telecast in adults 18-49 since the penultimate episode of the first "Biggest Loser" cycle on January 4, 2005.

Versus the series' most recent debut ("The Biggest Loser 6" on September 16, 2008), last night's telecast was up 38 percent in 18-49 rating (4.4/11 vs. 3.2/9) and 49 percent in total viewers (11.8 million vs. 7.9 million). Last night's telecast matched the year-ago debut of "The Biggest Loser 5" in adults 18-49 (a 4.4/10 on January 1, 2008) and was up 13 percent in total viewers versus that year-ago debut (11.8 million vs. 10.5 million).

From its first half-hour to its fourth, "Biggest Loser" increased by 35 percent in 18-49 rating (to a 5.0/12 from a 3.7/10) and its overall viewership increased by 24 percent or 2.5 million persons (to 12.8 million from 10.3 million).

At 10 p.m. ET, "Law & Order: Special Victims Unit" (3.9/10 in 18-49, 10.6 million viewers overall) locked up a new season high in adults 18-49 and attracted its second-highest overall viewership of the season to date. "SVU" won its hour in adults 18-49 and all other key demographics opposite a first-run "Without a Trace" on CBS and the debut of "Primetime: What Would You Do" on ABC.

Preliminary 18-49 averages for Tuesday night are: NBC, 4.3/11; CBS, 3.4/9; ABC, 2.7/7; Fox, 1.8/5; CW, 1.1/3. In overall total viewers, January 6 preliminary results are: CBS, 17.3 million; NBC, 11.4 million; ABC, 7.2 million; Fox, 4.6 million; CW, 2.3 million

Note that all national ratings are "live plus same day" unless otherwise indicated.





  [january 2009]  
S
M
T
W
T
F
S
    


· BIGGEST LOSER, THE (NBC)
· FRINGE (FOX)
· HOMELAND SECURITY USA (ABC)
· HOUSE (FOX)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MENTALIST, THE (CBS)
· NCIS (CBS)
· PRIMETIME (ABC)
· SCRUBS (ABC)
· WITHOUT A TRACE (CBS)





most recent ratings | view all posts
[09/26/16 - 09:42 AM]
Bravo Media Finishes 3Q with the Biggest On-Air and Online Growth Among the Top 10 Ad Supported Cable Entertainment Networks
Bravo spins the numbers for the quarter to date.

[09/26/16 - 08:37 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Tops Charts on Night of Declines
FOX's "The Simpsons" is the only series to post year-to-year gains on the broadcast networks.

[09/25/16 - 11:26 AM]
Saturday's Broadcast Ratings: ABC Tops Demos with College Football
The Alphabet wins the night among adults 18-49 while CBS is the most-watched network.

[09/25/16 - 11:18 AM]
"This Is Us" Grabs NBC's Best Premiere Live + 3 Lift Ever in 18-49 Rating
NBC further spins the numbers for Tuesday, September 20.

[09/25/16 - 11:02 AM]
FOX Comedies - "Brooklyn Nine-Nine," "New Girl" and "Scream Queens" - See Significant Gains in Live + 3
FOX further spins the numbers for Tuesday, September 20.

[09/25/16 - 10:12 AM]
College Football Week 4: ESPN/ABC with Five of the Six Highest Overnights Across All Networks
ESPN spins the numbers for Saturday, September 24.

[09/25/16 - 08:30 AM]
ABC's "S.H.I.E.L.D." Is Tuesday's Biggest Gainer in Adults 18-49 with a Best-Ever 82% Jump
ABC further spins the numbers for Tuesday, September 20.

[09/24/16 - 11:16 AM]
FOX Hit Dramas - "Gotham" and "Lucifer" - See Significant Gains in Live + 3
FOX further spins the numbers for Monday, September 19.

[09/24/16 - 10:06 AM]
Monday's "The Good Place" Is the Week's Top Debut Half-Hour of a New Comedy in Live + 3
NBC further spins the numbers for Monday, September 19.

[09/24/16 - 08:48 AM]
Friday's Broadcast Ratings: "MacGyver" Debuts on Top for CBS
The Eye's reboot leads the night in both total viewers and adults 18-49.

[09/23/16 - 08:41 AM]
Thursday's Broadcast Ratings: CBS, NFL Stifle Its Competition
ABC's "Notorious" (1.2) and FOX's "Pitch" (1.1) are outshined by the Eye's football coverage in adults 18-49.

[09/22/16 - 08:44 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top, But Down
FOX's juggernaut is off nearly 37% from a year ago among adults 18-49.

[09/21/16 - 02:35 PM]
"South Park" Season 20 Premiere Marks Hightest Rated Episode in a Decade
Comedy Central further spins the numbers for Wednesday, September 14.

[09/21/16 - 09:31 AM]
Strong Premieres of "Bull" and "NCIS" Lead CBS to Tuesday Win
CBS spins the numbers for Tuesday, September 20.

[09/21/16 - 09:05 AM]
Tuesday's Broadcast Ratings: Newcomers "This Is Us," "Bull" Open Strong
NBC and CBS see big year-to-year gains among adults 18-49 from both series premieres.