[07/28/09 - 11:55 AM]
Original Series and High Performing Features Drive ABC Family to All-Time July Highs in Prime
ABC Family spins the numbers for the month of July.

[via press release from ABC Family]

Ratings Highlights for July 09 (Final National Ratings)

Original Series and High Performing Features Drive ABC Family to All-Time July Highs in Prime in Total Viewers and All Key 18-34, 18-49 and 12-34 Demos

ABC Family Qualifies as Cable's No. 2 Network in Prime in Females 12-34 and Female Teens, and Secures Top 5 Ranks in Core 18-34s and Viewers 12-34

"Harry Potter & the Goblet of Fire" is Cable's No. 1 Movie Across 18-34 and 18-49 Demos and Viewers 12-34, and Places No. 2 in Total Viewers

"The Secret Life of the American Teenager" is the Month's No. 1 Cable Program in Women 18-34 and Key 12-34 and 12-17 Demos

"Make It or Break It" Scores No. 1 Rank Mondays at 9 O'clock in Key Women/Female Demos, and is Cable's No. 2 Scripted Show in Female 12-34

"10 Things I Hate About You" Ranks as Cable's No. 1 Program in the Time Period in Women 18-34, Women 18-49 and Females 12-34

In its Debut, "Ruby & The Rockits" Qualifies as the No. 1 Cable Show in its Time Period in Females 12-34 and Female Teens

ABC Family � July 09

Powered by original dramas "The Secret Life of the American Teenager" and "Make It or Break It," comedies "10 Things I Hate About You" and newcomer "Ruby & The Rockits," along with features from the "Harry Potter" franchise and the TV debut of "Labor Pains," ABC Family recorded best-ever July deliveries in Prime in Total Viewers (1.5 million), Adults 18-34 (360,000), Adults 18-49 (661,000) and Viewers 12-34 (623,000) - - and with all three key female targets - - posting solid gains over year-ago levels across key categories.

ABC Family wrapped as a Top 5 cable network in Prime in Adults 18-34 (No. 5), Women 18-34 (No. 3 ), Women 18-49 (No. 4), Viewers 12-34 (No. 5), Females 12-34 (No. 2), Teens 12-17 (No. 3) and Female Teens (No. 2), and secured a Top 10 finish in Total Viewers (No. 7).

Year to year, ABC Family registered across-the-board increases in Prime, including by 7% in Total Viewers (1.5 million vs. 1.4 million), by 6% in Adults 18-34 (360,000 vs. 340,000), by 9% in Adults 18-49 (661,000 vs. 608,000) and by 2% in Viewers 12-34 (626,000 vs. 613,000).

ABC Family Programming Highlights:

� The July 12 airing of "Harry Potter & the Goblet of Fire" (7:30 � 11:00 p.m.) was the month's No. 1 cable movie in Adults 18-34 (1.0 million/1.5 rating), Women 18-34 (568,000/1.7 rating), Adults 18-49 (2.1 million/1.6 rating), Women 18-49 (1.2 million/1.7 rating) and Viewers 12-34 (1.5 million/1.6 rating), and the No. 2 movie on all cable in Total Viewers (4.2 million).

� In July 09, "The Secret Life of the American Teenager" ranked as cable's No. 1 series in Women 18-34 (881,000/2.6 rating), Viewers 12-34 (2.1 million/2.3 rating), Females 12-34 (1.8 million/3.9 rating), Teens 12-17 (1.0 million/4.1 rating) and Female Teens (906,000/7.5 rating).

o Additionally, "Secret Life" accounted for the month's Top 3 scripted telecasts in Women 18-34, and ad-supported cable's Top 4 telecasts in Females 12-34 and Female Teens.

� "Make It or Break It" stood as cable's No. 1 program on Mondays at 9 o'clock in Women 18-34 (501,000/1.5 rating), Females 12-34 (1.0 million/2.2 rating) and Females Teens (520,000/4.3 rating).

� "10 Things I Hate About You" was the month's No. 1 cable program Tuesdays at 8 o'clock in Women 18-34 (361,000/1.1 rating), Women 18-49 (525,000/0.8 rating) and Females 12-34 (778,000/1.7 rating).

� ABC Family newcomer "Ruby & The Rockits" (7/21/09, 8:30 � 9:00 p.m.) scored No. 1 rank versus all cable in its time slot on its premiere night in Females 12-34 (717,000/1.6 rating) and Female Teens (436,000/3.6 rating).

Source: Nielsen Media Research (National Ratings, July 09: 6/29/09-7/26/09, Most Current: Live + SD, blended with Live + 7, when available)

  [july 2009]  


most recent ratings | view all posts
[12/08/19 - 08:56 AM]
Saturday's Broadcast Ratings: FOX Wins College Football Showdown
The network's Big Ten Football Championship Game tops the ACC Championship Game on ABC.

[12/07/19 - 10:50 AM]
ABC Airs Most-Watched Pac-12 Championship Since 2014
ESPN spins the numbers for Friday, December 6.

[12/07/19 - 08:39 AM]
Friday's Broadcast Ratings: Pac-12 Football Championship Puts ABC on Top
The Alphabet takes home the adults 18-49 crown last night.

[12/06/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Wins Big with "Thursday Night Football"
The Cowboys/Bears showdown delivers for the network in all categories.

[12/05/19 - 08:11 AM]
Wednesday's Broadcast Ratings: FOX, "Masked Singer" Reclaim Demo Crown
The network leads the night among adults 18-49 while NBC is the most-watched broadcaster.

[12/04/19 - 08:18 AM]
Tuesday's Broadcast Ratings: "How the Grinch Stole Christmas" Wins Demo Race for NBC
The network's annual telecast leads the evening among adults 18-49.

[12/03/19 - 11:00 AM]
A&E Network's "Biography - Garth Brooks: The Road I'm On" Delivers Largest "Biography" Audience in 15 Years with 1.2 Million Total Viewers
A&E spins the numbers for Monday, December 2.

[12/03/19 - 08:15 AM]
Monday's Broadcast Ratings: FOX Tops Demos with Fall Finales
"9-1-1" helps spark the network to the demo crown.

[12/03/19 - 07:31 AM]
NBC Wins the November Sweep in Total Viewers for the First Time in 23 Years, Snaps CBS' 18-Year Winning Streak
NBC further spins the numbers for the November sweeps period.

[12/02/19 - 08:15 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Remain on Top
The network cruises to victory in all categories last night.

[12/01/19 - 09:23 AM]
Saturday's Broadcast Ratings: College Football Puts FOX on Top
The network takes home top honors in total viewers and adults 18-49.

[11/30/19 - 08:55 AM]
Friday's Broadcast Ratings: FOX, "WWE SmackDown" Win Demo Race
The network takes home the adults 18-49 honors while CBS remains the most-watched broadcaster.

[11/29/19 - 11:18 AM]
Thursday's Broadcast Ratings: NFL Wins Thanksgiving for NBC
The network's primetime telecast of the Saints at Falcons dominates the night in all categories.

[11/29/19 - 08:03 AM]
Wednesday's Broadcast Ratings: CBS Originals Top Viewers, Demos
A new "Survivor: Island of the Idols" is the evening's most-watched program.

[11/27/19 - 08:12 AM]
Tuesday's Broadcast Ratings: CBS Tops Charts in Viewers, Demos
"NCIS" helps push the Eye in front among both categories.