[08/25/09 - 02:16 PM]
USA Network Continues Domination
USA spins the numbers for the week of August 17-23.

[via press release from USA]


NEW YORK, NEW YORK � August 25, 2009 � USA dominated cable this week, delivering the most P25-54 (1.52 million, +32% over #2 TNT), P18-49 (1.28 million, +34% over #2 TNT), P18-34 (524,000, +2% over #2 TBS), total viewers (3.42 million, +26% over #2 Disney Channel), and households (2.55 million,+ 27% over #2 Disney Channel), as well as earning the top household coverage rating in basic cable prime (2.58, +0.53 over #2 Disney Channel).

USA was the only cable network in prime this week to deliver over 3 million total viewers, 2.5 million households, 1.5 million in P25-54 million and 1 million in P18-49. The network registered victories over "Big 4" broadcasters in 18 primetime hours this week (M-Su 8P-11P) thanks to USA original series ROYAL PAINS, MONK, and PSYCH; WWE MONDAY NIGHT RAW; and the hot acquired series NCIS and LAW & ORDER: SPECIAL VICTIMS UNIT. USA delivered three times as many total viewers (+205%) as The CW this week, and doubled the broadcaster's P25-54 (+154%), P18-49 (+115%) delivery while outperforming them in P18-34 by a wide margin (+68%)

Five of the top ten cable telecasts in P25-54 were on USA: ROYAL PAINS, MONK, PSYCH, and WWE MONDAY NIGHT RAW.

� ROYAL PAINS was television's #1 drama this week, broadcast or cable, in P18-34 (977,000). More P18-49 (2.18 million) watched ROYAL PAINS than any other drama in basic cable prime.

� MONK and PSYCH continue to be the top two telecasts in basic cable prime Friday nights, reigning as the #1 and #2 shows, respectively, among P25-54 (Monk 2.08 million / Psych 1.76 million) and P18-49 (Monk 1.61 million / Psych 1.45 million)). MONK was the most watched scripted telecast on television Friday, broadcast or cable, for P25-54, P18-49, total viewers (5.16 million), and households (3.46 million). Among P18-34, these USA Originals outperformed every broadcast show on the night (Psych 604,000) / Monk 553,000).

� WWE MONDAY NIGHT RAW featuring guest host Feddie Prinze Jr. was the most watched program in basic cable prime this week, delivering more P18-49 (2.60 million), M25-54 (1.81 million), or total male viewers (3.81 million) than anything else in basic cable while coming in second only to "The Closer" in P25-54 (2.70 million), P18-34 (1.19 million), and total viewers (5.55 million).

� NCIS and LAW & ORDER: SPECIAL VICTIMS UNIT were the top acquired series on cable this week, delivering more P25-54 (NCIS 1.50 million / SVU 1.10 million) and households (NCIS 2.83 million /SVU 2.07 million) than any other acquired series in basic cable prime. NCIS was also the top total viewer acquired series of the week (3.67 million). These were the only acquired series to deliver over 1 million in P25-54, 3 million total viewers or 2 million households. NCIS delivered more total viewers than any of TNT's Original series except for "The Closer" this week.

USA Network is the #1 network in all of basic cable and is seen in over 98.5 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and home to the best in blockbuster theatrical films, acquired television series and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.

  [august 2009]  


most recent ratings | view all posts
[11/27/15 - 12:19 PM]
Nearly 28 Million Watch Bears-Packers on Thanksgiving Night - Second-Most Watched NBC Primetime Game Ever
NBC further spins the numbers for Thursday, November 26.

[11/27/15 - 08:22 AM]
Thursday's Broadcast Ratings: NFL Sparks Big Numbers for NBC
The Peacock's Packers-Bears showdown easily eclipses the competition last night.

[11/27/15 - 08:21 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Demo Reign for FOX
Said victory comes despite a series low from the network's juggernaut.

[11/27/15 - 07:44 AM]
Bears-Packers Jumps 17% vs. The Year-Ago Game in the Metered Markets, Making It the Best-Ever NFL Primetime Thanksgiving Game (Since 2006)
NBC spins the numbers for Wednesday, November 25 and Thursday, November 26.

[11/27/15 - 07:14 AM]
"Macy's Thanksgiving Day Parade" Ranks as the #1 Entertainment Telecast of the Season on the Broadcast Nets in Metered Market Households
NBC spins the numbers for Thursday, November 26.

[11/25/15 - 09:01 AM]
Tuesday's Broadcast Ratings: ABC Pulls in Front with "Dancing with the Stars" Finale
The Alphabet leads the night in both total viewers and adults 18-49.

[11/25/15 - 08:36 AM]
Week Two of "Chicago Med" Is Up 50% vs. Last Season's Slot Average
NBC spins the numbers for Tuesday, November 24.

[11/25/15 - 08:33 AM]
ABC Wins the Final Tuesday of November with a Season-High Performance
ABC spins the numbers for Tuesday, November 24.

[11/24/15 - 02:44 PM]
Michigan State at Ohio State: Highest-Rated Game of Season across All Networks
ESPN spins the numbers for Saturday, November 21.

[11/24/15 - 02:41 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 23.

[11/24/15 - 01:48 PM]
Spike TV Unwraps Big Ratings for "Lip Sync Battle" Holiday Special
Spike TV further spins the numbers for Thursday, November 19.

[11/24/15 - 01:26 PM]
"48 Hours: The Strange Case of Kurt Sonnenfeld" Is Saturday's #1 Program with Viewers
CBS spins the numbers for Saturday, November 21.

[11/24/15 - 11:01 AM]
Hallmark Channel Is the Most-Watched Network for the 3rd Consecutive Weekend Among Households, W25-54 and Total Viewers
The Hallmark Channel spins the numbers for the week of November 16-22.

[11/24/15 - 10:38 AM]
With the Cast of "Star Wars: The Force Awakens," "Kimmel" Draws Its 4th-Biggest-Ever Monday Audience
ABC spins the late-night numbers for Monday, November 23.

[11/24/15 - 08:51 AM]
Monday's Broadcast Ratings: NBC Holds Off Surging ABC in Demo Race
The Peacock leads the night among adults 18-49 while the Alphabet is the most-watched network.