or


[09/01/09 - 10:52 AM]
ABC Weekly Primetime Ratings
ABC spins the numbers for the week of August 24-30.

[via press release from ABC]

Primetime Ratings Report For the week of August 24, 2009 (Based on National Live + Same Day Program Ratings)

"Dating in the Dark" Finishes its First Season Delivering Impressive Time Slot Gains for ABC and Qualifying as Summer's No. 1 New TV Series in Adults 18-49

Surging from its Lead-in and from Start to Finish, "Shaq VS" Beats Fox's Freshman "More to Love" Tuesday at 9:30pm by Double Digits in Viewers and Young Adults

ABC's "Shaq VS" Holds All of its Week-Ago Debut Adult 18-49 Audience, While Shooting Up 23% from its Series Premiere Among Adults 18-34

ABC Grows its Wednesday Results Year to Year for the 12th Week in a Row

"Wipeout" Returns to Wednesday's 8pm Hour at No. 1 in Viewers and Adults 18-49

In Wednesday's 9pm Hour Opposite NBC's "Talent," ABC's "Crash Course" Finishes Well Ahead of CBS and Fox in Adults 18-49 and Leads with Hard-to-Reach Men 18-34

Debut of "Crash Course" Boosts its Wednesday Slot for ABC by 9% in Viewers And by 12% in Adults 18-49 Over the Net's Averages in the Hour This Summer

ABC Marks its Top-Rated Non-Sports Summer Sunday in Over 1 Year

ABC's Rebroadcast "America's Funniest Home Videos" Finishes No. 1 in Sunday's 7pm Hour for the 5th Time in the Last 6 Weeks in Adults 18-49

Hitting Summer Highs, ABC's Replay "Home Edition" is Up Sharply Year to Year

ABC's "Shark Tank" Dominates its Freshman Unscripted Time-Slot Competition, Beating CBS' "Neighborhood" by 32% in Total Viewers and by 64% in Adults 18-49

WEEK No. 49:

Monday

"Dating in the Dark" (Monday 10:02-11:00 p.m. and 9:00-10:00 p.m. Summer 2009 - 7/20-8/24/09)

During its first-season run, "Dating in the Dark" was the time-period leader with young Adults, winning its Monday 10 o'clock slot in all 3 telecasts during the hour in both Adults 18-34 and Adults 18-49. Moving to 9 o'clock after the conclusion of "The Bachelorette's" run, the show beat its CBS, NBC and Fox in the hour among Adults 18-34 and Women 18-34. ABC's "Dating in the Dark" stands as the No. 1 new TV series of Summer 2009 in Adults 18-49 (2.1/6).

* On average, "Dating in the Dark" (5.3 million & 2.2/6 at 10 p.m. and 4.7 million & 1.7/5 at 9 p.m.) improved its Monday time periods for the ABC year to year by 1.6 million viewers and by 47% in Adults 18-49 at 10:00 p.m. (3.7 million and 1.5/4) and by 2.3 million and by 143% in Adults 18-49 at 9:00 p.m. (2.1 million and 0.7/2), over the Net's averages on the same night's last year.

Tuesday

"Shaq VS" (9:00-10:01 p.m.)

Jumping from its lead-in and growing from start to finish by an even greater margin on its second telecast, ABC's "Shaq VS" retained all of its week-ago series debut numbers against established unscripted time-period competition on both NBC ("America's Got Talent") and CBS ("Big Brother") in the 9:00 p.m. hour. On the show's second episode, Shaquille O'Neal challenged women's beach volleyball gold medal Olympians Misty May-Treanor and Kerri Walsh to a 2-on-2 match.

* Coming out of a repeat airing of the prior week's episode from 8:00-9:00 p.m., "Shaq VS" surged from its lead-in by 1 million viewers (4.1 million vs. 3.1 million) and by 55% in Adults 18-49 (1.7/5 vs. 1.1/4). In fact the show's Adult 18-49 build on lead-in (+55%) was substantially bigger on its second airing than on the previous week's debut telecast (+31%).

* Gaining sharply from its first to its second half-hour, "Shaq VS" moved ahead of its Fox freshman unscripted competition at 9:30 p.m. ("More to Love") by 15% in Total Viewers (4.6 million vs. 4.0 million) and 12% in Adults 18-49 (1.9/5 vs. 1.7/5), despite Fox's lead-in advantage from "Hell's Kitchen" coming into the hour. In addition, "Shaq VS" beat out its competitors in the 9:00 p.m. hour with hard-to-reach Men 18-34 (1.8/6), topping "America's Got Talent" by 13% (1.6/5), "Big Brother" by 20% (1.5/5) and "More to Love" by 38% (1.3/4).

* Although it aired out of a smaller lead-in on its second telecast, "Shaq VS" retained 100% of its week-ago debut in Adults 18-49 (1.7/5), while shooting up 23% from its premiere with Adults 18-34 (1.6/5 vs. 1.3/4). The show was also up week to week with Men 18-34, Women 18-34 and Women 18-49.

* For the 2nd straight week among young adults, "Shaq VS" pulled in ABC's strongest summer numbers in the hour with regular programming in well over a 1 year - since 8/5/08.

Wednesday

ABC earned second place on Wednesday night among Adults 18-49 (1.8/5), while delivering the No. 1 position on the evening among key Men: M18-34 (1.5/5) and M18-49 (1.7/5).

* For the 12th consecutive week ABC increased its Wednesday audience year to year, surging by 2.2 million viewers (5.5 million vs. 3.3 million) and by 64% in Adults 18-49 (1.8/5 vs. 1.1/3) over the year-ago night (8/27/08).

"Wipeout" (8:00-9:00 p.m.)

ABC's "Wipeout" returned to its regular 8 o'clock time period, after shifting to 9:00 p.m. for two weeks coming out of "Millionaire," finishing No. 1 in Total Viewers (7.6 million) and Adults 18-49 (2.5/8). It was the 8th straight original telecast for "Wipeout" to place No. 1 in the hour with Total Viewers, the 4th straight in Adults 18-49 and the 9th straight across all key Men demos (M18-34/M18-49/M25-54).

* "Wipeout" registered as the night's No. 1 TV show in key Men (M18-34/M18-49). It was Wednesday's No. 2 TV show in Total Viewers and Adults 18-49, trailing only NBC's "Talent" in the 9 o'clock hour.

* "Wipeout" was up from its most recent original airing two weeks ago by 1.4 million viewers and by 14% in Adults 18-49 (6.2 million and 2.2/7 on 8/12/09).

"Crash Course" (9:00-10:00 p.m.)

Opposite NBC's veteran "America's Got Talent" in the 9 o'clock hour, ABC's series debut of "Crash Course" ranked No. 2 among Adults 18-49 (1.9/5), outpacing CBS by 46% (1.3/4) and Fox by 46% (1.3/4). Additionally in the hour, "Crash Course" beat out "America's Got Talent" by 13% with Men 18-34 (1.7/6 vs. 1.5/5).

* "Crash Course" boosted ABC's performance in the slot by 9% in Total Viewers (5.1 million vs. 4.7 million) and by 12% in Adults 18-49 (1.9/5 vs. 1.7/5), over its averages in the time period this summer. In fact excluding "Wipeout" telecasts in the hour, "Crash Course" pulled in ABC's second-strongest numbers in the time period this summer.

Sunday

Opposite stiff demographic competition from NBC's NFL pre-season game (Chicago Bears-Denver Broncos), ABC posted its highest-rated non-sports Summer Sunday among Adults 18-49 (1.5/4) in well over 1 year - since 7/13/08.

"America's Funniest Home Videos" (7:00-8:00 p.m.)

ABC's repeat "America's Funniest Home Videos" took first place during the 7 o'clock hour in Adults 18-49 (1.7/6), representing the 5th time in the last 6 weeks that the replay "AFV" finished No. 1 in its time period in the key young adult sales demo.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Hitting summer-high numbers in viewers and young adults (tie), ABC's replay "Home Edition" was up sharply from its performance in the hour on the same night last year (8/31/08), increasing by 1.5 million viewers (5.6 million vs. 4.1 million) and by 33% in Adults 18-49 (1.6/5 vs. 1.2/4).

"Shark Tank" (9:00-10:00 p.m.)

Despite CBS' lead-in advantage coming into the hour from an original "Big Brother 11," ABC's "Shark Tank" defeated its CBS freshman unscripted competition in the 9:00 p.m. hour for the 3rd straight week, beating out "There Goes the Neighborhood" by 32% in Total Viewers (4.9 million vs. 3.7 million) by 64% in Adults 18-49 (1.8/5 vs. 1.1/3).

* Building on its lead-in for the 3rd straight telecast in Adults 18-49, "Shark Tank" generated a 13% increase in Adults 18-49 for ABC from 9:00-10:00 p.m. (1.8/5 vs. 1.6/5) against NBC's NFL game. In addition, the new ABC unscripted show gained young adults from its first half-hour to its second half-hour.

* The new ABC series boosted the hour year to year for ABC by 29% in Adults 18-49 (1.8/5 vs. 1.4/4).

* "Shark Tank" hit a series-high with Women 18-34 (1.7/5) and Women 18-49 (2.0/5).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 32% currently, from 26% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (National Live+Same Day Program Ratings), week of 8/24/09, unless stated otherwise.





  [september 2009]  
S
M
T
W
T
F
S
  


· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· AMERICA'S GOT TALENT (NBC)
· BACHELORETTE, THE (ABC)
· BIG BROTHER (CBS)
· CRASH COURSE (ABC)
· DATING IN THE DARK (ABC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· HELL'S KITCHEN (FOX)
· MORE TO LOVE (FOX)
· SHAQ VS (ABC)
· SHARK TANK (ABC)
· THERE GOES THE NEIGHBORHOOD (CBS)
· WHO WANTS TO BE A MILLIONAIRE? (ABC)
· WIPEOUT (TBS)





most recent ratings | view all posts
[02/26/21 - 12:48 PM]
Hallmark Channel's "When Calls the Heart" Becomes #1 Most-Watched Scripted Series of 2021
Hallmark Channel spins the numbers for Sunday, February 21.

[02/23/21 - 01:19 PM]
BET Continues Its Ratings Takeover with Close to 3 Million Total Viewers Tuning in to Tyler Perry's Slate of Engaging Originals During Last Tuesday Night's Television Event
On the heels of the ratings win, BET greenlights season three of "Tyler Perry's The Oval," slated to start production at Tyler Perry Studios in Atlanta later this year.

[02/22/21 - 07:01 AM]
"Daughter from Another Mother": Connecting 23 Million Households Through Dramedy
Since launching in January, 23 million households chose to watch the series during its first 28 days.

[02/20/21 - 08:01 AM]
Friday's Broadcast Ratings: ABC, CBS & FOX Share Demo Honors
The Eye however remains the night's most-watched broadcaster overall.

[02/19/21 - 08:42 AM]
Thursday's Broadcast Ratings: ABC, CBS & FOX Split Demo Honors
The Eye's "Young Sheldon" and the Alphabet's "Celebrity Wheel of Fortune" lead a competitive Thursday.

[02/18/21 - 08:22 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Keep NBC on Top
The network takes home top honors in both total viewers and adults 18-49.

[02/17/21 - 08:42 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Claim Demo Honors
The network's new lineup holds off the competition among adults 18-49.

[02/16/21 - 09:07 AM]
Monday's Broadcast Ratings: "The Bachelor" Claims Demo Crown for ABC
The Alphabet leads the night among adults 18-49 while FOX is the most-watched network overall.

[02/15/21 - 08:28 AM]
Sunday's Broadcast Ratings: "American Idol" Return Tops Demos for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched broadcaster overall.

[02/14/21 - 09:09 AM]
Saturday's Broadcast Ratings: ABC Tops Demos; CBS Leads Total Viewers
"NBA Saturday Primetime on ABC" wins the night among adults 18-49.

[02/13/21 - 09:36 AM]
Friday's Broadcast Ratings: ABC Leads Demo Race with "Shark Tank"
CBS and its mainstay "Blue Bloods" however remain the most-watched overall on the night.

[02/12/21 - 08:15 AM]
Thursday's Broadcast Ratings: ABC, CBS & FOX All Share Demo Crown
The Eye's "Young Sheldon" tops the night in adults 18-49.

[02/11/21 - 08:29 AM]
Wednesday's Broadcast Ratings: "Chicago" Trio Keeps NBC on Top
The network easily wins the evening among total viewers and adults 18-49.

[02/10/21 - 08:33 AM]
Tuesday's Broadcast Ratings: CBS Tops Charts in Both Viewers, Demos
A new "NCIS" helps the Eye pull in front among said categories.

[02/09/21 - 05:10 PM]
"Puppy Bowl XVII" Takes the Gridiron to Deliver Double-Digit Year Over Year Ratings Gains
Animal Planet spins the numbers for Sunday, February 7.