or


[10/02/09 - 08:43 AM]
Private Practice Opens Big
ABC spins the numbers for Thursday, October 1.

[via press release from ABC]

Private Practice Opens Big

Early highlights for the Private Practice Season 3 premiere last night.

Taking full control of the 10 o'clock hour in Adults 18-49, the third-season premiere of ABC's Private Practice (4.5/13) outpaced CBS' Mentalist by 22% (3.7/10) and NBC's Jay Leno by 181% (1.6/4 � tying its lowest-rated telecast to date). Private Practice stood as the #2 TV show on Thursday in Adults 18-49, trailing only Grey's Anatomy.

� In Total Viewers and Adults 18-49, Private Practice posted its best numbers since last February � since 2/12/09, which was a cross-over episode with Grey's Anatomy.

� In fact the Private Practice Season 3 opener (11.5 million & 4.5/13) beat each benchmark comparison for the show and the network. Private Practice was up over its year-ago season premiere (8.2 million & 3.3/8 on 10/1/08) by 3.3 million viewers and by 36% in Adults 18-49. The compatible Grey's Anatomy lead-out was also up from ABC's year-ago series premiere of Life on Mars in the time period (11.3 million & 3.7/10 on 10/9/08) and even bettered its sophomore season finale during the '09 May Sweep (9.7 million and 3.5/10 on 4/30/09). It was also up from its Thursday night premiere on 1/8/09 (9.0 million & 3.3/8).

Also...

ABC dominated Thursday for the 2nd week in a row among Adults 18-49.

FlashForward delivered strong retention of its high-profile week-ago debut, ranking #1 from 8-9pm and delivering big time period improvement for ABC year to year.

Grey's was Thursday's #1 TV show for the 2nd week in a row and was up over its second telecast last season.

More ABC info to come.

Quick Take for Thursday, October 1, 2009 (Fast Affiliate Live + Same Day Ratings)

ABC Wins 2nd Straight Thursday in Adults 18-49 by Wide Margins

"FlashForward" Delivers Strong Retention of its Big Week-Ago Series Debut, Finishing No. 1 in Adults 18-49 at 8pm and Greatly Improving its Hour for ABC

Thursday's No. 1 TV Show in Adults 18-49, "Grey's Anatomy" Marks its Best 1-Hour Telecast Since November and Outperforms its Second Airing Last Season

Season 3 Premiere of "Private Practice" Takes Full Control of the 10pm Hour In Adults 18-49 and Tops Every Benchmark Comparison for the Series and ABC

Thursday Night (8:00-11:00 p.m.)

ABC won its 2nd Thursday in a row among Adults 18-49 (4.7/13), beating out runner-up CBS by 24% (3.8/11), third-place Fox by 88% (2.5/7) and fourth-place NBC by 114% (2.2/6). In fact ABC ranked No. 1 in each half-hour of the night in the key young adult sales demo. The Net also won on the evening for the 2nd week running with Adults 18-34 and Adults 25-54.

"FlashForward" (8:00-9:00 p.m.)

From 8:00-9:00 p.m., ABC's second telecast of "FlashForward" ran neck-and-neck with CBS veteran "Survivor" among Adults 18-49, tying for the No. 1 position (3.7/11). However, the demographic difference in the slot came among Adults 18-34, where "FlashForward" won the hour by 52% over "Survivor: Samoa" (3.2/11 vs. 2.1/7). From its first half-hour to its second half-hour, the ABC freshman drama gained Viewers (+5%) and Adults 18-49 (+11%) throughout its telecast.

� "FlashForward" showed strong retention of its high profile week-ago series debut telecast in Total Viewers (86%) and Adults 18-49 (93%).

� "FlashForward" drastically improved the hour year to year for ABC, up by 2.5 million viewers (10.8 million vs. 8.3 million) and by 48% in Adults 18-49 (3.7/11 vs. 2.5/7) over an original "Ugly Betty" on the same night last year.

"Grey's Anatomy" (9:00-10:00 p.m.)

Thursday's #1 TV program for the 2nd consecutive week in Adults 18-49, ABC's "Grey's Anatomy" (6.0/15) towered over its time slot, surpassing second-place CBS' "CSI" by 50% (4.0/10) in the key young adult sales demo.

� In adults 18-49, it was the highest-rated 1-hour telecast of "Grey's" since last November � since 11/20/08. And despite a significant year-to-year increase in Household DVR penetration (up to 33% from 27% a year ago), the 6th-year ABC drama was up over its second telecast last season in both Total Viewers (+4% -15.4 million vs. 14.8 million) and Adults 18-49 (+7% - 6.0/15 vs. 5.6/13).

"Private Practice" (10:00-11:00 p.m.)

Taking full control of the 10 o'clock hour in Adults 18-49, the third-season premiere of ABC's "Private Practice" (4.5/13) outpaced CBS' "The Mentalist" by 22% (3.7/10) and NBC's "Jay Leno" by 181% (1.6/4 � tying its lowest-rated telecast to date). "Private Practice" stood as the No. 2 TV show on Thursday in Adults 18-49, trailing only "Grey's Anatomy."

� In Total Viewers and Adults 18-49, "Private Practice" marked its best numbers since last February � since 2/12/09, which was a cross-over episode with "Grey's Anatomy."

� "Private Practice" posted its strongest-ever non-crossover retention of its "Grey's" lead-in among Total Viewers (75%) and Adults 18-49 (75%).

� The "Private Practice" Season 3 opener (11.5 million & 4.5/13) topped every benchmark comparison for the show and the network. "Private Practice" was up over its year-ago season premiere (8.2 million & 3.3/8 on 10/1/08) by 3.3 million viewers and by 36% in Adults 18-49. The compatible "Grey's Anatomy" lead-out was also up from ABC's year-ago series premiere of "Life on Mars" in the time period (11.3 million & 3.7/10 on 10/9/08) and even bettered its sophomore season finale during the '09 May Sweep (9.7 million and 3.5/10 on 4/30/09). It was also up from its Thursday night premiere in January (9.0 million & 3.3/8 on 1/8/09).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 33% currently, from 27% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 10/1/09.





  [october 2009]  
S
M
T
W
T
F
S
    


· FLASH FORWARD (ABC)
· GREY'S ANATOMY (ABC)
· JAY LENO SHOW, THE (NBC)
· LIFE ON MARS (ABC)
· MENTALIST, THE (CBS)
· PRIVATE PRACTICE (ABC)





most recent ratings | view all posts
[07/17/25 - 01:31 PM]
Netflix: What We Watched the First Half of 2025
This report, which captures ~99% of all viewing in the first half of 2025, shows that people watched a lot of Netflix - over 95B hours - spanning a wide range of genres and languages.

[07/17/25 - 09:57 AM]
"Dexter: Resurrection" Debuts to a Killer 3.1 Million Cross-Platform Viewers
Said premiere was up 44% versus "Dexter: Original Sin" and 79% versus "Dexter: New Blood."

[07/16/25 - 04:01 PM]
ESPN Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Connecticut Sun Averaged 1.7 Million Viewers, Up 48% from Last Year's ESPN Average
Said telecast peaked with 2 million viewers.

[07/15/25 - 02:06 PM]
Viewership for 2025 T-Mobile Home Run Derby Exclusively on ESPN Platforms Up Five Percent From Last Year
An average audience of 5,729,000 viewers watched the event, compared to 5,451,000 viewers in 2024.

[07/15/25 - 01:04 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" posted Total Viewer gains both week to week and year to year.

[07/15/25 - 12:01 PM]
Netflix Top 10 Week of July 7: "KPop Demon Hunters" Spends Another Golden Week at No. 1 in This Week's Top 10
"The Sandman's" second season entered the Top 10 in 89 countries last week, while claiming the No. 1 spot in English TV with 5.9 million views.

[07/15/25 - 09:04 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Dallas Wings vs Indiana Fever Averaged 2.1 Million Viewers, Up 69% from Last Year's ABC Average
Said audience peaked with 2.5 million viewers.

[07/14/25 - 06:08 PM]
"Celebrity Family Feud" Returns with Best Premiere in Three Years
Overall, the season 11 premiere notched the show's best performance for any telecast in Total Viewers (4.16 million) and Adults 18-49 (0.42 rating) since 8/28/22 and 8/13/23, respectively.

[07/14/25 - 12:01 PM]
Netflix and MVP's Taylor-Serrano 3 Goes the Distance with Nearly 6 Million Global Viewers
In the US, an estimated AMA of 4.2 million viewers tuned in to the main event (Live+1) according to VideoAmp and Netflix, making it the most-watched professional women's sports event of 2025.

[07/11/25 - 12:45 PM]
ABC Concludes September to May Season with Top Five Shows Among Adults 18-49 Including "High Potential," "Abbott Elementary," "The Rookie," "Shifting Gears" and "9-1-1"
Continuing to lead among broadcast series, ABC's "High Potential" stood as the No. 1 new drama among Total Viewers (16.41 million) and No. 1 new show among Adults 18-49 (3.85 rating).

[07/11/25 - 11:28 AM]
"Big Brother: Summer of Mystery" Premiere Up +10% from Last Summer
Last night, season 27 premiered to nearly 3 million viewers.

[07/09/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains on the same week last year in Total Viewers (+3% - 663,000 vs. 644,000) and Adults 18-49 (+4% - 96,000 vs. 92,000).

[07/08/25 - 06:05 PM]
ESPN Formula 1 Coverage Enjoying Record-Breaking Season of Viewership
11 of 12 races held so far this season have had year-over-year viewership growth and seven of the 12 have set event viewership records.

[07/08/25 - 12:01 PM]
Netflix Top 10 Week of June 30: "Squid Game" Season 3 Leads Top 10 Globally, Climbs to No. 3 on Most Popular
Plus: "The Waterfront" maintained its Top 10 empire as the No. 1 English show in its third week with 5.6 million views.

[07/08/25 - 06:30 AM]
New AMC/AMC+ Epic Adventure Drama "Nautilus" Surfaces with 2.6 Million Premiere Night Viewers on Linear TV
The highly anticipated series premiered on Sunday, June 29 on AMC and AMC+, with new episodes premiering weekly on Sundays until the thrilling two-episode season finale on August 17.