or


[02/03/10 - 08:51 AM]
ABC's "Lost" Season Premiere Ratings
ABC spins the numbers for Tuesday, February 2.

[via press release from ABC]

ABC's "Lost" Season Premiere Ratings

Some early points on the season opener of Lost, ahead of the regular press release.

ABC's Lost opened up its 6th season on a new night against stiff original competition (CBS' NCIS: LA/NBC's Biggest Loser/Fox's Idol-fueled Kitchen Nightmares), with a definitive Adult 18-49 victory, beating out its nearest time-period competition from 9-11pm by 51% (5.6/14 vs. 3.7/9 � NBC's Biggest Loser). Lost dominated all 4 of its half-hours in the key young adult sales demo. In a good sign for future viewing, Lost held steady in audience share through its first 3 half hours (14), and then grew a share in its final half-hour (15).

� ABC's Lost stood as Tuesday's #1 scripted TV show in across the key Adult demos (AD18-34/AD18-49/AD25-54).

� Lost was up from its year ago season opener (on Tuesday, 1/21/09) by 6% in Total Viewers (12.1 million vs. 11.4 million), by 12% in Adults 18-49 (5.6/14 vs. 5.0/12) and by 20% in Adults 18-34 (5.5/15 vs. 4.6/13). The Lost premiere produced the series' highest-rated telecast with Adults 18-49 and Adults 18-34 in nearly 2 years � since 2/21/08 and 2/7/08, respectively.

� The 6th-year ABC drama premiere generated the Net's best series Adult 18-49 number in the 2-hour time period since November 2007 � since 11/27/07.

Please Note: One of the most recorded and played back shows on TV, on average last season in originals Lost saw its overall audience grow by 1.8 million viewers and jump 23% in Adults 18-49 (+1.0 rating point) from its first-reported Live + Same Day and finalized Live + 7 Day numbers.

Quick Take for Tuesday, February 2, 2010 (National Live + Same Day Program Ratings)

ABC Delivers its Strongest Non-Sports Tuesday in Over 2 Years Among Adults 18-49 and in More Than 9 Years Among Adults 18-34

Tuesday's No. 1 Scripted Television Show Among Adults 18-49, "Lost" Opens its 6th Season with a Dominant Victory from 9-11pm

The "Lost" Premiere is Up Year to Year in Total Viewers and Adults 18-49, Registering the Series' Top-Rated Telecast with Young Adults in Nearly 2 Years

"Lost" Generates ABC's Strongest Series Numbers in the Time Period Since November 2007 in Adults 18-49 and Since May 2000 in Adults 18-34

Tuesday Night (8:00-11:00 p.m.)

With a "Lost" recap special at 8:00 p.m. and the 6th-season opener of "Lost" at 9:00 p.m., ABC (5.1/13) earned a strong second place on Tuesday to an "American Idol"-boosted Fox among Adults 18-49, beating out third-place CBS by 46% (3.5/9) and fourth-place NBC by 70% (3.0/8). ABC won the night by a wide margin among Men 18-34, beating out an "Idol"-driven Fox by 19% (5.0/15 vs. 4.2/13).

� ABC marked its strongest Tuesday with non-sports programming in more than 2 years in Adults 18-49 and in more than 9 years with Adults 18-34 � since 11/27/07 and 1/9/01, respectively.

"Lost: Final Chapter" (8:00-9:00 p.m.)

Opposite Fox's "American Idol" and CBS' top-rated "NCIS," ABC's "Lost: Final Chapter" recap special drew 10.0 million viewers and a 4.1 rating, 11 share in Adults 18-49, offering a strong lead-in to the show's season opener. The clip-show took second place to "Idol" in the hour, beating "NCIS" with Adults 18-34 and key Men (M18-34/M18-49).

� Across the key Adult demos (AD18-34/AD18-49/AD25-54), the special generated ABC's 2nd-highest numbers in the hour this season.

"Lost" (9:00-11:00 p.m.)

ABC's "Lost" opened up its 6th season on a new night against stiff original competition (CBS' "NCIS: LA"/NBC's "Biggest Loser"/Fox's "Idol"-fueled "Kitchen Nightmares") with a definitive Adult 18-49 victory, beating out its nearest 9:00-11:00 p.m. competitor by 49% (5.5/14 vs. 3.7/9 � NBC's "Biggest Loser"). "Lost" dominated all 4 of its half-hours in the key young adult sales demo. In a good sign for future viewing, the drama held steady with a 14 audience share through its first 3 half-hours, and then grew to a 15 a share in its final half-hour.

� ABC's "Lost" stood as Tuesday's No. 1 scripted TV show across the key Adult demos (AD18-34/AD18-49/AD25-54).

� "Lost" was up from its year ago season opener (on Wednesday, 1/21/09) by 6% in Total Viewers (12.1 million vs. 11.4 million), by 10% in Adults 18-49 (5.5/14 vs. 5.0/12) and by 20% in Adults 18-34 (5.5/15 vs. 4.6/13). The Lost premiere produced the series' highest-rated telecast with Adults 18-49 and Adults 18-34 in nearly 2 years � since 2/21/08 and 2/7/08, respectively.

� The 6th-year ABC drama premiere generated the Net's top series numbers in the 2-hour time period since November 2007 with Adults 18-49 and since May 2000 with Adults 18-34 � since 11/27/07 and 5/2/00, respectively.

Please Note: One of the most recorded and played back shows on TV, on average last season in originals "Lost" saw its overall audience grow by 1.8 million viewers and jump 23% in Adults 18-49 (+1.0 rating point) from its first-reported Live + Same Day and finalized Live + 7 Day numbers.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 35% currently, from 29% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (National, Live + Same Day Program Ratings), 2/2/10.





  [february 2010]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (ABC)
· BIGGEST LOSER, THE (USA)
· KITCHEN NIGHTMARES (FOX)
· LOST (ABC)
· NCIS: LOS ANGELES (CBS)





most recent ratings | view all posts
[01/20/21 - 08:39 AM]
Tuesday's Broadcast Ratings: "NCIS" Returns on Top for CBS
The Eye wins the evening in both total viewers and adults 18-49 with its drama lineup.

[01/19/21 - 08:54 AM]
Monday's Broadcast Ratings: "9-1-1" Returns on Top for FOX
The network leads the night among total viewers, shares the demo crown with ABC.

[01/19/21 - 01:31 AM]
French Netflix Original Series "Lupin" Projected to Be Seen by 70 Million Members Within First 28 Days
Series star Omar Sy broke the news on social media this morning.

[01/18/21 - 08:01 AM]
Sunday's Broadcast Ratings: NFL Playoffs Deliver Victory for FOX
The network's coverage towers over the night in both total viewers and adults 18-49.

[01/16/21 - 08:52 AM]
Friday's Broadcast Ratings: ABC, FOX Share Demo Crown; CBS Leads Total Viewers
The Alphabet's "Shark Tank" is the night's top draw among adults 18-49.

[01/15/21 - 08:35 AM]
Thursday's Broadcast Ratings: "Celebrity Wheel of Fortune" Keeps ABC on Top
The Alphabet's game show trio leads the night in both total viewers and adults 18-49.

[01/14/21 - 08:36 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Return on Top for NBC
The network pulls into the top spots in both total viewers and adults 18-49.

[01/13/21 - 08:30 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Top Adults 18-49
The network holds off the competition in the key demographic while CBS is the most-watched network overall.

[01/12/21 - 10:01 AM]
In Its First Four Weeks, More Than 41 Million Households Are Projected to Wax on for "Cobra Kai's" Third Season
Between all three seasons, 73 million households have checked out the show.

[01/12/21 - 08:30 AM]
Monday's Broadcast Ratings: ABC Tops Competition with "The Bachelor"
The Alphabet leads the night in both total viewers and adults 18-49.

[01/11/21 - 08:01 AM]
Sunday's Broadcast Ratings: NBC Surges with NFL Playoffs
The network cruises to victory in both total viewers and adults 18-49.

[01/10/21 - 05:55 PM]
Saturday's Broadcast Ratings: NFL Playoffs Put NBC on Top
The network cruises to victory in both total viewers and adults 18-49.

[01/09/21 - 05:53 PM]
Friday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC
"Blue Bloods" and "Shark Tank" lead their respective lineups last night.

[01/08/21 - 11:24 AM]
ABC Ranks as No. 1 Entertainment Net for 5th Straight Week in Adults 18-49
ABC spins the numbers for the week of December 28.

[01/08/21 - 08:36 AM]
Thursday's Broadcast Ratings: ABC Tops Charts with "Celebrity Wheel of Fortune" Premiere
The network leads the evening in both total viewers and adults 18-49.