or


[02/12/10 - 11:21 AM]
ABC Grows Its Thursday Audience and Is No. 1 in Adults 18-34 for the 6th Time in 7 Weeks
ABC spins the numbers for Thursday, February 11.

[via press release from ABC]

Quick Take for Thursday, February 11, 2010 (Fast Affiliate Live + Same Day Ratings)

Opposite Increased Competition from CBS' "Survivor" Premiere, ABC Grows Its Thursday Audience and is No. 1 in Adults 18-34 for the 6th Time in 7 Weeks

"Deep End" Posts Double-Digit Week-to-Week Gains in Viewers and Young Adults

Building its Overall Audience from the Prior Week, ABC's "Grey's Anatomy" Wins the 9 O'clock Hour in Adults 18-34 and Across All Key Women Demos

"Private Practice" Dominates the 10 O'clock Hour Among Adults 18-34, Standing as No. 1 Series in the Slot for the 12th time in 13 Telecasts this Season

Thursday Night (8:00-11:00 p.m.)

ABC finished a solid second on Thursday in Total Viewers (9.1 million) and Adults 18-49 (3.0/8) to CBS with its airing of the highly-promoted 2-hour premiere of "Survivor: Heroes vs. Villains." The Network ranked No. 1 on the evening with Adults 18-34 (2.6/8-tie) for the 6th time in 7 weeks. ABC also topped the evening with Women 18-34, leading its nearest competition by 34% (3.9/11 vs. 2.9/8-CBS).

� Despite the heightened competition on the night, ABC increased its overall Thursday audience (9.1 million) for the 2nd consecutive week.

"The Deep End" (8:00-9:00 p.m.)

From 8:00-9:00 p.m. against the opening hour of "Survivor," ABC's "The Deep End" posted week-to-week gains in both Total Viewers (+12% - 5.7 million vs. 5.1 million) and Adults 18-49 (+15% - 1.5/4 vs. 1.3/4).

"Grey's Anatomy" (9:00-10:00 p.m.)

Opposite the second half of "Survivor," ABC's "Grey's Anatomy" ranked No. 1 in its time slot with Adults 18-34 (3.9/11) and all key Women: W18-34 (5.9/16), W18-49 (6.3/15) and W25-54 (6.9/15).

� "Grey's" was up was up week to week in Total Viewers (12.7 million vs. 12.6 million) and Adults 25-54 (5.0/12 vs. 4.9/12).

"Private Practice" (10:00-11:00 p.m.)

ABC's "Private Practice" won Thursday's 10 o'clock hour among Adults 18-34, leading its nearest competition by 29% (2.7/9 vs. 2.1/7 � CBS' "The Mentalist"). It was the 12th time in 13 original telecasts this season for the ABC sophomore drama to hold the No. 1 series position in the hour with Adults 18-34.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 35% currently, from 29% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 2/11/10.





  [february 2010]  
S
M
T
W
T
F
S
 


· DEEP END, THE (ABC)
· GREY'S ANATOMY (ABC)
· MENTALIST, THE (CBS)
· PRIVATE PRACTICE (ABC)
· SURVIVOR (CBS)





most recent ratings | view all posts
[12/10/17 - 08:21 AM]
Saturday's Broadcast Ratings: CBS Edges Competition with Holiday Mix
A rebroadcast of "Rudolph the Red Nosed Reindeer" is the night's most-watched program.

[12/09/17 - 08:28 AM]
Friday's Broadcast Ratings: CBS Dramas Rise in Latest Victory
The Eye's trio of dramas is up from last week among adults 18-49.

[12/08/17 - 08:21 AM]
Thursday's Broadcast Ratings: NBC Tops Night with "Thursday Night Football"
The Peacock holds off the competition in both total viewers and adults 18-49.

[12/07/17 - 08:31 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
A tight race last night sees "Empire" and "Survivor: Heroes vs. Healers vs. Hustlers" both share the adults 18-49 crown.

[12/06/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
The Peacock's reality franchise wins the evening in both categories.

[12/05/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Stays on Top with "The Voice"
The Peacock tops both adults 18-49 and total viewers last night.

[12/04/17 - 12:06 PM]
Science Channel Scores with Its Highest Rated November Since 2010 in Primetime
Science Channel further spins the numbers for the month of November.

[12/04/17 - 08:17 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Continue Reign
The Peacock cruises to another victory in total viewers and adults 18-49.

[12/03/17 - 11:15 AM]
FOX Sports Super Saturday Records Huge Viewership Numbers for Big Ten and Big 12 Championships
FOX Sports spins the numbers for Saturday, December 3.

[12/03/17 - 08:27 AM]
Saturday's Broadcast Ratings: College Football Pushes FOX to Top Spot
The network leads the night in both total viewers and adults 18-49.

[12/02/17 - 08:52 AM]
Friday's Broadcast Ratings: CBS Dramas Hold Off Competition
The Eye edges the night in adults 18-49, easily tops total viewers.

[12/01/17 - 08:18 AM]
Thursday's Broadcast Ratings: NBC, "Thursday Night Football" Hold Off Competition
The Peacock takes home top honors in total viewers and adults 18-49.

[11/30/17 - 08:15 AM]
Wednesday's Broadcast Ratings: CBS Edges Tight Demo Race with NBC, FOX
The Eye wins the night among adults 18-49 while NBC is the most-watched broadcaster.

[11/30/17 - 06:28 AM]
"Tosh.0" and "The Jim Jefferies Show" Finish Fall Seasons with Ratings Increases
Comedy Central further spins the numbers for the season to date.

[11/29/17 - 08:18 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Fall Finale Top Charts
The Peacock cruises to victory among total viewers and adults 18-49.