or


[03/02/10 - 11:07 AM]
American Idol Freezes Out Olympics in Head-To-Head Competition
FOX spins the numbers for the week of February 22-28.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF FEBRUARY 22 - 28, 2010

AMERICAN IDOL FREEZES OUT OLYMPICS IN HEAD-TO-HEAD COMPETITION

Three winning nights of AMERICAN IDOL and an impressive turnout for KITCHEN NIGHTMARES delivered a strong weekly finish (4.1/11) for FOX among Adults 18-49. All three AMERICAN IDOL telecasts trounced Vancouver Olympics coverage, dominating across Adults 18-49, Adults 18-34, Teens and virtually all key demos. In fact, with eight hours of head-to-head competition over the past two weeks, AMERICAN IDOL outperformed the Vancouver Games by +55% among Adults 18-49, +87% among Adults 18-34, +99% among Teens and +6% in Total Viewers.

FOX continues to reign as the No. 1 network of the season with a +12% advantage over its nearest competitor.

For the second week in a row, FOX's Tuesday AMERICAN IDOL telecast outperformed NBC's Olympics coverage with a rating of 9.0/22 and advantages of +64% among Adults 18-49, +95% among Adults 18-34, +119% among Teens and +14% in Total Viewers. FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

On Wednesday night, AMERICAN IDOL continued to dominate the competition with an impressive 8.7/23 among Adults 18-49, and advantages of +58% among Adults 18-49, +95% among Adults 18-34, +120% among Teens and +13% in Total Viewers versus the next highest-rated competitor. FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

AMERICAN IDOL showed substantial growth compared to the previous Wednesday's episode, making gains of +24% among Adults 18-49, +30% among Adults 18-34, +12% among Teens and +24% in Total Viewers.

FOX's special Thursday lineup of AMERICAN IDOL and KITCHEN NIGHTMARES delivered FOX's highest rated Thursday night in almost one year among Adults 18-49 and Total Viewers (both since 3/26/09, excluding sports).

The AMERICAN IDOL results show at 8p posted a 6.5/17 and outperformed NBC's Olympics coverage in the 8p hour by +48% among Adults 18-49, +77% among Adults 18-34, and +100% among Teens. FOX won the hour among Adults 18-49, Adults 18-34, Teens and virtually all key demos.

At 9p a special KITCHEN NIGHTMARES delivered a 3.4/9 among Adults 18-49, which marked its second highest delivery ever among Adults 18-49 and Total Viewers.

09/10 FOX Dramas: Live + 7 in Adults 18-49

Comparing Live+Same Day vs. Live + 7 ratings (now available through 2/14/10), FOX's dramas have shown significant increases among Adults 18-49 including:

09/10 Season thru 2/14 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change

24 3.5/8 4.2/10 +20%

Human Target 2.8/8 3.3/9 +18%

House 4.7/12 5.7/14 +21%

Lie to Me 2.5/6 2.9/7 +16%

Glee 2.9/8 3.6/9 +24%

Bones 2.8/8 3.4/9 +21%

Fringe 2.2/6 3.0/7 +36%

Dollhouse 0.8/3 1.2/4 +50%

09/10 FOX Dramas: Live +7 in Total Viewers

Comparing Live+ Same Day vs. Live + 7 ratings (now available through 2/14/10), FOX's dramas have shown significant increases among Total Viewers including:

09/10 Season thru 2/14 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change

24 10.9 12.6 +16%

Human Target 9.3 10.6 +14%

House 12.3 14.4 +17%

Lie to Me 6.9 8.0 +16%

Glee 6.6 7.9 +20%

Bones 9.8 11.3 +15%

Fringe 6.1 7.8 +28%

Dollhouse 2.2 3.0 +36%

Weekly Program Rankers

FOX had 4 of the Top 20 programs among Adults 18-49: AMERICAN IDOL TUESDAY (No. 1), AMERICAN IDOL WEDNESDAY (No. 2), AMERICAN IDOL THURSDAY (No. 3) and KITCHEN NIGHTMARES (No. 18).

FOX had 7 of the Top 20 programs among Adults 18-34: AMERICAN IDOL TUESDAY (No. 1), AMERICAN IDOL WEDNESDAY (No. 2), AMERICAN IDOL THURSDAY (No. 3), FAMILY GUY (No. 14), KITCHEN NIGHTMARES (No. 16), AMERICAN DAD (No. 19 tie) and THE CLEVELAND SHOW (No. 19 tie).

FOX had 7 of the Top 20 programs among Teens: AMERICAN IDOL TUESDAY (No. 1), AMERICAN IDOL WEDNESDAY (No. 2), AMERICAN IDOL THURSDAY (No. 3), FAMILY GUY (No. 4), AMERICAN DAD (No. 8), THE CLEVELAND SHOW (No. 11) and THE SIMPSONS (No. 16).

FOX had 3 of the Top 20 programs in Total Viewers: AMERICAN IDOL TUESDAY (No. 2), AMERICAN IDOL WEDNESDAY (No. 3) and AMERICAN IDOL THURSDAY (No. 10).

Week 2/08-2/14/10: Live+7

NIGHTLY AND PROGRAM HIGHLIGHTS - FEBRUARY 22 - 28, 2010

MONDAY

8:00-9:00 HOUSE (R): (A18-49: 2.1/6, 6.1 Mil Total Viewers)

9:00-10:00 24: (A18-49: 2.8/7, 8.8 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 2.5/6, 7.5 Mil Total Viewers)

At 8p an encore HOUSE posted a 2.1/6 among Adults 18-49 and ranked No. 3 in its hour among Adults 18-49 and Adults 18-34.

Airing against the Olympics on NBC and following an encore HOUSE, drama '24' posted a 2.8/7 among Adults 18-49, same as last week. '24' ranked No. 4 in the 9p hour among Adults 18-49 and Adults 18-34.

FOX ranked No. 3 for the night among Adults 18-49 and Adults 18-34.

TUESDAY

8:00-10:00 AMERICAN IDOL: (A18-49: 9.0/22, 24.2 Mil Total Viewers)

For the second week in a row FOX's AMERICAN IDOL-TUE dominated NBC's Olympics for the night showing an advantage of +64% among Adults 18-49 (9.0/22 vs. 5.5/14), +95% among Adults 18-34 (7.6/21 vs. 3.9/11), +119% among Teens (5.9/19 vs. 2.7/9) and +14% in Total Viewers (24.2 vs. 21.3 Mil.) FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

Despite airing against the Olympics, AMERICAN IDOL retained 94% of the equivalent episode last year when the first set of 12 Semifinalists performed on 2/17/09 among Adults 18-49 (9.0/22 vs. 9.6/24), 95% among Adults 18-34 (7.6/21 vs. 8.0/22) and 95% in Total Viewers (24.2 vs. 25.4 Mil.)

Compared to last week's performance on Tuesday, AMERICAN IDOL retained an impressive 98% among Adults 18-49 (9.0/22 vs. 9.2/23) and gained +1% in Total Viewers (24.2 vs. 23.9 Mil.)

WEDNESDAY

8:00-10:00 AMERICAN IDOL: (A18-49: 8.7/23, 23.0 Mil Total Viewers)

FOX's AMERICAN IDOL-WED dominated NBC's Olympics for the night showing an advantage of +58% among Adults 18-49 (8.7/23 vs. 5.5/15), +95% among Adults 18-34 (7.4/22 vs. 3.8/11), +120% among Teens (5.5/18 vs. 2.5/9) and +13% in Total Viewers (23.0 vs. 20.3 Mil.) FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

AMERICAN IDOL showed substantial gains compared to last Wednesday and grew +24% among Adults 18-49 (8.7/23 vs. 7.0/17), +30% among Adults 18-34 (7.4/22 vs. 5.7/16), +12% among Teens (5.5/18 vs. 4.9/15) and +24% in Total Viewers (23.0 vs. 18.6 Mil.)

THURSDAY

8:00-9:00 AMERICAN IDOL (S): (A18-49: 6.5/17, 18.0 Mil Total Viewers)

9:00-10:00 KITCHEN NIGHTMARES (S): (A18-49: 3.4/9, 7.4 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 4.9/13, 12.8 Mil Total Viewers)

FOX's special Thursday AMERICAN IDOL results show posted a 6.5/17 and dominated NBC's Olympics in head-to-head competition in the 8p hour showing an advantage of +48% among Adults 18-49 (6.5/17 vs. 4.4/12), +77% among Adults 18-34 (5.3/16 vs. 3.0/9) and +100% among Teens (4.8/16 vs. 2.4/8). FOX won the hour among Adults 18-49, Adults 18-34, Teens and virtually all key demos.

Through eight hours in head-to-head competition AMERICAN IDOL bests NBC's Olympics by a substantial +55% among Adults 18-49 (8.4/21 vs. 5.4/14), +87% among Adults 18-34 (7.1/20 vs. 3.8/11), +99% among Teens (5.7/18 vs. 2.9/9) and +6% in Total Viewers (22.3 vs. 21.1 Mil.)

So far this season, AMERICAN IDOL's average is on par with the same weeks last year with Most Current ratings vs. comparable Most Current, showing 97% retention among Adults 18-49 (9.8/25 vs. 10.5/26), 94% among Adults 18-34 (8.5/24 vs. 9.0/25), 96% among Teens (7.5/24 vs. 7.8/24) and 94% in Total Viewers (25.8 vs. 27.4 Mil.)

A special KITCHEN NIGHTMARES at 9p posted a 3.4/9 among Adults 18-49 and posted its second highest Adults 18-49 and Total Viewers ever. KITCHEN NIGHTMARES ranked No. 2 in the hour among Adults 18-49, Adults 18-34 and Teens.

FOX delivered its highest rated Thursday night in almost one year among Adults 18-49 and Total Viewers (both since 3/26/09, excluding sports).

FOX ranked No. 2 for the night in Adults 18-49 and No. 1 in Adults 18-34 and Teens.

FRIDAY

8:00-10:00 NAACP IMAGE AWARDS (S): (A18-49: 0.8/3, 2.9 Mil Total Viewers)

The NAACP IMAGE AWARDS posted a 0.8/3 and ranked No. 5 in its time period among Adults 18-49 and No. 4 among Adults 18-34.

SATURDAY

8:00-8:30 COPS: (A18-49: 1.8/6, 5.4 Mil Total Viewers)

8:30-9:00 COPS 2 (R): (A18-49: 1.9/6, 6.0 Mil Total Viewers)

9:00-10:00 AMW: (A18-49: 1.8/6, 5.6 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 1.8/6, 5.6 Mil Total Viewers)

Due to Olympic coverage being sustained from 8-830p, COPS at 8p ranked No. 1 in its half hour among Adults 18-49 and Adults 18-34. COPS 2 at 830p ranked No. 2 in its respective half hour among Adults 18-49 and Adults 18-34.

At 9p, AMERICA'S MOST WANTED ranked No. 2 in its hour among Adults 18-49 and Adults 18-34.

FOX ranked No. 2 for the night on a total primetime basis among Adults 18-49 and Adults 18-34.

SUNDAY

7:00-7:30 TIL DEATH: (A18-49: 1.0/3, 2.5 Mil Total Viewers)

7:30-7:59 TIL DEATH: (A18-49: 1.2/3, 3.0 Mil Total Viewers)

7:59-8:30 SIMPSONS (R): (A18-49: 2.3/6, 5.3 Mil Total Viewers)

8:30-9:00 CLEVELAND SHOW (R): (A18-49: 2.3/6, 5.0 Mil Total Viewers)

9:00-9:31 FAMILY GUY (R): (A18-49: 2.8/7, 5.8 Mil Total Viewers)

9:31-10:00 AMERICAN DAD (R): (A18-49: 2.2/5, 4.7 Mil Total Viewers)

7:00-10:00 FOX PRIME: (A18-49: 2.0/5, 4.4 Mil Total Viewers)

From 8-10p FOX aired encores of THE SIMPSONS (2.3/6), CLEVELAND (2.3/6), FAMILY GUY (2.8/7) and AMERICAN DAD (2.2/5). TIL DEATH posted a 1.0/3 at 7p and 1.2/3 at 7:30p.

FOX ranked No. 4 for the night among Adults 18-49, No. 3 among Adults 18-34 and No. 2 in Teens.

FEBRUARY 22 - 28, 2010

TOTAL PRIMETIME

ADULTS 18-49 ADULTS 18-34 VIEWERS (Mil)

FOX 4.1/11 FOX 3.5/11 FOX 11.0

ABC 1.9/5 ABC 1.6/5 ABC 5.7

CBS 2.0/5 CBS 1.3/4 CBS 7.8

NBC 5.5/15 NBC 3.7/12 NBC 21.3





  [march 2010]  
S
M
T
W
T
F
S
 


· 24 (FOX)
· AMERICAN DAD (FOX)
· AMERICAN IDOL (ABC)
· AMERICA'S MOST WANTED (LIFETIME)
· BONES (FOX)
· CLEVELAND SHOW, THE (FOX)
· COPS (FOX NATION)
· DOLLHOUSE (FOX)
· FAMILY GUY (FOX)
· FRINGE (FOX)
· GLEE (FOX)
· HOUSE (FOX)
· HUMAN TARGET (FOX)
· KITCHEN NIGHTMARES (FOX)
· LIE TO ME (FOX)
· SIMPSONS, THE (FOX)
· 'TIL DEATH (FOX)





most recent ratings | view all posts
[08/26/25 - 12:01 PM]
Netflix Top 10 Week of August 18: "KPop Demon Hunters" Reigns as Netflix's Most Popular Film, Claims No. 1 in Top 10
"Wednesday" stayed on top of the English TV list for a third week with Wednesday Season 2, Part 1 claiming another 13.4 million views.

[08/26/25 - 08:24 AM]
"Sunday Night Baseball Presented by Capital One": Boston Red Sox vs. New York Yankees Draws ESPN's Second-Largest Audience of MLB Season: 2,572,000 Viewers
The game peaked with 2,889,000 viewers at 8:15 p.m. ET, according to Nielsen.

[08/20/25 - 11:07 AM]
Alicia Silverstone-Led Crime Drama "Irish Blood" Is the Biggest New Series Premiere in Acorn TV History
The August 11 premiere also drove the biggest day of subscriber sign-ups on Acorn TV's direct-to-consumer platforms in nearly two years.

[08/19/25 - 04:03 PM]
FX's "Alien: Earth" Premiere Episode Launches with 9.2 Million Views Globally After Six Days of Streaming
Future episodes of the eight-episode season will premiere each following Tuesday on Hulu beginning at 8 p.m. ET and on FX at 8 p.m. ET/PT.

[08/19/25 - 12:01 PM]
Netflix Top 10 Week of August 11: "Wednesday" Charms at No. 1 For Another Top 10 Week
"Fit for TV: The Reality of the Biggest Loser," a three-part documentary exploring the reality show's biggest scandals, debuted at No. 2 in English TV with 7.5 million views.

[08/19/25 - 10:13 AM]
NBC Sports Delivers Most-Watched Premier League Opening Weekend in U.S., Headlined by Record-Setting Manchester United-Arsenal Match on NBC & Peacock
The Manchester United-Arsenal match on NBC, Peacock, and NBC Sports Digital platforms on Sunday, featuring 2024-25 PL runner-up Arsenal earning a 1-0 victory, averaged 2.0 million viewers.

[08/19/25 - 09:03 AM]
FOX Sports Delivers Network's Most-Watched NFL Preseason Game Since 2021
This past Sunday, 5.1 million viewers tuned in to FOX's preseason coverage of the Chicago Bears 38-0 victory over the Buffalo Bills.

[08/14/25 - 01:33 PM]
With 5 Million Cross-Platform U.S. Viewers in Its First Three Days, Sunday's Season Finale Episode of "The Gilded Age" Is the Fifth Consecutive Episode to Clinch a Series High
This season is well on track to become the most watched of the series.

[08/12/25 - 12:01 PM]
Netflix Top 10 Week of August 4: "Wednesday" Wins the Week - Season 2 Snaps Its Way to No. 1 in Top 10
Like the view from the top of El Capitan, "Untamed" held its place among the metaphorical clouds of the English TV List, now in the No. 3 spot with 7.2 million views.

[08/12/25 - 07:44 AM]
August 10 Edition of ESPN "Sunday Night Baseball Presented by Capital One" Draws Nearly Two Million Viewers for Chicago Cubs vs. St. Louis Cardinals Game
The audience peaked with 2,115,000 viewers at 9:15 p.m. ET.

[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.

[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.

[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.

[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).