or


[03/25/10 - 09:24 AM]
ABC Posts Its Best Wednesday in 6 Weeks in Viewers and Young Adults
ABC spins the numbers for Wednesday, March 24.

[via press release from ABC]

Quick Take for Wednesday, March 24, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Posts its Best Wednesday in 6 Weeks in Viewers and Young Adults

ABC's Repeat "Modern Family" is the No. 1 Scripted Show at 8pm With Young Adults, Beating NBC's Original "Mercy" by 38%

The No. 1 Regular Show at 8:30pm in Viewers and Young Adults, "The Middle" Marks its Strongest Results Since Early February

Jumping from its Lead-in Against Fox's "American Idol," "Modern Family" is Wednesday's No. 1 Scripted TV Show for its 6th Straight Original Airing

Growing for its 2nd Straight Original Telecast with Viewers and Young Adults, "Cougar Town" is the No. 1 Scripted TV Show at 9:30pm Among Adults 18-49

ABC's "Ugly Betty" Achieves a Season-High Rating Among Adults 18-49

Wednesday Night (8:00-11:00 p.m.)

In Total Viewers (6.3 million) and Adults 18-49 (2.3/7), ABC turned in its strongest Wednesday in 6 weeks � since 2/10/10.

"Modern Family-WED 8PM" (8:00-8:30 p.m.)

Opposite CBS' special airing of "Survivor: Heroes vs. Villains" at 8:00 p.m., ABC's replay "Modern Family" registered as the No. 1 scripted show in the half-hour among Adults 18-49 (1.8/6), beating NBC's original "Mercy" 38% (1.3/4) and tying Fox's original "Human Target" (1.8/6).

"The Middle" (8:30-9:00 p.m.)

Surging from its lead-in at 8:30 p.m., ABC's "The Middle" stood as the No. 1 regular program in its time slot with viewers (7.2 million) and young adults (2.4/7). In Adults 18-49, "The Middle" outdelivered NBC's "Mercy" by 71% (1.4/4) and Fox's "Human Target" by 9% (2.2/6). In fact among young Adults, the ABC freshman comedy has been the highest-rated scripted show in its half-hour on 7 of its last 8 original telecasts.

� In Total Viewers and Adults 18-49, "The Middle" pulled its highest numbers in 6 weeks � since 2/10/10.

"Modern Family" (9:00-9:30 p.m.)

Opposite Fox's "American Idol" at 9:00 p.m., ABC's "Modern Family" built on its lead-in by 50% to finish as the No. 1 scripted show in its time slot for its 5th week in a row among Adults 18-49 (3.6/10).

� "Modern Family" qualified as Wednesday's No. 1 scripted TV show in young Adults (AD18-34/AD18-49) for its 6th straight original broadcast.

� "Modern Family" drew its biggest audience (9.1 million) in 6 weeks � since 2/10/10.

"Cougar Town" (9:30-10:00 p.m.)

Airing against a surging "American Idol," ABC freshman "Cougar Town" stood as the No. 1 scripted show at 9:30 p.m. among Adults 18-49 (2.6/7).

� Posting its 2nd consecutive original telecast of growth, "Cougar Town" marked its best performance in 6 weeks with Total Viewers (6.3 million) and Adults 18-49 (2.6/7) � since 2/10/10.

"Ugly Betty" (10:00-11:00 p.m.)

Ranking No. 2 in the 10 o'clock hour among Adults 18-49 (1.7/5), ABC's "Ugly Betty" posted a season-high rating in the key young Adult sales demo.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 3/24/10.





  [march 2010]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (FOX)
· COUGAR TOWN (TBS)
· HUMAN TARGET (FOX)
· MERCY (NBC)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)
· SURVIVOR (CBS)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[02/11/16 - 02:33 PM]
CMT's "Party Down South" Boosts Thursday Night Programming Block with Strong Premiere and Double-Digit Growth in Week 2
CMT further spins the numbers for Thursday, January 28 and Thursday, February 4.

[02/11/16 - 11:40 AM]
HGTV "Fixer Upper" Crushed Cable Ratings Among P25-54 and W25-54 on Tuesday Night
HGTV spins the numbers for Tuesday, February 9.

[02/11/16 - 08:57 AM]
Wednesday's Broadcast Ratings: ABC, FOX & NBC All Share Top Demo Spot
The Alphabet's "Modern Family" leads the night among adults 18-49.

[02/10/16 - 02:52 PM]
TV One's Premiere of 47th NAACP Image Awards Drives Network to Rank Among Top 2 Ad-Supported Cable Networks for the Night
TV One further spins the numbers for Friday, February 5.

[02/10/16 - 01:08 PM]
"The Late Late Show with James Corden" Breaks New YouTube Record
CBS spins the digital numbers for the series to date.

[02/10/16 - 09:18 AM]
Travel Channel Delivers Best Monday In Over A Year Among P25-54 and Millennials
Travel Channel spins the numbers for Monday, February 8.

[02/10/16 - 09:00 AM]
"The Flash" Races to Season Highs, Best Adults 18-34 Rating Since Series Premiere
The CW spins the numbers for Tuesday, February 9.

[02/10/16 - 08:40 AM]
Tuesday's Broadcast Ratings: CBS Dramas Top Viewers, Demos
"NCIS" once again leads the night in total viewers and adults 18-49.

[02/10/16 - 08:33 AM]
"Chicago Med," "Fire" & "Hollywood Game Night" Each Retain 100% of Last Week's Rating
NBC spins the numbers for Tuesday, February 9.

[02/10/16 - 08:27 AM]
ABC's "Fresh Off the Boat" Stands as Tuesday's Most Watched Comedy
ABC spins the numbers for Tuesday, February 9.

[02/10/16 - 07:56 AM]
HGTV Lands #1 Position in Cable W25-54 Prime Ratings for Three Consecutive Weeks
HGTV spins the numbers for the weeks of January 18, January 25 and February 1.

[02/09/16 - 02:41 PM]
Animal Planet's "Puppy Bowl XII" Was #1 on Cable Among Adults 25-54 and Women 18-49 on Sunday
Animal Planet spins the numbers for Sunday, February 7.

[02/09/16 - 12:57 PM]
Hallmark Channel's "Kitten Bowl III" Reaches 4.4 Million Unduplicated Viewers and Is #2 on Twitter for the Day
The Hallmark Channel spins the numbers for Sunday, February 7.

[02/09/16 - 11:09 AM]
"Supergirl" Soars 20% in Viewers, Adults 18-49 and Adults 25-54
CBS spins the numbers for Monday, February 8.

[02/09/16 - 09:34 AM]
"Live with Kelly and Michael" Beats "Dr. Phil" and "Ellen" to Rank as the Week's No. 1 Syndie Talker in Women 25-54
Disney/ABC Domestic Television spins the numbers for the week of January 25-29.