or


[03/26/10 - 09:39 AM]
ABC Is Thursday's Top Non-Sports Net
ABC spins the numbers for Thursday, March 25.

[via press release from ABC]

Quick Take for Thursday, March 25, 2010 (Fast Affiliate Live + Same Day Ratings)

Posting its Best Results Since Mid-February, ABC is Thursday's Top Non-Sports Net

Delivering Strong Retention of its Week-Ago Return Numbers, for the 2nd Week in a Row "FlashForward" is the Most-Watched Series in the 8pm Hour

Thursday's No. 1 Series in Viewers and Adults 18-49, "Grey's Anatomy" Grows its Overall Audience from its Most Recent Original Telecast

Generating its Highest Numbers in 6 Weeks, ABC's "Private Practice" is the No. 1 Non-Sports Show in the 10pm Hour with Total Viewers and Adults 18-49

Thursday Night (8:00-11:00 p.m.)

Opposite CBS' NCAA Sweet 16 Basketball coverage, ABC earned second place on Thursday among Total Viewers (8.8 million) and Adults 18-49 (2.8/8). The Net ranked a dominant No. 1 on the night across all key Women demos: W18-34 (3.4/10), W18-49 (4.0/11) and W25-54 (4.7/12).

� In viewers and young adults, ABC marked its strongest Thursday since early February � since 2/11/10.

"FlashForward" (8:00-9:00 p.m.)

For the 2nd week in a row, ABC's "FlashForward" (6.2 million) was the most-watched non-sports program in the 8 o'clock hour, outdrawing NBC's original comedies ("Community"/"Parks and Recreation") by 1.4 million viewers (4.8 million). Building audience throughout its broadcast, "FlashForward" gained 3% in Total Viewers (6.1 million to 6.3 million) and 12% in Adults 18-49 (1.7/6 to 1.9/6) from its first to second half-hour. In fact as it built during its telecast, "FlashForward" ranked as the No. 1 non-sports show at 8:30 p.m. in Adults 18-49 (1.9/6-tie).

� Delivering strong retention of its week-ago return to the time period, "FlashForward" held 96% of its Total Viewers week to week (6.2 million vs. 6.5 million) and 95% of its Adult 18-49 audience (1.8/6 vs. 1.9/6).

"Grey's Anatomy" (9:00-10:00 p.m.)

Building sharply on its lead-in, ABC's "Grey's Anatomy" finished as Thursday's No. 1 series telecast in Total Viewers (11.4 million) and Adults 18-49 (3.6/10). It was also the night's most-watched program overall, topping CBS' NCAA Basketball coverage in the preliminary Fast Affiliate Ratings. It was "Grey's" 16th time in 17 original broadcasts this season to qualify as Thursday's No. 1 scripted series with young adults.

� "Grey's Anatomy" was up from its most recent original airing by 5% among Total Viewers (10.9 million on 3/11/10).

"Private Practice" (10:00-11:00 p.m.)

ABC's "Private Practice" ranked as the No. 1 non-sports program in 10 o'clock hour among Total Viewers (8.8 million) and Adults 18-49 (2.9/8). In addition, it was the 17th consecutive original telecast this season for "Private Practice" to register as the No. 1 scripted show in its slot in Adults 18-34, Women 18-34 and Women 18-49.

� Growing for its 2nd straight original telecast, "Private Practice" was up from its most recent original airing by over 1.0 million viewers and by 4% in Adults 18-49 (7.7 million and 2.8/8 on 3/11/10). The ABC sophomore drama posted its strongest performance in 6 weeks � since 2/11/10.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 3/25/10.





  [march 2010]  
S
M
T
W
T
F
S
 


· COMMUNITY (YAHOO)
· FLASH FORWARD (ABC)
· GREY'S ANATOMY (ABC)
· PARKS & RECREATION (NBC)
· PRIVATE PRACTICE (ABC)











most recent ratings | view all posts
[03/28/15 - 08:53 AM]
Friday's Broadcast Ratings: NCAA Continues Its Reign for CBS
The Eye once again leads the night in total viewers and adults 18-49.

[03/28/15 - 08:36 AM]
"Grimm" Is Currently Reporting Its Top Total-Viewer Result Since January 23
NBC spins the numbers for Friday, March 27.

[03/27/15 - 01:13 PM]
Bravo Media's "The Millionaire Matchmaker" Earns Highest-Rated Episode of the Season with 2.2 Million Total Viewers
Bravo spins the numbers for Sunday, March 22.

[03/27/15 - 11:11 AM]
E!'s "The Royals" Shows Significant Audience Growth in Its Second Week
E! further spins the numbers for Sunday, March 22.

[03/27/15 - 08:49 AM]
"The Blacklist" Builds by 60% on Its 18-49 Lead-In Versus Round Three of the NCAA Basketball Tournament
NBC spins the numbers for Thursday, March 26.

[03/27/15 - 08:43 AM]
Live + 3: ABC's "Secrets and Lies" Scores a New Series High in Adults 18-49
ABC further spins the numbers for Sunday, March 22.

[03/27/15 - 08:32 AM]
Thursday's Broadcast Ratings: NCAA Enters Week Two on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[03/27/15 - 08:22 AM]
"Scandal" and "Grey's" Rank as Thursday's Top 2 Series in Adults 18-49 for the 2nd Consecutive Week
ABC spins the numbers for Thursday, March 26.

[03/27/15 - 08:08 AM]
2015 NCAA Tournament Delivers Record-Setting Numbers for Sweet 16 Thursday and Tournament Coverage-to-Date
CBS spins the numbers for Thursday, March 26.

[03/26/15 - 11:06 AM]
"Nightline" Is #1 for the Week in Total Viewers and Adults 25-54 for Second Straight Week
ABC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 11:01 AM]
"The Tonight Show" Outdelivers ABC, CBS Competition in All Key Ratings Measures for Week of March 16-20
NBC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 08:55 AM]
"Chicago P.D." Wins the 10 P.M. ET Hour Among the ABC-CBS-NBC Dramas
NBC spins the numbers for Wednesday, March 25.

[03/26/15 - 08:31 AM]
"Modern Family" Dominates at 9pm and Ranks as Wednesday's No. 1 TV Show
ABC spins the numbers for Wednesday, March 25.

[03/26/15 - 08:29 AM]
Wednesday's Broadcast Ratings: CBS Tops Night in Viewers, Demos
FOX, absent "Empire," falls to a second place tie with ABC among adults 18-49.

[03/25/15 - 03:32 PM]
OWN Delivers Most-Watched Night in Network History
OWN spins the numbers for Tuesday, March 24.