or


[10/25/10 - 11:23 AM]
ABC Grows its Overall Sunday Audience for the 2nd Straight Week
ABC spins the numbers for Sunday, October 24.
[via press release from ABC]

Quick Take for Sunday, October 24, 2010 (Fast Affiliate Live + Same Day Ratings)

Opposite Sports-Driven Programming on CBS and NBC, ABC Grows its Overall Sunday Audience for the 2nd Straight Week

"America's Funniest Home Videos" Draws its Largest Audience Since February

Growing Week to Week, "Home Edition" Hits a Season High In Total Viewers and Sees its Best Adults 18-49 Performance in 3 Weeks

"Desperate Housewives" Stands as Sunday's No. 1 Entertainment Program in Adults 18-49 for the 4th Week in a Row

"Brothers & Sisters" Tops its CBS Competition at 10pm in All Key Women Demos

Sunday Night (7:00-11:00 p.m.)

Opposite sports-driven competition on the night on CBS (NFL overrun) and NBC ("Sunday Night Football"), ABC saw its overall audience (9.3 million) grow over the previous week for the 2nd week in a row.

"America's Funniest Home Videos" (7:00-8:00 p.m.)

At 7:00 p.m., ABC's "America's Funniest Home Videos" hit a season-high in Total Viewers (7.6 million), drawing the show's largest audience since February - since 2/28/10.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Building on the previous week in both Total Viewers and Adults 18-49, ABC's "Extreme Makeover: Home Edition" attracted its largest audience (9.1 million) of the season and saw its best young adult (2.4/6) performance in 3 weeks - since 10/3/10.

"Desperate Housewives" (9:00-10:00 p.m.)

Against another big "Sunday Night Football" match-up on NBC (Minnesota Vikings-Green Bay Packers), ABC's "Desperate Housewives" registered as Sunday's No. 1 entertainment TV show among Adults 18-49 (3.9/9) for the 4th week in a row. "Housewives" also finished No. 1 against its non-sports competition in its 9 o'clock time slot in viewers (12.2 million) and young adults (3.9/9) for the 3rd week in a row. "Housewives" stood as Sunday's No. 1 TV program overall across all key Women demos (W18-34/W18-49/W25-54) for the 5th straight week.

"Brothers & Sisters" (10:00-11:00 p.m.)

Opposite the conclusion of the strong NFL game on NBC, ABC's "Brothers & Sisters" outperformed its CBS competition ("Undercover Boss"/"CSI: Miami" combo) by wide margins across each of the key Women demographics: Women 18-34 (2.7/8 vs. 2.3/6), Women 18-49 (3.9/10 vs. 3.1/8) and Women 25-54 (4.8/11 vs. 3.8/9).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 38% currently, from 33% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 10/24/10.





  [october 2010]  
S
M
T
W
T
F
S
     


· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BROTHERS & SISTERS (ABC)
· CSI: MIAMI (CBS)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· SUNDAY NIGHT FOOTBALL (NBC)
· UNDERCOVER BOSS (CBS)




most recent ratings | view all posts
[02/20/26 - 11:08 AM]
"The 'Burbs" Continues Hot Start on Peacock
The series has generated nearly 1 billion viewing minutes on platform since its February 8 launch.
[02/19/26 - 11:50 AM]
ABC Wednesday Comedies Deliver Audience Milestones as Romance Blooms With Valentine's Day Episodes
"Shifting Gears" earned 6.90 million Total Viewers and 0.99 rating among Adults 18-49, after seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms.
[02/17/26 - 12:01 PM]
Netflix Top 10: Week of February 9 - "Tyler Perry's Joe's College Road Trip" Takes the Scenic Route to No. 1
Plus: "The Lincoln Lawyer" Season 4 took No. 1 on the English TV list with 9.6 million views.
[02/12/26 - 02:34 PM]
ABC's Thursday Night Dramas Dominate as "9-1-1," "9-1-1: Nashville" and "Grey's Anatomy" Jump to Biggest Multiplatform Audience Since Their Season Premieres
The January 29 episodes of all three series rose to their biggest Total Viewer audience since their season premieres after seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms.
[02/11/26 - 03:30 PM]
ABC News' "Nightline" Ranks No. 1 Across the Board - in Total Viewers, Adults 25-54 and Adults 18-49
"Nightline" improved on the same week last year by double digits in Total Viewers, Adults 25-54 and Adults 18-49.
[02/11/26 - 01:46 PM]
"Puppy Bowl XXII" Reaches 15.3 Million Viewers on Sunday, February 8, Delivering Highest Audience in Eight Years
The programming event ranked as the #1 non-sports cable telecast of the day among key adult demos and achieved a 20% year-over-year increase in reach, marking its strongest performance since 2018.
[02/11/26 - 11:15 AM]
Post-Olympics "Tonight Show" Telecast Attracts Most Viewers Since November 2024
The February 6 post-Olympics telecast of "The Tonight Show Starring Jimmy Fallon" drew 2.4 million viewers.
[02/10/26 - 03:51 PM]
Super Bowl LX Is Second Most-Watched All-Time with Nearly 125 Million Viewers, Peaking at All-Time U.S. Record 137.8 Million Viewers Across NBC, Peacock, and Telemundo
Super Bowl LX is the most-watched show in the history of NBCUniversal, which celebrates 100 years of NBC in 2026.
[02/10/26 - 12:01 PM]
Netflix Top 10: Week of February 2 - "Bridgerton" Season 4 Is the Tea Everyone Is Having in This Week's Top 10
Plus: the new season of the hit drama series "The Lincoln Lawyer" took the No. 2 spot on the English TV list with 9 million views.
[02/06/26 - 07:01 AM]
NHL on ESPN Networks: Viewership Up Nearly 40% Year-Over-Year Through First Four Months
Through 22 games, the NHL on ESPN networks is averaging 795K viewers, +39% YoY.

[02/05/26 - 12:42 PM]
"20/20" Ranks No. 1 in the Two-Hour Time Period Across the Board
Hitting new season highs on January 30, "20/20" grew from the previous week in Total Viewers and Adults 18-49.
[02/05/26 - 10:03 AM]
ABC's Juggernaut Tuesday Scores More Wins
"High Potential's" January 20 episode jumped to 12.98 million Total Viewers and a 2.17 rating among Adults 18-49 after seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, scoring a series high among Total Viewers.

[02/04/26 - 08:00 AM]
ESPN Delivers Most-Viewed Australian Open in Six Years
The men's championship, featuring No. 1 Carlos Alcaraz defeating No. 4 Novak Djokovic in four sets, delivered 730K viewers and was up 57% YoY, ranking as most-viewed since 2017.
[02/04/26 - 07:00 AM]
FOX Celebrates Three Breakout Debuts, Each Delivering Over 11 Million Multiplatform Viewers, Driving +21% Year-Over-Year Growth in Total Minutes Watched
"Best Medicine," "Fear Factor: House of Fear" and "Memory of a Killer" drive FOX's strongest midseason performance in 14 years.
[02/04/26 - 06:00 AM]
ESPN's Studio Show Lineup Scores Record Highs, Double-Digit Growth & More Big Viewership Wins in Jan.
On Monday, January 19, following the NFL Divisional Round and ahead of the College Football Playoff National Championship, fans fueled milestone episodes for "Get Up," "First Take" and "The Pat McAfee Show," with the 7 a.m. ET edition of "SportsCenter" delivering its best episode of the month the following morning.