or


[12/14/10 - 09:57 AM]
ABC Family's 13th Annual "25 Days of Christmas" is Pacing at Record-Setting Levels
ABC Family spins the numbers for the week of December 6-12.

[via press release from ABC Family]

Ratings Highlights for December 6-12, 2010 -- Final National Ratings

ABC Family's 13th Annual "25 Days of Christmas" is Pacing at Record-Setting Levels; Drives Network to its Second-Best Week Ever in Prime in Key Demos

For the 2nd Consecutive Week, ABC Family is Cable's No. 1 Network in Prime Among Women 18-34 and Women 18-49

Led by Acquired Features "The Santa Clause 2" and "The Santa Clause 3," ABC Family Airs Cable's Top 4 Movies in Women 18-49

The Premiere of "Christmas Cupid" Becomes Cable's No. 1 Original Movie of the 2010/11 Season in Adults 18-34, Women 18-34 and Women 18-49; Ranks a Dominant No. 1 in its Time Period in the Target Demos

For the 2nd Straight Week, The Walt Disney Company Owns 3 of Cable's Top 4 Networks in Prime in Total Viewers with ESPN, Disney Channel and ABC Family

ABC Family

Powered by the continued record-setting success of the network's 13th annual "25 Days of Christmas" event, this week ranked as ABC Family's second-most-watched week of all time in Prime in Adults 18-34 (640,000) and Women 18-34 (427,000), behind only last week, and also among Women 18-49 (773,000), behind the week of 12/3/2007.

Impressively, for the second week running ABC Family was cable's No. 1 network in Prime among Women 18-34 and Women 18-49. Moreover, the network ranked a solid No. 2 in Females 12-34 (596,000/1.3 rating) and No. 3 in Adults 18-49 (1.21 million/0.9 rating), Adults 18-34 (640,000/0.9 rating) and Viewers 12-34 (896,000/1.0 rating).

Also impressive, for the 2nd consecutive week The Walt Disney Company owned 3 of cable's Top 4 cable networks this week in Prime in Total Viewers: ESPN (No. 1 - 3.81 million), Disney Channel (No. 3 - 2.87 million) and ABC Family (No. 4 - 2.66 million).

· Sunday's premiere of "Christmas Cupid" (8:00 - 10:00 p.m.) became cable's No. 1 original movie of the 2010/11 season among Adults 18-34 (808,000/1.2 rating), Women 18-34 (650,000/1.9 rating) and Women 18-49 (1.12 million/1.7 rating).

· "Christmas Cupid" stood as cable's dominant No. 1 program in its time period among Adults 18-34, Women 18-34, Women 18-49, Viewers 12-34 (1.28 million/1.4 rating) and Females 12-34 (1.06 million/2.3 rating), and No. 2 in Total Viewers (3.40 million) and Adults 18-49 (1.50 million/1.1 rating).

· Versus the year-ago time period average, "Christmas Cupid" delivered significant gains among core demos, including by 13% in Adults 18-34 (808,000 vs. 717,000), by 36% in Women 18-34 (650,000 vs. 478,000), by 14% in Women 18-49 (1.12 million vs. 980,000) and by 52% in Females 12-34 (1.06 million vs. 699,000).

· Peaking in the final quarter hour, "Christmas Cupid" grew its audience start-to-finish by 11% in Adults 18-34 (767,000 to 855,000), by 19% in Women 18-34 (592,000 to 705,000) and by 14% in Females 12-34 (1.00 million to 1.14 million).

· "25 Days of Christmas 2010" is off to the programming extravaganza's best start across the board: Total Viewers (2.95 million), Adults 18-34 (713,000), Women 18-34 (460,000), Adults 18-49 (1.33 million), Women 18-49 (834,000), Viewers 12-34 (1.00 million) and Females 12-34 (649,000).

· From 7:00 - 10:00 p.m., ABC Family ranks a dominant No. 1 among all cable among its core Adult and Female demos: Adults 18-34, Women 18-34, Adults 18-49, Women 18-49, Viewers 12-34 and Females 12-34.

· Compared to the first 12 nights in 2009, "25 Days of Christmas 2010" is up by double-digit percent margins across the board, including by 22% in Total Viewers (2.95 million vs. 2.41 million), by 20% in Adults 18-49 (1.33 million vs. 1.11 million) and by 24% in Women 18-49 (834,000 vs. 674,000).

· ABC Family aired cable's Top 4 movies this week in Women 18-49, and 5 of the Top 6 overall:

Source: Nielsen Media Research (National Ratings, 12/6-12/12/10, Live + Same Day; "25 Days of Christmas 2010": 12/1-12/12/2010; "25 Days of Christmas 2009": 12/1-12/12/09; 2010/11 season to date: 9/27/10-12/12/10.)





  [december 2010]  
S
M
T
W
T
F
S
   


· CHRISTMAS CUPID (ABC FAMILY)





most recent ratings | view all posts
[05/20/18 - 08:55 AM]
Saturday's Broadcast Ratings: NBC Keeps Demo Crown with NHL Playoffs
The Peacock wins the night among adults 18-49 while CBS is the most-watched broadcaster overall.

[05/20/18 - 08:43 AM]
Second-Highest Rated NBA Eastern Conference Finals Game 3 Ever on ESPN
ESPN spins the numbers for Saturday, May 19.

[05/19/18 - 08:36 AM]
Friday's Broadcast Ratings: FOX Tops Demo Race with "MasterChef Junior" Finale
The network takes home the adults 18-49 crown while CBS is the most-watched among the broadcasters.

[05/18/18 - 08:24 AM]
Thursday's Broadcast Ratings: ABC, "Grey's Anatomy" Claim Demo Crown
The Alphabet's drama finales inch past CBS's mix of repeats and originals last night.

[05/17/18 - 08:31 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos; CBS Wins in Total Viewers
"Empire" and "Survivor: Ghost Island" power their respective networks in said categories.

[05/16/18 - 10:35 AM]
Disney Junior's "Mission Force One" Soars to Season Highs
Disney Channel further spins the numbers for Monday, May 7.

[05/16/18 - 08:13 AM]
Tuesday's Broadcast Ratings: ABC, "Roseanne" Top Demo Race
The Alphabet wins the night among adults 18-49 while the "NCIS" fueled CBS tops total viewers.

[05/16/18 - 07:51 AM]
NBA on ESPN: Highest-Rated Eastern Conference Finals Game 2 in Six Years
ESPN spins the numbers for Tuesday, May 15.

[05/15/18 - 12:01 PM]
"Famous in Love" Grows to Another Season High and Its No. 2 Telecast Ever Across Key Demos
Freeform further spins the numbers for Wednesday, May 9.

[05/15/18 - 08:17 AM]
Monday's Broadcast Ratings: NBC, "The Voice" Top Charts Once Again
The Peacock wins the night among adults 18-49 as well as total viewers.

[05/14/18 - 12:43 PM]
"Harry & Meghan: A Royal Romance" on Lifetime Debuts as Cable's Best Original Movie of the Year in Key Demos
Lifetime spins the numbers for Sunday, May 13.

[05/14/18 - 08:34 AM]
NBA on ABC: Highest-Rated NBA Eastern Conference Finals Game 1 Since 2015
ESPN spins the numbers for Sunday, May 13.

[05/14/18 - 08:19 AM]
Sunday's Broadcast Ratings: ABC, "American Idol" Remain Demo Champs
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network overall.

[05/13/18 - 11:07 AM]
Saturday's Broadcast Ratings: NHL Playoffs Top Demos for NBC
The Peacock leads the night among adults 18-49 while CBS is the most-watched broadcaster.

[05/12/18 - 08:32 AM]
Friday's Broadcast Ratings: CBS Tops Charts in Viewers, Demos
"Blue Bloods" and "Hawaii Five-0" both lead the night among adults 18-49.