or


[03/01/11 - 11:03 AM]
E! Scores Highest-Rated and Most-Watched Month Ever Among W18-49 in February 2011
E! spins the numbers for the month of February.

[via press release from E!]

E! SCORES HIGHEST-RATED AND MOST-WATCHED MONTH EVER AMONG W18-49 IN FEBRUARY 2011

Network Performance:

Fueled by reality hits, topical programming and record-breaking red carpet coverage, February 2011 marks E!'s highest-rated and most-watched month ever among Women 18-49.

Additionally, this month is E!'s highest-rated February in the network's history with Households (.38), Women 18-34 (.49) and Women 18-49 (.37).

These record February highs placed E! in the Top 5 highest-rated networks with Women 18-34, Top 10 highest-rated networks with Women 18-49, Top 15 highest-rated network with Adults 18-34 and Top 20 highest-rated networks with Adults 18-49 against all ad-supported cable for the month.

Program Highlights:

Reality hits...

This season of Kourtney & Kim Take New York on Sundays from 10pm-10:30pm has scored some of the series' best ratings to date, currently averaging a 1.77 Household rating and over 2.3 million Total Viewers in its premieres, more than tripling the network's Primetime delivery with both measures.

Currently in its sophomore season, Holly's World on Sundays from 10:30pm-11pm has also garnered record highs for the series, currently drawing in a 1.30 Household rating and attracting nearly 1.7 million Total Viewers in its premieres, more than doubling the network's Primetime norm.

Entertainment news...

Chelsea Lately at 11pm continued its reign this month with Women 18-34, ranking as the highest-rated and most-watched late night talk show with the demo as it out-performed shows including The Tonight Show, The Late Show w/ Letterman, Jimmy Kimmel, Conan, Jimmy Fallon, The Daily Show, The Colbert Report and Lopez Tonight. Chelsea Lately continues to draw appointment viewing numbers, attracting nearly 1 million Total Viewers in its premieres.

Coming off a record high last month, E! News turned in its 2nd highest-rated (.62 HHLD) and 2nd most-watched month ever, averaging approximately 725,000 Total Viewers as it exceeded the year ago time period by +15% with both measures.

The Soup hosted by Joel McHale on Fridays from 10pm-10:30pm remains a destination for coveted viewers, ranking as the highest-rated and most-watched show with Women 18-34 in its time-slot against all ad-supported cable networks. The Soup averages a large audience of approximately 1.1 million Total Viewers in its premieres, exceeding E!'s Primetime delivery by over +60%.

Fashion Police hosted by Joan Rivers, Giuliana Rancic, Kelly Osbourne and George Kotsiopoulos on Fridays at 10:30pm is gaining more and more momentum since its debut last Fall, reaching a series best among Adults 18-34 and Adults 18-49 this month. The show is averaging nearly 800,000 Total Viewers in its premieres, posting double digit gains over E!'s Primetime delivery.

Additionally, Fashion Police's red carpet premieres achieved some of the show's best ratings this month as Fashion Police: The 2011 SAG Awards posting its highest-rated (.94 HHLD) and most-watched FP: SAG Awards (1.1 million Total Viewers) and Fashion Police: The 2011 Grammy Awards garnered its highest-rated (1.01 HHLD) and most-watched Fashion Police: Grammys ever (1.2 million Total Viewers).

Red carpet coverage...

With the conclusion of the Academy Awards on Sunday, E!'s Live from the Red Carpet garnered its most-watched season in the network's history, averaging over 2.2 million Total Viewers across the five major award shows, performing +13% ahead of last year's red carpet season. This also ranks as E!'s highest-rated LRC season with the coveted Women 18-34 demo (1.66 rtg.).

E!'s most recent LRC coverage boasted record highs as LRC: The 2011 Grammy Awards scored the network's highest-rated (2.11 HHLD) and most-watched LRC: Grammys ever (2.9 million Total Viewers) and LRC: The 2011 Academy Awards garnered the most-watched LRC in the network's history (3.9 million Total Viewers) while also placing as one of E!'s Top 10 most-watched telecasts ever.

And MORE...

The recently acquired Sex and the City has made E! a destination during its Monday through Friday 8pm-9pm strip thanks to its strong female appeal, nearly doubling the year ago benchmark among both W18-34 and W18-49 while increasing the time period's Total Viewers by over +25% (600,000).

*Source Nielsen Media Research, Live + Same Day, Preliminary Nationals, COV AA% & Impressions; E!'s rank based on ad-supported cable networks, excludes kid-targeted networks (NICK); February 2011 (01/31/11-02/27/11), Total Day (Mon-Sun, 7am-4am), Prime (Mon-Sun, 6pm-12am); Subject to qualifications upon request





  [march 2011]  
S
M
T
W
T
F
S
  


· FASHION POLICE (E)
· HOLLY'S WORLD (E)
· KOURTNEY & KIM TAKE NEW YORK (E)
· SEX AND THE CITY (HBO)
· SOUP, THE (E)





most recent ratings | view all posts
[05/25/12 - 01:51 PM]
Thursday's Cable Ratings: Heat Clincher Puts ESPN in Front
Plus: numbers for Animal Planet's "Swamp Wars," TLC's "On the Fly" and "Tattoo School."

[05/25/12 - 12:58 PM]
TBS's New Original Sitcom "Men at Work" Scores More than 2.6 Million Viewers And 1.6 Million Adults 18-49 in Thursday Night Debut
TBS spins the numbers for Thursday, May 24.

[05/25/12 - 08:41 AM]
ABC's "Duets" Tops Fox's "Dance"/"Rookie Blue" Marks Most-Watched Telecast Since Aug '10
ABC spins the numbers for Thursday, May 24.

[05/25/12 - 08:37 AM]
Thursday's Broadcast Ratings: "So You Think You Can Dance" Opens Summer on Top
FOX's mainstay however is down 25% from last year's launch among adults 18-49.

[05/24/12 - 02:53 PM]
Record Number of Viewers Flock to Season Finale of A&E's "Duck Dynasty" With 2.6 Million Total Viewers
A&E spins the numbers for Wednesday, May 23.

[05/24/12 - 02:49 PM]
Wednesday's Cable Ratings: ESPN Tops Charts With 76ers/Celtics
Plus: numbers for Bravo's "Around the World in 80 Plates," Spike TV's "American Digger" and Animal Planet's "Man-Eating Super Croc."

[05/24/12 - 02:34 PM]
NBC Finishes the 2011-2012 Season Up 9 Percent vs. Last Year and Ranking #3 Outright for the First Time in Eight Years
NBC spins the numbers for the season to date.

[05/24/12 - 11:41 AM]
Jay Leno Out-Delivers the Time Period's ABC and CBS Competition in Total Viewers, Adults 18-34 and Other Key Categories
NBC spins the late-night numbers for the week of May 14-18.

[05/24/12 - 11:06 AM]
FOX Sets New Broadcast Industry Record With Eighth Consecutive Season Victory Among Adults 18-49
FOX spins the numbers for the May sweeps period and the season to date.

[05/24/12 - 09:43 AM]
ABC is the No. 1 Network in Late-Night in Adults 18-49 for the 6th Week in a Row
ABC spins the late-night numbers for the week of May 14-18.

[05/24/12 - 09:01 AM]
ABC Scores its Biggest Season-Ending Wednesday in 5 Years
ABC spins the numbers for Wednesday, May 23.

[05/24/12 - 08:35 AM]
Wednesday's Broadcast Ratings: "Idol" Wraps on Top, But Down Big from Last Year
The juggernaut's season finale is down 31.46% in adults 18-49 from last year's closer.

[05/23/12 - 04:12 PM]
Tuesday's Cable Ratings: Pacers/Heat Keep TNT on Top
Plus: numbers for Animal Planet's "Call of the Wildman," Syfy's "Hollywood Treasure" and Bravo's "Pregnant in Heels."

[05/23/12 - 02:36 PM]
Discovery Channel's "Deadliest Catch" and "The Devils Ride" Once Again #1 and #2 for Men on Tuesday Night
Discovery spins the numbers for Tuesday, May 22.

[05/23/12 - 02:11 PM]
MTV2's Premiere of "Hip Hop Squares" Delivers Highest Rated and Most Watched Original Series Debut Ever
MTV2 spins the numbers for Tuesday, May 22.