or


[03/01/11 - 01:13 PM]
truTV Scores Biggest February Ever on Strength of All-Original Series Lineup
truTV spins the numbers for the month of February.

[via press release from truTV]

truTV Scores Biggest February Ever on Strength of All-Original Series Lineup

Hardcore Pawn, All Worked Up, Lizard Lick Towing and Operation Repo Among Top 10 Network's Growing Hits

truTV has chalked up its biggest February ever, thanks to the network's all-original lineup of hit series, including Hardcore Pawn, All Worked Up, Lizard Lick Towing and Operation Repo. The network set new February records in primetime delivery of adults 18-34, adults 18-49, men 18-34 and men 18-49, truTV's targeted demographics. For the month, truTV ranked as a Top 10 basic cable network in primetime among men 18-49 and scored a strong 12th-place finish among adults 18-49. truTV's record February comes in the wake of a record-breaking finish for 2010.

"As our record-breaking February numbers prove, truTV's hit lineup really resonates with young adult and young male viewers, making the network one of cable's hottest properties," said Marc Juris, executive vice president and general manager of truTV.

In March, truTV joins TNT, TBS and CBS in televising the NCAA Division I Men's Basketball Championship. truTV is also positioned to continue its success in original programming with more new episodes of its ongoing hits, along with the March 22 premiere of Big Brian: The Fortune Seller, a look inside the high-stakes world of estate sales.

truTV February ratings highlights:

truTV's primetime deliveries of adults 18-34 (268,000); adults 18-49 (592,000); men 18-34 (145,000); and men 18-49 (339,000) rank as the best February numbers in the network's history. Proving the network's growing appeal among young adults, truTV scored its youngest primetime median age (43) since before its January 2008 rebrand, a drop of seven years.

Operation Repo continues to be a smash hit for truTV. Now in its eighth season, Operation Repo ranks as basic cable's #1 program in the Wednesday 9 p.m. timeslot among adults 18-49 (985,000). Operation Repo also scored Top 5 finishes in the time period among total viewers (1.9 million) and men 18-49 (570,000).

Hardcore Pawn is a fast-growing cable hit, averaging 2.1 million viewers in February, with more than 1.2 million adults 18-49 and 682,000 men 18-49. Through the first two months of 2011, the show's audience is up 23% over 2010 episodes, with adults 18-49 up 28% over 2010 and men 18-49 up 36%.

All Worked Up, which averaged 1.5 million viewers and 740,000 adults 18-49 in February. It ranked among cable's Top 5 entertainment programs in its Monday 9 p.m. timeslot with men 18-49 (400,000).

Lizard Lick Towing is truTV's newest hit. During its first month, the spinoff of All Worked Up ranked among cable's Top 5 entertainment programs in the Monday 10 p.m. timeslot, with 1.8 million viewers, 1 million adults 18-49 and 566,000 men 18-59.

Other truTV hit series include truTV Presents: World's Dumbest�, Top 20 Most Shocking, Las Vegas Jailhouse and Bait Car.

About truTV

truTV is television's destination for real-life stories told from an exciting and dramatic first-person perspective. Currently seen in 93 million U.S. households, the network is enjoying its best deliveries ever in key demographics. truTV features high-stakes, action-packed originals that give viewers access to places and situations they can't normally experience. truTV's primetime fan favorites include the original series Black Gold, Operation Repo, truTV Presents: World's Dumbest� truTV is also a partner in airing the NCAA Division I Men's Basketball Championship. During the daytime, the channel features expert trial coverage under the name In Session.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.





  [march 2011]  
S
M
T
W
T
F
S
  


· ALL WORKED UP (TRUTV)
· BAIT CAR (TRUTV)
· HARDCORE PAWN (TRUTV)
· LAS VEGAS JAILHOUSE (TRUTV)
· LIZARD LICK TOWING (TRUTV)
· OPERATION REPO (TRUTV)
· TOP 20 MOST SHOCKING (TRUTV)
· TRUTV PRESENTS: WORLD'S DUMBEST… (TRUTV)





most recent ratings | view all posts
[04/26/18 - 08:15 AM]
Wednesday's Broadcast Ratings: FOX Dramas Hold Onto Demo Crown
"Empire," "Star" help lead the night among adults 18-49.

[04/25/18 - 08:17 AM]
Tuesday's Broadcast Ratings: ABC Tops Demos "Roseanne" Marathon
The Alphabet's four encores still manage to hold off the competition among adults 18-49.

[04/24/18 - 08:14 AM]
Monday's Broadcast Ratings: NBC, "Voice" Edge ABC, "Idol"
The Peacock holds off the Alphabet in both total viewers and adults 18-49 by a slim margin.

[04/23/18 - 08:18 AM]
Sunday's Broadcast Ratings: ABC, "American Idol" Reclaim Demo Crown
The Alphabet tops the night among adults 18-49 while CBS is the most-watched network.

[04/22/18 - 08:48 AM]
Saturday's Broadcast Ratings: FOX, NBC Share Demo Honors with NASCAR, NHL
Said duo leads the night among adults 18-49 while CBS is the most-watched broadcaster.

[04/21/18 - 08:31 AM]
Friday's Broadcast Ratings: FOX, "MasterChef Junior" Claim Top Demo Spot
The network edges both CBS and NBC in a tight race among adults 18-49.

[04/20/18 - 11:01 AM]
Disney Junior's "Muppet Babies" Grows to New Series Highs
Disney Channel further spins the numbers for Friday, April 13.

[04/20/18 - 08:33 AM]
Thursday's Broadcast Ratings: CBS Holds Off Surge from ABC, "Scandal" Finale
The Eye wins the night among total viewers and adults 18-49.

[04/19/18 - 08:19 AM]
Wednesday's Broadcast Ratings: FOX, "Empire" Hold Off NBC's "Voice" Special
A special Wednesday episode of the Peacock's franchise boosts the Peacock last night.

[04/18/18 - 08:12 AM]
Tuesday's Broadcast Ratings: ABC, "Roseanne" Top Demos; CBS Leads Total Viewers
The Alphabet continued its adults 18-49 reign last night, as did the Eye in total audience.

[04/17/18 - 08:20 AM]
Monday's Broadcast Ratings: NBC Continues Its Reign in Viewers, Demos
"The Voice" once again tops the charts in both categories.

[04/16/18 - 11:15 AM]
1.2 Million Viewers Tuned in to "Shotmakers'" Two-Night Premiere on Golf Channel, Youngest Primetime Audience Since 2016
Golf Channel spins the numbers for Monday, April 9 and Tuesday, April 10.

[04/16/18 - 08:37 AM]
Sunday's Broadcast Ratings: "Academy of Country Music Awards" Push CBS in Front
The Eye wins the evening in both total viewers and adults 18-49.

[04/15/18 - 08:44 AM]
Saturday's Broadcast Ratings: NBC Tops Demos with NHL Playoffs
The Peacock edges the competition among adults 18-49 last night.

[04/15/18 - 08:31 AM]
ESPN & ABC's NBA Playoffs Opening Saturday Ratings Highest in Five Years
ESPN spins the numbers for Saturday, April 14.