or


[06/01/11 - 01:37 PM]
Manly May Ratings Flower for Discovery Channel
Discovery spins the numbers for the month of May.

[via press release from Discovery]

Manly May Ratings Flower for Discovery Channel

Network Leads Best May Ever in Men 25-54 Delivery, DEADLIEST CATCH #1 in all of Cable in Key Demos

(Silver Spring, MD.) - Discovery Channel registered its best May ratings ever for Men 25-54 on the strength of cable's number one show, DEADLIEST CATCH, as well as strong performers in returning series AMERICAN CHOPPER, SWORDS, DUAL SURVIVAL and the series premiere season of SWAMP BROTHERS. Discovery's overall prime average increased 7% compared to year ago, posting +7% for Person 25-54 and +10% for Men 18-49.

For May 2011, Discovery's prime ranking was #5 for ad-supported cable among Persons and Men 25-54 and Men 18-49. Premieres of DEADLIEST CATCH in May have ranked #1 in all of cable across all key demos. Discovery also posted its best May Thursday among Men 25-54. In addition, the Discovery Channel special, KILLING BIN LADEN, was Sunday's #2 cable program among Men 25-54 and 18-49.

Premieres of DUAL SURVIVAL, SWAMP BROTHERS, TORNADO RAMPAGE 2011, WHEN ANIMALS BITE BACK and UNLEASHED: K9'S OF BROWARD COUNTY all earned double-digit gains in key Persons and Male demos, versus respective May 2010 time slot delivery. AMERICAN CHOPPER earned triple-digit gains in all respective demos.

June will be bursting out all over on Discovery with continuing premieres of favorites DEADLIEST CATCH on Tuesdays; MYTHBUSTERS on Wednesdays; SWORDS on Thursdays; DUAL SURVIVAL on Fridays and the world premiere special SURVIVING D-DAY on Saturday, June 4 at 9pm e/p.

About Discovery Channel

Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 100.4 million U.S. homes, can be seen in over 180 countries, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com

About Discovery Communications

Discovery Communications (NASDAQ: DISAD, DISBD, DISCK) is the world's number one nonfiction media company, reaching more than 1.5 billion cumulative subscribers in over 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Planet Green, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.





  [june 2011]  
S
M
T
W
T
F
S
   


· AMERICAN CHOPPER: SENIOR VS JUNIOR (DISCOVERY)
· DEADLIEST CATCH (DISCOVERY)
· DUAL SURVIVAL (DISCOVERY)
· MYTHBUSTERS (DISCOVERY)
· SWAMP BROTHERS (DISCOVERY)
· SWORDS: LIFE ON THE LINE (DISCOVERY)
· UNLEASHED (DISCOVERY)





most recent ratings | view all posts
[05/25/12 - 01:51 PM]
Thursday's Cable Ratings: Heat Clincher Puts ESPN in Front
Plus: numbers for Animal Planet's "Swamp Wars," TLC's "On the Fly" and "Tattoo School."

[05/25/12 - 12:58 PM]
TBS's New Original Sitcom "Men at Work" Scores More than 2.6 Million Viewers And 1.6 Million Adults 18-49 in Thursday Night Debut
TBS spins the numbers for Thursday, May 24.

[05/25/12 - 08:41 AM]
ABC's "Duets" Tops Fox's "Dance"/"Rookie Blue" Marks Most-Watched Telecast Since Aug '10
ABC spins the numbers for Thursday, May 24.

[05/25/12 - 08:37 AM]
Thursday's Broadcast Ratings: "So You Think You Can Dance" Opens Summer on Top
FOX's mainstay however is down 25% from last year's launch among adults 18-49.

[05/24/12 - 02:53 PM]
Record Number of Viewers Flock to Season Finale of A&E's "Duck Dynasty" With 2.6 Million Total Viewers
A&E spins the numbers for Wednesday, May 23.

[05/24/12 - 02:49 PM]
Wednesday's Cable Ratings: ESPN Tops Charts With 76ers/Celtics
Plus: numbers for Bravo's "Around the World in 80 Plates," Spike TV's "American Digger" and Animal Planet's "Man-Eating Super Croc."

[05/24/12 - 02:34 PM]
NBC Finishes the 2011-2012 Season Up 9 Percent vs. Last Year and Ranking #3 Outright for the First Time in Eight Years
NBC spins the numbers for the season to date.

[05/24/12 - 11:41 AM]
Jay Leno Out-Delivers the Time Period's ABC and CBS Competition in Total Viewers, Adults 18-34 and Other Key Categories
NBC spins the late-night numbers for the week of May 14-18.

[05/24/12 - 11:06 AM]
FOX Sets New Broadcast Industry Record With Eighth Consecutive Season Victory Among Adults 18-49
FOX spins the numbers for the May sweeps period and the season to date.

[05/24/12 - 09:43 AM]
ABC is the No. 1 Network in Late-Night in Adults 18-49 for the 6th Week in a Row
ABC spins the late-night numbers for the week of May 14-18.

[05/24/12 - 09:01 AM]
ABC Scores its Biggest Season-Ending Wednesday in 5 Years
ABC spins the numbers for Wednesday, May 23.

[05/24/12 - 08:35 AM]
Wednesday's Broadcast Ratings: "Idol" Wraps on Top, But Down Big from Last Year
The juggernaut's season finale is down 31.46% in adults 18-49 from last year's closer.

[05/23/12 - 04:12 PM]
Tuesday's Cable Ratings: Pacers/Heat Keep TNT on Top
Plus: numbers for Animal Planet's "Call of the Wildman," Syfy's "Hollywood Treasure" and Bravo's "Pregnant in Heels."

[05/23/12 - 02:36 PM]
Discovery Channel's "Deadliest Catch" and "The Devils Ride" Once Again #1 and #2 for Men on Tuesday Night
Discovery spins the numbers for Tuesday, May 22.

[05/23/12 - 02:11 PM]
MTV2's Premiere of "Hip Hop Squares" Delivers Highest Rated and Most Watched Original Series Debut Ever
MTV2 spins the numbers for Tuesday, May 22.