or


[06/07/11 - 02:28 PM]
ABC Family's Sizzles Into Summer as "Switched at Birth" Shatters Records
ABC Family spins the numbers for Monday, June 6.

[via press release from ABC Family]

Ratings Highlights for Monday, June 6, 2011 - Final National Ratings

ABC Family's Sizzles Into Summer as "Switched at Birth" Shatters Records

~ No. 1 Original Series Launch Ever in Total Viewers and Target 18-34 and 18-49 Demos

~ Cable's No. 1 Program at 9pm and Monday's No. 2 Cable Show in Key Demos

~ Towers Over MTV's Debut of "Teen Wolf" by Double-Digit Percentages

~ Posts Time Period Highs in Adults 18-34, Women 18-34 and Women 18-49

~ 4.9 Million Unique Viewers Watch Premiere and Encore Airings

"Switched at Birth" (9:00-10:00 p.m.)

Revving into summer firing on all cylinders, ABC Family scored again in the original series genre as newest series "Switched at Birth" launched as the network's No. 1 series debut of all time in Total Viewers (3.3 million), Adults 18-34 (1.0 million/1.5 rating), Women 18-34 (754,000/2.2 rating), Adults 18-49 (1.7 million/1.3 rating) and Women 18-49 (1.3 million/2.0 rating). Featuring an encore immediately following at 10 p.m., "Switched at Birth" reached 4.9 million unique Total Viewers on its debut evening.

· "Switched at Birth" was easily cable's No. 1 program in the hour among Women 18-34, Women 18-49, Viewers 12-34 and Females 12-34, and was cable's No. 1 scripted telecast in Total Viewers, Adults 18-34 and Adults 18-49.

· Versus all cable programs Monday night, "Switched at Birth" ranked No. 2 across all cable in Women 18-34, Viewers 12-34 and Females 12-34.

· "Switched at Birth" towered over the launch of MTV's "Teen Wolf" one night earlier, surpassing the dramedy by 50% in Total Viewers (3.3 million vs. 2.2 million), by 12% in Adults 18-34 (1.0 million vs. 896,000), by 36% in Women 18-34 (754,000 vs. 553,000), by 55% in Adults 18-49 (1.7 million vs. 1.1 million), by 94% in Women 18-49 (1.3 million vs. 669,000) and by 18% in Females 12-34 (1.3 million vs. 1.1 million).

· "Switched at Birth" registered ABC Family's best deliveries in the hour ever in Adults 18-34, Women 18-34 and Women 18-49, and second-best ever in Viewers 12-34 and Females 12-34.

· "Switched at Birth" catapulted over solid year-ago time period levels (6/07/10), jumping by 83% in Total Viewers (3.3 million vs. 1.8 million), by 92% in Adults 18-34 (1.0 million vs. 520,000), by 94% in Adults 18-49 (1.7 million vs. 875,000) and by 45% in Viewers 12-34 (1.6 million vs. 1.1 million).

Source: Nielsen Media Research, National Ratings, 6/6/11, Live + SD. 2010/11 season=9/27/10-6/6/10. Year-Ago: 6/7/10. ABC Family: Nov. '01- to date. Reach: NPower, minimum 6 minutes.





  [june 2011]  
S
M
T
W
T
F
S
   


· SWITCHED AT BIRTH (FREEFORM)
· TEEN WOLF (MTV)





most recent ratings | view all posts
[07/26/16 - 09:01 AM]
Monday's Broadcast Ratings: ABC Tops Charts with "The Bachelorette"
The Alphabet leads the night in total viewers and adults 18-49.

[07/25/16 - 01:10 PM]
Destination America Earns #1 Telecast Ever in P25-54 with "Ghosts of Shepherdstown" Season Finale
Destination America further spins the numbers for Sunday, July 17.

[07/25/16 - 10:00 AM]
CBSN Sets New Weekly Viewership Record for Convention & Breaking News Coverage
CBSN spins the numbers for the week of Sunday, July 17 through Saturday, July 23.

[07/25/16 - 09:05 AM]
Sunday's Broadcast Ratings: "Sunday Fun and Games" Puts ABC on Top
The Alphabet leads the night in total viewers and adults 18-49.

[07/24/16 - 09:56 AM]
Saturday's Broadcast Ratings: FOX Tops Demos with UFC Coverage
NBC then is the most-watched network with the feature "The Bourne Identity."

[07/23/16 - 10:58 AM]
Friday's Broadcast Ratings: Special "Big Brother" Pushes CBS in Front
The Eye wins the night among total viewers and adults 18-49.

[07/22/16 - 09:05 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Top Viewers, Demos
The Eye wins the night thanks to its summer mainstay.

[07/21/16 - 09:03 AM]
Wednesday's Broadcast Ratings: NBC Pulls in Front with "America's Got Talent"
The Peacock wins the night among adults 18-49 and total viewers.

[07/20/16 - 08:11 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Dominates the Competition
NBC easily wins the evening with both total viewers and adults 18-49.

[07/19/16 - 01:36 PM]
Record-Setting "Kids' Choice Sports 2016" and "Henry Danger" Clinch Nickelodeon's 50th Straight Week at Number One
Nickelodeon spins the numbers for the week of July 11-17.

[07/19/16 - 11:00 AM]
Hallmark Channel New Original Movie "A Perfect Christmas" Is the #1 HH Rated Cable Entertainment Program of the Day
The Hallmark Channel spins the numbers for the week of July 11-17.

[07/19/16 - 08:51 AM]
Monday's Broadcast Ratings: ABC, NBC Split Demo Crown
Plus: NBC leads the night's Republican Convention coverage.

[07/18/16 - 03:12 PM]
"Power" Season Three Premiere Shatters Starz Original Series Viewership Records
Starz spins the numbers for Sunday, July 17.

[07/18/16 - 12:36 PM]
Digital Platforms Drive HBO's Spring Shows to Series Highs
HBO spins the numbers for the spring to date.

[07/18/16 - 08:33 AM]
Sunday's Broadcast Ratings: ABC's "Sunday Fun and Games" Pulls Back in Front
The Alphabet wins the night among total viewers and adults 18-49.