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[07/28/11 - 11:34 AM]
Jay Leno and Jimmy Fallon Deliver #1 Scores for the Late-Night Week of July 18-22
NBC spins the late-night numbers for the week of July 18-22.

[via press release from NBC]

JAY LENO AND JIMMY FALLON DELIVER #1 SCORES FOR THE LATE-NIGHT WEEK OF JULY 18-22

VERSUS THE SAME WEEK LAST YEAR, JAY STRETCHES HIS LEAD VERSUS 'LATE SHOW' TO 20 PERCENT IN VIEWERS 18-49 AND 35 PERCENT IN TOTAL VIEWERS

JIMMY GROWS VERSUS THE SAME WEEK LAST YEAR IN TOTAL VIEWERS FOR A 13TH STRAIGHT WEEK

SEASON TO DATE, JAY, JIMMY AND CARSON DALY ARE ALL UP 13 PERCENT VS. LAST YEAR IN TOTAL VIEWERS

UNIVERSAL CITY, Calif. - July 28, 2011 - NBC's late-night lineup has scored #1 finishes for the week of July 18-22, as "The Tonight Show with Jay Leno" generated bigger audiences than CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" in viewers 18-49, total viewers and other key ratings categories. At 12:35 a.m. ET, "Late Night with Jimmy Fallon" also outscored CBS's "Late Late Show with Craig Ferguson" and ABC's "Kimmel" in viewers 18-49, total viewers and other key ratings categories. Note that "Late Show" and "Kimmel" were encores on Friday night.

Versus the same week last year, "Tonight" stretched its margin over "Late Show" in viewers 18-49 to 20 percent (1.104 million vs. 919,000), up from last year's 15 percent, and increased its lead in total viewers to 35 percent (3.754 million vs. 2.783 million), up from last year's 20 percent.

At 12:35 a.m. ET, Jimmy Fallon grew versus the same week last year for a 13th week in a row in total viewers (up 5 percent, 1.614 million vs. 1.540 million).

So far during the 2010-11 television season versus the first 44 weeks of last season, "Tonight" is up by 13 percent in total viewers (3.892 million vs. 3.434 million), while "Late Show" is down 9 percent (3.446 million vs. 3.774 million). At 12:35 a.m. ET, Jimmy Fallon is also up 13 percent versus his year-ago pace in total viewers (1.775 million vs. 1.565 million), while "Late Late Show" is down 7 percent (1.691 million vs. 1.821 million).

At 1:35 a.m. ET, "Last Call with Carson Daly" is up so far this season versus one year ago by 6 percent in 18-49 viewers (492,000 vs. 466,000) and up 13 percent in total viewers (984,000 vs. 867,000).

Jay Leno has ranked #1 for 41 of 43 weeks this season versus "Late Show" in viewers 18-49 and total viewers (excluding the week of Wimbledon delays). Jimmy Fallon has ranked #1 versus "Late Late Show" in viewers 18-49 for 43 of 43 weeks this season (excluding Wimbledon week). In total viewers, Jimmy has out-delivered "Late Late Show" for the last 10 weeks in a row.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of July 18-22. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.7/3*

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 0.8/3

12:05-1:05 a.m. ET
ABC "Kimmel," 0.4/2*

12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3
CBS "Late Late Show," 0.4/2

1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2 (in encore telecasts)

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.8 million viewers
CBS "Late Show," 2.8 million viewers*

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 3.7 million viewers

12:05-1:05 a.m. ET
ABC "Kimmel," 1.5 million viewers*

12:35-1:35 a.m. ET
NBC "Late Night," 1.6 million viewers
CBS "Late Late Show," 1.3 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.8 million viewers (in encore telecasts)

* Friday's "Late Show" and "Kimmel" were encores.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.0 rating, 4 share
CBS "Late Show," 0.8/3

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 1.0/4

12:05-1:05 a.m. ET
ABC "Kimmel," 0.5/3

12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3
CBS "Late Late Show," 0.5/3

1:35-2:05 a.m. ET
NBC "Last Call," 0.4/3

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.9 million viewers
CBS "Late Show," 3.4 million viewers

11:35 p.m.-12:05 a.m. ET
ABC "Nightline," 4.0 million viewers

12:05-1:05 a.m. ET
ABC "Kimmel," 1.7 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.7 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers

SELECTED CABLE RESULTS, WEEK OF JULY 18-22

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.7

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.6

TBS, 11 p.m.-midnight, "Conan," 0.4

TBS, midnight-1 a.m., "Lopez Tonight," 0.2

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.0

Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.31 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.7 million

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.3 million

TBS, 11 p.m.-midnight, "Conan," 0.8 million

TBS, midnight-1 a.m., "Lopez Tonight," 0.4 million

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.6 million

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million





  [july 2011]  
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