or


[11/22/11 - 12:44 PM]
Finale Earns ESPN's Largest NASCAR Sprint Cup Viewership Ever
ESPN spins the numbers for Sunday, November 20.

[via press release from ESPN]

Finale Earns ESPN's Largest NASCAR Sprint Cup Viewership Ever

The final race of the Chase for the NASCAR Sprint Cup featured a down-to-the-wire battle for the championship and earned the largest viewership ever for a NASCAR Sprint Cup race telecast on ESPN.

With a peak audience of 10.5 million when the checkered flag fell on champion Tony Stewart at 8:08 p.m. ET, ESPN's telecast of the Ford 400 from Homestead-Miami Speedway on Sunday, Nov. 20, averaged 6,799,000 viewers and earned a 4.6 household coverage rating (4.0 U.S. rating), according to the Nielsen Company. The viewership average broke ESPN's previous record of 6,668,000 viewers for the 2008 Brickyard 400 at Indianapolis. Final figures do not include a rain delay from 4:45-6 p.m.

Viewership was up 21 percent and the rating was up 18 percent from last year's event, which also aired on ESPN and earned a 3.9 coverage rating and averaged 5,605,000 viewers. In addition, the 2011 race out-delivered the 2009 race that aired on ABC and earned 5,607,000 viewers and a 3.6 U.S. rating.

Ratings for the Chase for the NASCAR Sprint Cup on ESPN and ABC increased 14.8 percent from 2010, averaging a 3.1 U.S. rating compared to 2.7 for last year (not including the rain-delayed Chicagoland Speedway event, which was run on a Monday). Also, excluding rainout races, ESPN and ABC's NASCAR Sprint Cup coverage for 2011 averaged a 3.2 U.S. rating, up more than six percent from a 3.0 for last year.

About NASCAR on ESPN:

ESPN produces comprehensive, multi-platform coverage featuring telecasts of the final 17 NASCAR Sprint Cup races, including the 10-race Chase for the NASCAR Sprint Cup. Additionally, ESPN2 is the television home of the NASCAR Nationwide Series. ESPN's NASCAR coverage extends to ESPN.com, SportsCenter, ESPN the Magazine, WatchESPN, ESPN Classic, ESPNEWS, ESPN Deportes, ESPN Radio and ESPN International, among other ESPN platforms. ESPN aired 262 NASCAR Cup Races over a 20-year period starting in 1981 and returned to NASCAR coverage in 2007. The network's award-winning, live flag-to-flag coverage on ESPN has been honored with 19 Sports Emmy Awards, as well as many industry honors. It is widely credited for helping to popularize the sport nationwide.





  [november 2011]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









most recent ratings | view all posts
[05/28/15 - 10:19 AM]
The Return of WE tv's "Braxton Family Values" Delivers 1.8 Million Total Viewers and a Series High Among Adults and Women 25-54
WE tv further spins the numbers for Thursday, May 21.

[05/28/15 - 08:34 AM]
"iHeartRadio Country Festival 2015" Is #1 Outright in Men 18-34 for Its Final Half-Hour
NBC spins the numbers for Wednesday, May 27.

[05/28/15 - 08:28 AM]
Wednesday's Broadcast Ratings: FOX, "MasterChef" Top Tight Demo Race
The network's summer mainstay is up 25% from last week among adults 18-49.

[05/28/15 - 08:26 AM]
ABC's "500 Questions" Outdraws Fox's "MasterChef" for the 2nd Week in a Row
ABC spins the numbers for Wednesday, May 27.

[05/28/15 - 08:12 AM]
Western Conference Finals Game 5 is Highest-Rated NBA Game on ESPN Since 2012
ESPN spins the numbers for Wednesday, May 27.

[05/27/15 - 01:52 PM]
Turner Networks Sweep the Live + 7 Charts for the Week of May 4
Turner further spins the numbers for the week of May 4-10.

[05/27/15 - 08:58 AM]
"Talent" and "I Can Do That" Are #1-2 Shows of the Night on the Big 4 Networks in Every Key Demo
NBC spins the numbers for Tuesday, May 26.

[05/27/15 - 08:34 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Returns on Top for NBC
The Peacock leads the night in both total viewers and adults 18-49.

[05/27/15 - 08:33 AM]
ABC's "500 Questions" Earns Its 2nd-Best Adult 18-49 Rating
ABC spins the numbers for Tuesday, May 26.

[05/26/15 - 03:37 PM]
"Texas Rising" Ropes in 4.1 Million Viewers
History spins the numbers for Monday, May 25.

[05/26/15 - 02:24 PM]
Western Conference Finals Game 4 on ESPN is Most-Watched Game of 2015 NBA Playoffs
ESPN further spins the numbers for Monday, May 25.

[05/26/15 - 01:18 PM]
ABC Family's "Young & Hungry" Hits a New Series High in Adults 18-34 and Season Highs in Other Key Demos
ABC Family further spins the numbers for Wednesday, May 20.

[05/26/15 - 09:19 AM]
Monday's Broadcast Ratings: "American Ninja Warrior" Tops Demo Race for NBC
The season premiere leads the night among adults 18-49.

[05/26/15 - 08:46 AM]
ABC Is No. 1 on Memorial Day in Total Viewers, Adults 18-34 and Women 18-34
ABC spins the numbers for Monday, May 25.

[05/26/15 - 08:44 AM]
6.0 Overnight Rating for NBA Western Conference Finals Game 4 is Up 46 Percent from Last Time on ESPN
ESPN spins the numbers for Monday, May 25.