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[11/22/11 - 11:31 AM]
"NBC Sunday Night Football" Is the #1 Primetime Program of the Week in Adults 18-49, Total Viewers and Other Key Measures
NBC spins the numbers for the week of November 14-20.

[via press release from NBC]

NBC PRIMETIME RESULTS FOR THE WEEK OF NOV. 14-20

'NBC SUNDAY NIGHT FOOTBALL' IS THE #1 PRIMETIME PROGRAM OF THE WEEK IN ADULTS 18-49, TOTAL VIEWERS AND OTHER KEY MEASURES

NBC SPORTS' EAGLES-GIANTS GAME FUELS A SUNDAY PRIMETIME WIN IN ADULTS 18-49, ADULTS 18-34, ADULTS 25-54 AND ALL KEY ADULT-MALE DEMOS AS WELL AS TOTAL VIEWERS

ON FRIDAY, 'GRIMM' INCREASES 23 PERCENT IN 18-49 VERSUS NBC'S AVERAGE IN THE SLOT LAST SEASON AND 33 PERCENT VERSUS THE SAME NIGHT LAST YEAR

'GRIMM' IS THE #1 NEW SERIES AND THE #2 SHOW OVERALL ON ABC, CBS, NBC OR FOX IN PERCENTAGE INCREASE IN 18-49, ADDING 49 PERCENT TO ITS 'LIVE PLUS SAME DAY' RATING IN 'LIVE PLUS SEVEN' RESULTS

ON THURSDAY, 'THE OFFICE' RANKS #1 IN ITS TIME PERIOD IN ADULTS 18-49 AND OTHER KEY DEMOS

'PARKS AND RECREATION' GAINS 11 PERCENT WEEK TO WEEK IN ADULTS 18-49 AND IS UP 25 PERCENT VERSUS NBC'S AVERAGE IN ITS SLOT LAST SEASON

ON WEDNESDAY, 'UP ALL NIGHT' HITS A FOUR-WEEK HIGH IN 18-49 AND TOTAL VIEWERS AND IS UP 46 PERCENT IN ADULTS 18-49 VERSUS NBC'S AVERAGE IN THE SLOT LAST SEASON

SO FAR THIS SEASON, 'UP ALL NIGHT' IS THE #1 COMEDY AND THE #2 NEW SERIES ON ABC, CBS, NBC OR FOX IN PERCENTAGE GAINS IN 18-49 GOING FROM 'LIVE PLUS SAME DAY' TO 'LIVE PLUS SEVEN'

UNIVERSAL CITY, Calif. - November 22, 2011 - Led by "NBC Sunday Night Football," which was the #1 primetime program of the week in adults 18-49, total viewers and other key measures, NBC averaged a 2.2 rating, 6 share in adults 18-49 and 6.8 million viewers overall for the week of November 14-20, according to in-home viewing figures from Nielsen Media Research. For the week, NBC ranked #2 among the broadcast networks in men 18-49 and men 25-54 and tied for #1 in men 18-34.

This week's "NBC Sunday Night Football" telecast, in which the Philadelphia Eagles defeated the New York Giants 17-10, was the #1 primetime program of the week in the key demographic of adults 18-49, as well as adults 18-34, adults 25-54, and all key adult-male demos - men 18-34, men 18-49 and men 25-54. With an average 20.3 million viewers, "Sunday Night Football" was also the #1 primetime program of the week in total viewers.

Primetime averages for the week of November 14-20 in adults 18-49 were CBS (2.9/8), ABC (2.7/7), Fox (2.3/6), NBC (2.2/6) and CW (0.6/2). In overall total viewers the weekly averages were CBS (11.4 million), ABC (9.6 million), NBC (6.8 million), Fox (6.2 million) and CW (1.5 million).

Through Sunday, Nov. 20, with 25 nights of the 28-night Nielsen November sweep period measured, current November 2011 sweep averages in adults 18-49 are: Fox (3.1/8), CBS (2.8/8), ABC and NBC (2.5/7) and CW (0.7/2). NBC is currently matching its 2.5 rating at this point during the November 2010 sweep. In adults 18-34, NBC is running #2, with these November 2011 sweep averages through 25 of 28 nights: Fox (a 2.8 rating), NBC (2.1), ABC (1.9), CBS (1.8) and CW (0.7). In total viewers, the 25-night November sweep averages are CBS (11.4 million), ABC (8.9 million), Fox (8.7 million), NBC (7.2 million) and CW (1.7 million).

NBC highlights for the week of November 14-20:

* On Sunday, NBC Sports' "Sunday Night Football" telecast of the Philadelphia Eagles at the New York Giants fueled a Sunday primetime win in adults 18-49, adults 18-34, adults 25-54, total viewers and all key adult-male demographics.

* NBC topped its closest primetime competitor Sunday night by 75 percent in adults 18-49 rating and 33 percent or more than 4.3 million persons in total viewers.

* On Friday, "Grimm" built on its lead-in by 78 percent in adults 18-49 and 75 percent in total viewers to finish within 0.1 of a rating point of #1 in the hour among ABC, CBS, NBC, Fox and CW in adults 18-49. "Grimm" tied for #1 among those networks in adults and women 18-34 and was #1 outright in women 18-49.

* "Grimm" matched its 18-49 rating of the prior week and gained 5 percent in total viewers. "Grimm" was up 23 percent in adults 18-49 versus NBC's average in its Friday time period last season and up 33 percent versus NBC's result in the slot on the same night last year.

* So far this season, "Grimm" has been adding an average 49 percent to its next-day "live plus same day" 18-49 rating when Nielsen reports time-shifted "live plus seven day" results, making "Grimm" the #1 new show and the #2 program overall on ABC, CBS, NBC or Fox in terms of percentage gains in 18-49 rating in going from "live plus same day" to "live plus seven day" results.

* Also on Friday, "Dateline" reported its highest 18-49 rating in seven weeks and its biggest overall viewership in five weeks

* On Thursday, "The Office" ranked #1 in its time period among the broadcast networks in adults 18-49, adults 18-34 and other key demos.

* Also on Thursday, "Parks and Recreation" increased versus the prior week by 11 percent in adults 18-49. "Parks" built on its lead-in by 25 percent in adults 18-49 in a slot where NBC was on average flat last season versus original lead-ins from "Community," and this week was up 25 percent in 18-49 rating versus NBC's average in its slot last season.

* On Wednesday, "Up All Night" delivered its top 18-49 and total-viewer results in four weeks. Week to week, the freshman comedy increased 6 percent in adults 18-49.

* "Up All Night" this week was up 46 percent in adults 18-49 versus NBC's average in the time period last season. .

* So far this season, "Up All Night" is the #1 comedy and the #2 new series on ABC, CBS, NBC or Fox, behind only NBC's "Grimm," in terms of percentage increase in going from "live plus same day" to "live plus seven" in 18-49 rating, gaining on average 47 percent.

* Also on Wednesday, "Law & Order: SVU" tracked down a 9 percent increase in total viewers versus the prior week, to lock up its biggest overall audience since October 19.

* On Tuesday, "Parenthood" finished within 0.4 of a rating point of the time-period lead in adults 18-49 and ranked #1 among the broadcast networks in adults and women 18-34. From its first half-hour to its second, "Parenthood" grew 5 percent in adults 18-49 while competing dramas on ABC and CBS declined half-hour to half-hour in that demo.

* Versus the same night last year, "Parenthood" was up 11 percent in adults 18-49 and 5 percent in total viewers.

* On Monday, "Rock Center" reported week-to-week gains of 10 percent in adults 18-49, 17 percent in adults 25-54 and 12 percent in total viewers. "Rock Center" delivered its top 18-49 rating in its three weeks on the air and NBC's highest 18-49 rating in its Monday time period since October 3.

Ratings reflect "live plus same day" data unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."

Additional NBC highlights for the week of November 14-20:

On Monday, November 14 from 8-10 p.m. ET, "The Sing-Off" averaged a 1.3 rating, 3 share in adults 18-49 and 4.2 million viewers overall in a highly competitive time period that included CBS's "Two and a Half Men," "How I Met Your Mother," "Two Broke Girls" and "Mike & Molly," ABC's "Dancing With the Stars" and Fox's "Terra Nova" and "House." Note that on average this season, "The Sing-Off" has been adding 20 percent to its "live plus same day" 18-49 rating when Nielsen reports additional time-shifted viewing in "live plus seven day" results.

Monday at 10 p.m. ET, "Rock Center with Brian Williams" (1.1/3 in 18-49, 3.9 million viewers overall) reported week-to-week gains of 10 percent in 18-49 rating (1.1 vs. 1.0), 17 percent in adults 25-54 (to a 1.4 from a 1.2) and 12 percent in total viewers (3.870 million vs. 3.460 million). This is the top 18-49 rating for "Rock Center" in its three weeks on the air and NBC's highest 18-49 rating in the time period since October 3.

On Tuesday, November 15 from 8-10 p.m. ET, "The Biggest Loser" averaged a 2.1/6 in 18-49 and 6.3 million viewers in a time period that included competition from CBS's "NCIS" and "NCIS: Los Angeles," ABC's "Last Man Standing," "Man Up" and "Dancing With the Stars" and Fox's "Glee," "New Girl" and "Raising Hope." From its first half-hour to its fourth, "Loser" gained 15 percent in adults 18-49 (to a 2.3 rating from a 2.0) and 17 percent in adults 25-54 (to a 2.8 from a 2.4).

Tuesday at 10 p.m., "Parenthood" (2.0/6 in 18-49, 5.1 million viewers overall) finished within 0.4 of a rating point of the time-period lead in adults 18-49 and ranked #1 among the broadcast networks in adults 18-34. From its first half-hour to its second, "Parenthood" grew 5 percent in 18-49 rating (to a 2.0 from a 1.9) while competing dramas on ABC and CBS declined half-hour to half-hour in that demo.

Versus the same night last year, "Parenthood" was up 11 percent in adults 18-49 (to a 2.0 rating from a 1.8) and 5 percent in total viewers (5.058 million vs. 4.805 million).

So far this season, "Parenthood" has added an average 42 percent to its 18-49 rating when going from the previously reported "live plus same day" rating to its "live plus seven day" figure.

On Wednesday, November 16 at 8 p.m. ET, "Up All Night" (1.9/6 in adults 18-49, 4.9 million viewers overall) delivered its highest 18-49 and total-viewer results in four weeks (since October 19). Week to week, "Up All Night" grew 6 percent in 18-49 rating (1.9 vs. 1.8) and 2 percent in total viewers (4.876 million vs. 4.795 million).

"Up All Night" was up 46 percent versus the 1.3 rating NBC averaged in this time period last season ("live plus same day," non-sports), despite intense time-period competition that included Fox's "X Factor," CBS's "Survivor" and ABC's "The Middle." Versus NBC's 18-49 rating in this half-hour on the same night last year, "Up All Night" was up 27 percent (1.9 vs. 1.5).

Note that "Up All Night" has been adding on average 47 percent to these next-day "live plus same day" ratings when Nielsen issues "live plus seven day" results so far this season, the biggest percentage increase for any comedy on ABC, CBS, NBC or Fox and the second biggest for any new series on those networks, behind only NBC's "Grimm."

Wednesday at 8:30 ET, an encore telecast of "Up All Night" (1.4/4 in adults 18-49, 3.9 3.5 million viewers overall) matched NBC's highest 18-49 rating in the time period on an in-season Wednesday since February 9, despite time-period competition that included Fox's "X Factor," CBS's "Survivor" and ABC's "Suburgatory." Week to week, the 8:30 p.m. "Up All Night" encore was up 17 percent in 18-49 rating (1.4 vs. 1.2) and 12 percent in total viewers (3.916 million vs. 3.490 million).

Wednesday at 9 p.m. ET, "Harry's Law" averaged a 1.1/3 in adults 18-49 and 7.2 million viewers overall, growing in total viewers week to week by 1 percent (7.207 million vs. 7.105 million). In total viewers, the eight original episodes of "Harry's Law" this fall have delivered NBC's eight biggest audiences in the time period on an in-season Wednesday since February 9. Versus NBC's total-viewer average in the time slot last season, this week's "Harry's Law" is up 25 percent (7.207 million vs. 5.752 million, "live plus same day," non-sports).

Note that "Harry's Law" has been adding 40 percent to these next-day "live plus same day" ratings when Nielsen issues "live plus seven day" results so far this season.

Wednesday at 10 p.m. ET, "Law & Order: Special Victims Unit" (1.9/5 in 18-49, 7.3 million viewers overall) built on its lead-in by 73 percent in 18-49 rating while competing programming on ABC and CBS were down versus 9-10 p.m. results.

"SVU" grew from its first half-hour to its second by 17 percent in 18-49 rating (to a 2.1 from a 1.8) and 6 percent in total viewers (7.5 million vs. 7.1 million), while competing dramas on ABC and CBS declined half-hour to half-hour in both measures.

"SVU" matched its prior week's 18-49 rating while growing 9 percent week to week in total viewers (7.3 million vs. 6.7 million), to deliver its biggest overall audience since October 19.

Note that "Law & Order: SVU" has been adding 43 percent to these next-day "live plus same day" ratings when Nielsen issues "live plus seven day" results so far this season. .

On Thursday, November 17 at 8 p.m. ET, "Community" (1.6/5 in 18-49, 3.6 million viewers overall) was up versus the prior week by 7 percent in 18-49 rating (1.6 vs. 1.5) and 4 percent in total viewers (3.617 million vs. 3.491 million) in a highly competitive time period versus "CBS's "Big Bang Theory," Fox's "X Factor" and ABC's "20/20" Regis Philbin special.

"Community" originals have been adding 38 percent to their next-day "live plus same day" 18-49 rating when Nielsen reports additional time-shifted viewing in "live plus seven day" ratings.

Thursday at 8:30 ET, "Parks and Recreation" (2.0/5 in 18-49, 3.7 million viewers overall) was up week to week by 11 percent in 18-49 rating (2.0 vs. 1.8). "Parks" built on its 18-49 lead-in by 25 percent in a slot where NBC was on average flat last season versus original lead-ins from "Community." In a competitive time period versus CBS's "Rules of Engagement," Fox's "X Factor" and ABC's "20/20s" special, "Parks and Recreation" improved on NBC's average in the time period last season by 25 percent in 18-49 rating (2.0 vs. 1.6, "live plus same day," non-sports). Keep in mind that on average this season, original telecasts of "Parks" have been adding 32 percent to their next-day "live plus same day" 18-49 rating when Nielsen includes additional time-shifted viewing in "live plus seven day" ratings.

Thursday from 9-9:31 p.m. ET, "The Office" (2.9/7 in 18-49, 5.5 million viewers overall) ranked #1 among the broadcast networks in adults 18-49 and also ranked #1 in adults, men and women 18-34 and men 18-49. "The Office" built on its lead-in by 45 percent in 18-49 rating and 50 percent in total viewers in a competitive time period versus ABC's "Private Practice," CBS's "Person of Interest" and Fox's "Bones."

Note that on average this season, "Office" originals have been adding 42 percent to their next-day "live plus same day" 18-49 rating when Nielsen reports additional time-shifted viewing in "live plus seven day" ratings.

Thursday at 9:31 ET, "Whitney" averaged a 1.9/5 in adults 18-49 and 4.0 million viewers overall in a competitive time period versus ABC's "Private Practice," CBS's "Person of Interest" and Fox's "Bones." In the time period, "Whitney" ranked #2 among the broadcast networks in adults 18-34 and #1 in men 18-34. Keep in mind that on average this season, "Whitney" originals have been adding 33 percent to their next-day "live plus same day" 18-49 rating when Nielsen reports additional time-shifted viewing in "live plus seven day" ratings.

Thursday at 10 p.m. ET, "Prime Suspect" averaged a 1.1/3 in 18-49 and 4.3 million viewers overall, building on its lead-in by 9 percent in total viewers. Note that on average this season, original telecasts of "Prime Suspect" have been adding 35 percent to their next-day "live plus same day" 18-49 rating when Nielsen reports additional time-shifted viewing in "live plus seven day" ratings.

On Friday, November 18 at 8 p.m. ET, "Chuck" averaged a 0.9/3 in 18-49 and 3.1 million viewers overall. So far this season, "Chuck" has been averaging a 45 percent increase to its next-day "live plus same day" 18-49 rating when Nielsen reports additional time-shifted viewing in "live plus seven day" ratings.

Friday at 9 p.m. ET, "Grimm" (1.6/5 in 18-49, 5.4 million viewers overall) finished within 0.1 of a rating point of #1 in the hour among ABC, CBS, NBC, Fox and CW in adults 18-49, tied for #1 in adults and women 18-34 and was #1 outright in women 18-49. "Grimm" matched its 18-49 rating of the prior week and was up 5 percent in total viewers (5.444 million vs. 5.175 million). "Grimm" built on its lead-in by 78 percent in 18-49 rating and 75 percent or more than 2.3 million persons in total viewers.

"Grimm" was up 23 percent in 18-49 rating versus NBC's average in this time period last season (1.6 vs. 1.3, "live plus same day," non-sports) and up 33 percent versus NBC's result in this slot on the same night last year (1.6 vs. 1.2).

So far this season, "Grimm" has been adding an average 49 percent to its next-day "live plus same day" 18-49 rating when Nielsen reports time-shifted "live plus seven day" results (to a 2.98 rating from a 2.00). This makes "Grimm" the #1 new show and the #2 program overall on ABC, CBS, NBC or Fox in terms of percentage gains in 18-49 rating in going from "live plus same day" to "live plus seven day" results.

Friday at 10 p.m. ET, "Dateline NBC" (1.6/5 in 18-49, 5.7 million viewers overall) reported its highest 18-49 rating in seven weeks (since September 30) and its biggest overall viewership in five weeks (since October 14). "Dateline" was up week to week for the second week in a row in both 18-49 and total viewers. In 18-49 rating, "Dateline" grew 14 percent versus the prior week (1.6 vs. 1.4) and was up 33 percent versus two weeks ago (1.6 vs. 1.2). In total viewers, "Dateline" gained 16 percent versus the prior week (5.741 million vs. 4.932 million) and was up 38 percent versus two weeks ago (5.741 million vs. 4.156 million).

From its first half-hour to its second, "Dateline" grew in most key ratings categories, including gains of 21 percent in 18-49 rating (to a 1.7 from a 1.4) and 17 percent in total viewers (6.1 million vs. 5.3 million), while competing programming on ABC and CBS declined half-hour to half-hour in both measures.

On Saturday, November 19, at 8 p.m. ET, an encore telecast of "Harry's Law" averaged a 0.4/1 in 18-49 and 2.8 million viewers overall. At 9 p.m., a rebroadcast of "Prime Suspect" (0.6/2 in 18-49, 3.3 million viewers overall) built on its lead-in by 50 percent in 18-49 rating and 21 percent in total viewers. From its first half-hour to its second, "Prime Suspect" grew in all key ratings categories, including gains of 20 percent in 18-49 rating (0.6 vs. 0.5) and 29 percent in 25-54 rating (0.9 vs. 0.7).

Saturday at 10 p.m. ET, an encore telecast of "Law & Order: Special Victims Unit" (1.1/3 in 18-49, 4.2 million viewers overall) built on its lead-in by 83 percent in 18-49 rating and 27 percent in total viewers. From its first half-hour to its second, the "SVU" rebroadcast grew in all key ratings categories, including an increase of 44 percent in 18-49 rating (to a 1.3 from a 0.9). "SVU" matched its top 18-49 rating for a Saturday encore since May 14.

On Sunday, November 21, the "NBC Sunday Night Football" telecast of the Philadelphia Eagles at the New York Giants fueled a Sunday primetime win in adults 18-49, total viewers and other key measures. For its full duration, the Eagles-Giants game averaged a 7.6/18 in adults 18-49, 20.3 million viewers overall and a 12.5/19 household rating/share from 8:32-11:30 p.m. ET.

NBC ranked #1 Sunday night in adults 18-49, adults 18-34, adults 25-54, and all key adult-male demographics - men 18-34, 18-49 and 25-54 - as well as total viewers. NBC topped its closest primetime competitor by 75 percent in 18-49 rating (6.3 vs. a 3.6 for ABC) and 33 percent or more than 4.3 million persons in total viewers (17.2 million vs. 12.9 million for CBS which was boosted by an NFL overrun).

Also on Sunday, "Football Night in America 2" from 7:30-7:58 p.m. ET averaged a 2.9/8 in 18-49, 7.7 million viewers overall and a 4.8/8 household rating/share. "Football Night in America 3" from 7:58-8:22 p.m. delivered a 3.6/10 in 18-49, 10.4 million viewers overall and a 6.5/10 in households. From 8:22-8:32 p.m., "NBC Sunday Night Football Pre Kickoff" averaged a 5.3/13 in 18-49, 15.2 million viewers overall and a 10.0/15 in households. Note: "Football Night in America" from 7-7:30 p.m. ET was sustaining programming and does not figure in the nightly or weekly primetime averages.





  [november 2011]  
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· 2 BROKE GIRLS (CBS)
· 20/20 (ABC)
· BIG BANG THEORY, THE (CBS)
· BIGGEST LOSER, THE (NBC)
· BONES (FOX)
· CHUCK (NBC)
· COMMUNITY (YAHOO)
· DANCING WITH THE STARS (ABC)
· DATELINE NBC (NBC)
· FOOTBALL NIGHT IN AMERICA (NBC)
· GLEE (FOX)
· GRIMM (NBC)
· HARRY'S LAW (NBC)
· HOUSE (FOX)
· HOW I MET YOUR MOTHER (CBS)
· LAST MAN STANDING (ABC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MAN UP! (ABC)
· MIDDLE, THE (ABC)
· MIKE & MOLLY (CBS)
· NCIS (CBS)
· NCIS: LOS ANGELES (CBS)
· NEW GIRL (FOX)
· OFFICE, THE (NBC)
· PARENTHOOD (NBC)
· PARKS & RECREATION (NBC)
· PERSON OF INTEREST (CBS)
· PRIME SUSPECT (NBC)
· PRIVATE PRACTICE (ABC)
· RAISING HOPE (FOX)
· ROCK CENTER WITH BRIAN WILLIAMS (NBC)
· RULES OF ENGAGEMENT (CBS)
· SING-OFF, THE (NBC)
· SUBURGATORY (ABC)
· SUNDAY NIGHT FOOTBALL (NBC)
· SURVIVOR (CBS)
· TERRA NOVA (FOX)
· TWO AND A HALF MEN (CBS)
· UP ALL NIGHT (NBC)
· WHITNEY (NBC)
· X FACTOR, THE (FOX)





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