or


[12/06/11 - 11:49 AM]
Hallmark Channel Cozies Up to 4.9 Million Viewers With "A Princess for Christmas"
The Hallmark Channel spins the numbers for Saturday, December 3.

[via press release from The Hallmark Channel]

HALLMARK CHANNEL COZIES UP TO 4.9 MILLION VIEWERS WITH "A PRINCESS FOR CHRISTMAS"

#1 Cable Network in Prime Time for the Day Among Households

#1 Program of the Day on Ad-Supported Cable Movie

On the heels of last month's record-breaking triumph for Hallmark Channel's "Countdown to Christmas" holiday programming initiative, 4.9 million unduplicated viewers tuned in for the original movie premiere of "A Princess for Christmas" on Saturday, December 3rd. The film delivered a 3.2 HH rating and ranked as the #1 program of the day on ad-supported cable, reinforcing the strength of Hallmark Channel's most sought out programming during the holiday season. In addition, "A Princess for Christmas" was the #1 rated ad-supported cable movie of the week.

"A Princess for Christmas" placed among the Top 5 in key demo ratings for the time period (8-10pm), which includes #1 in HH (3.2 rtg) and #1 in P2+ (1.6 rtg). Among W25-54 rtg, the film was the 2nd highest cable program of the day as well as the #2 movie of the week. Placing in the Top 10 for the time period in key demo delivery, "A Princess for Christmas" was also #1 in HH (2,740,000) and #1 in P2+ (3,547,000), boosting Hallmark Channel to be the highest-rated cable network in Prime Time for the day among HH (2.7 HH rtg).

When her sister and brother-in-law are tragically killed in an accident, Jules Daly (McGrath) suddenly finds herself guardian to her young niece Maddie and nephew Milo in "A Princess for Christmas". As she struggles with parenting her orphaned niece and nephew, she tries to unsuccessfully balance her personal life with the daily hysteria of becoming an overnight parent. When she receives a curious invitation from the children's absent grandfather (Moore), the Duke of Castlebury Hall, to spend Christmas with the children, she hesitantly accepts. This Christmas, the family won't lament what has been lost, but will celebrate all that has been found! The film stars Katie McGrath and Sir Roger Moore.

Source: The Nielsen Company, November 28 - 5, 2011

About Hallmark Channel

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming available in high definition (HD) and standard definition (SD) to a national audience of almost 87 million subscribers. The top tier program service is distributed through approximately 5,492 cable systems and communities as well as direct-to-home satellite services across the country. Hallmark Channel is the nation's leading network in quality family programming with an ambitious slate of original TV movies, lifestyle and general entertainment content, and is the home of "The Martha Stewart Show", which anchors the channel's daytime original programming block. Hallmark Channel's sibling network is Hallmark Movie Channel, also available in HD and SD, which focuses on the family-friendly movies with a mix of classic theatrical films, presentations from the acclaimed Hallmark Hall of Fame library, original Hallmark Channel movies and special events.





  [december 2011]  
S
M
T
W
T
F
S
    


· PRINCESS FOR CHRISTMAS, A (HALLMARK)









most recent ratings | view all posts
[04/20/15 - 10:35 AM]
Live + 7 Day Ratings: Despite Easter Sunday Pre-Emptions, ABC Still Had 6 of the Week's Top 10 Biggest Broadcast Gainers in Adults 18-49
ABC further spins the numbers for the week of March 30-April 5.

[04/20/15 - 09:52 AM]
The "50th Academy of Country Music Awards" Delivers Its Largest Audience Since 1998
CBS spins the numbers for Sunday, April 19.

[04/20/15 - 09:08 AM]
Live + 3 Day Ratings: ABC's "SHIELD" Emerges as the #1 Program in Tuesday's 9pm Hour in Adults 18-49
ABC further spins the numbers for Tuesday, April 14.

[04/20/15 - 08:44 AM]
"A.D. The Bible Continues" Is the Night's #1 Scripted Series in Total Viewers on the Big 4 Nets
NBC spins the numbers for Sunday, April 19.

[04/20/15 - 08:34 AM]
Sunday's Broadcast Ratings: "Annual Academy of Country Music Awards" Win Big for CBS
The Eye's annual telecast leads the night in both total viewers and adults 18-49.

[04/20/15 - 08:34 AM]
ABC's Takes Second on Sunday with a 17% Increase Among Adults 18-49
ABC spins the numbers for Sunday, April 19.

[04/20/15 - 08:30 AM]
NBA Playoffs on ABC: Cleveland Cavaliers-Boston Celtics Delivers Third-Highest Rated First Round Game 1 Ever
ESPN spins the numbers for Sunday, April 19.

[04/19/15 - 08:41 AM]
Saturday's Broadcast Ratings: NHL, UFC Top Demos for NBC, FOX
Coverage of the NHL Playoffs and UFC on FOX lead the night among adults 18-49.

[04/19/15 - 08:37 AM]
NBC Sports Coverage of Stanley Cup Playoff Hockey Ties for the Nightlong Win in Adults 18-49 Among the Big 4 Networks
NBC spins the numbers for Saturday, April 18.

[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.