or


[02/28/12 - 11:32 AM]
ABC Family is Cable's #2 Network in Females 12-34 for the 2nd Straight Month
ABC Family spins the numbers for the month of February.

[via press release from ABC Family]

Primetime Ratings Highlights for February 2012 - Final National Ratings

ABC Family is Cable's #2 Network in Females 12-34 for the 2nd Straight Month; Delivers Biggest February on Record in Adults 18-34 and Target Females

Boasts 13 Consecutive Months of Year-to-Year Increases in Women 18-34 and 12 Straight Months in Viewers 12-34 and Females 12-34

"Pretty Little Liars" is Cable's #1 Scripted Series in Females 12-34, and TV's #1 Series in Female Teens

"Pretty Little Liars," "Switched at Birth" and "The Lying Game" Place Among Cable's Top 4 Scripted Series in Prime in Core Female Demos

February 2012 Prime Highlights:

Driven by "Pretty Little Liars," "Switched at Birth" and "The Lying Game," ABC Family recorded its most-watched February in the network's history in Adults 18-34 (381,000) and its core female demos, Women 18-34 (283,000), Women 18-49 (435,000) and Females 12-34 (468,000), out-performing year-ago levels by double-digit percent margins.

ABC Family ranked #2 across all cable in Prime for the 2nd month in a row in Females 12-34 and Female Teens (185,000), and ranked a solid #3 in Women 18-34.

Year to year, ABC Family increased by a solid 18% in Women 18-34 (283,000 vs. 239,000), by 14% in Women 18-49 (435,000 vs. 380,000) and by 24% in Females 12-34 (468,000 vs. 378,000).

· "Pretty Little Liars" ranked as the month's #1 scripted cable series in Females 12-34 (1.7 million/3.7 rating), the #2 scripted cable series in Women 18-34 (860,000/2.6 rating) and Women 18-49 (1.2 million/1.8 rating), and the #1 TV series in Female Teens (815,000/6.9 rating).

· In Females 12-34, ABC Family owned 3 of cable's Top 4 scripted series in Prime with "Pretty Little Liars" (#1 - 1.7 million/3.7 rating), "Switched at Birth" (#3 - 1.0 million/2.2 rating) and "The Lying Game" (#4 - 961,000/2.1 rating).

· In Women 18-34, ABC Family held 3 of cable's Top 4 scripted series in Prime with "Pretty Little Liars" (#2 - 860,000/2.6 rating), "Switched at Birth" (#3 - 575,000/1.7 rating) and "The Lying Game" (#4 - 538,000/1.6 rating).

· Newcomer "Jane by Design" was the #1 TV series on Tuesday at 9 o'clock during the month in Female Teens (391,000/3.3 rating), and the #1 scripted cable series in the hour in Females 12-34 (781,000/1.7 rating).

Source: Nielsen Media Research, US ratings, most current. February 2012: 1/30/12-2/26/12; February 2011: 1/31/11-2/27/11. Series ranks based on trackage data with minimum 2 telecasts, sorted by 000s, then rating.





  [february 2012]  
S
M
T
W
T
F
S
   


· JANE BY DESIGN (ABC FAMILY)
· LYING GAME, THE (ABC FAMILY)
· PRETTY LITTLE LIARS (FREEFORM)
· SWITCHED AT BIRTH (FREEFORM)





most recent ratings | view all posts
[06/27/16 - 01:44 PM]
ESPN Films' "O.J.: Made in America" Seen by More than 35 Million People
ESPN spins the numbers for the series to date.

[06/27/16 - 12:48 PM]
TV One's June 14 Episode of Docu-Series "Rickey Smiley for Real" Is Most Watched Episode of the Series Among Key Demos
TV One further spins the numbers for Tuesday, June 14.

[06/27/16 - 08:37 AM]
Sunday's Broadcast Ratings: ABC's "Sunday Fun and Games" Lineup Opens on Top
The Alphabet's "$100,000 Pyramid" leads the night in both total viewers and adults 18-49.

[06/26/16 - 09:01 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with NBC
The Alphabet's "In an Instant" and the Peacock's "U.S. Olympic Trials" coverage lead the night among adults 18-49.

[06/26/16 - 08:47 AM]
NBC Ties for the Saturday Primetime Win as Men's Gymnastics Scores a 7-Week Slot High
NBC spins the numbers for Saturday, June 25.

[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.

[06/24/16 - 12:03 PM]
Travel Channel's "Expedition Unknown" Posts Highest-Rated Episode of Second Season
Travel Channel spins the numbers for Wednesday, June 22.

[06/24/16 - 09:30 AM]
"Good Witch" Season Finale Delivers Hallmark Channel's Highest-Rated and Most-Watched Episode of the Season
The Hallmark Channel further spins the numbers for Sunday, June 19.

[06/24/16 - 09:01 AM]
Thursday's Broadcast Ratings: "Big Brother" Sparks CBS Victory
The Eye claims the top spot in both total viewers and adults 18-49.

[06/23/16 - 08:30 AM]
Wednesday's Broadcast Ratings: "Big Brother" Returns on Top for CBS
The Eye snags the top spot in both total viewers and adults 18-49.

[06/22/16 - 12:23 PM]
OWN's New Original Drama Series "Greenleaf" Premieres as #1 Series Debut in Network History with Over 3 Million Viewers
OWN spins the numbers for Tuesday, June 21.

[06/22/16 - 08:55 AM]
Tuesday's Broadcast Ratings: NBC Tops Charts with "America's Got Talent"
The Peacock easily wins the night in both total viewers and adults 18-49.

[06/21/16 - 10:16 AM]
28.3 Million Tune-In for 116th U.S. Open Championship Presented by FOX Sports
FOX Sports spins the numbers for Sunday, June 19.

[06/21/16 - 08:56 AM]
Monday's Broadcast Ratings: "American Ninja Warrior" Powers NBC to Victory
The Peacock wins the night in both total viewers and adults 18-49.