or


[03/13/12 - 08:53 AM]
ABC's "The Bachelor" Finale Hits Season Highs
ABC spins the numbers for Monday, March 12.

[via press release from ABC]

ABC's "The Bachelor" Finale Hits Season Highs

Some early info on ABC's Monday, ahead of the regular press release.

With the season finale of The Bachelor and The Bachelor: After the Final Rose special, ABC earned second place to a Voice-led NBC on Monday in Total Viewers and Adults 18-49.

· In viewers and young adults, ABC scored its strongest Monday in nearly 4 months - since 11/21/11 and 11/14/11, respectively.

Earning season-highs, ABC's The Bachelor 16th-season finale finished a strong second in its time period to NBC's 2-hour The Voice with viewers and young adults.

· Building young adult audience throughout its broadcast against The Voice, The Bachelor's numbers jumped by 1.1 million viewers and by 27% Adults 18-49 from its first half-hour to its final half-hour, as Ben Flajnik proposed to Courtney Robertson.

· The Bachelor finale produced ABC's top Adult 18-49 number in the slot since mid-November and marked its best Adult 18-34 number since season-premiere Monday - since 11/14/11 and 9/19/11, respectively.

· Surging week to week by double digits in viewers (+11%) and young adults (+16%), The Bachelor marked a season-best performance across the board.

Growing over its lead-in (+8%/+14%), ABC's The Bachelor: After the Final Rose towered over the 10 o'clock hour, dominating NBC's Voice-driven Smash by 38% in Total Viewers and by 38% in Adults 18-49.

· Among young adults (AD18-34/AD18-49), the special generated the Net's highest numbers in time period in 1 year - since 3/14/11.

Quick Take for Monday, March 12, 2012 (Fast Affiliate Live+ Same Day Ratings)

ABC Scores Strongest Monday in Nearly 4 Months

ABC's "The Bachelor" Finale Hits Season Highs in Viewers and Adults 18-49, While Posting ABC's Best Adults 18-34 Number from 8-10pm Since Premiere Monday

Winning the 10pm Hour, ABC's "The Bachelor: After the Final Rose" Scores ABC's Top Adults 18-34 and Adults 18-49 Ratings in the Hour in 1 Year

Monday Night (8:00-11:00 p.m.)

With the season finale of "The Bachelor" and "The Bachelor: After the Final Rose" special, ABC earned second place to a "The Voice"-led NBC on Monday in Total Viewers (9.3 million) and Adults 18-49 (3.0/8).

· In viewers and young adults, ABC scored its strongest Monday in nearly 4 months - since 11/21/11 and 11/14/11, respectively.

"The Bachelor" (8:00-10:00 p.m.)

Earning season highs, ABC's "The Bachelor" 16th-season finale finished a strong second in its time period to NBC's 2-hour "The Voice" with viewers (9.1 million) and young adults (2.9/8).

· Building young adult audience throughout its broadcast against "The Voice," "The Bachelor's" numbers jumped by 1.1 million viewers (8.9 million to 10.0 million) and by 27% Adults 18-49 (2.6/8 to 3.3/8) from its first half-hour to its final half-hour, as Ben Flajnik proposed to Courtney Robertson.

· "The Bachelor" finale produced ABC's top Adult 18-49 number in the slot since mid-November and marked its best Adult 18-34 (2.3/7) number since season-premiere Monday - since 11/14/11 and 9/19/11, respectively.

· Surging week to week by double digits in viewers (+11%) and young adults (+16%), The Bachelor marked a season-best performance across the board.

"The Bachelor: After the Final Rose" (10:00-11:00 p.m.)

Growing over its lead-in (+8%/+14%), ABC's "The Bachelor: After the Final Rose" towered over the 10 o'clock hour, dominating NBC's "The Voice"-driven "Smash" by 38% in Total Viewers (9.8 million vs. 7.1 million) and by 38% in Adults 18-49 (3.3/8 vs. 2.4/6).

· Among young adults (AD18-34/AD18-49), the special generated the Net's highest numbers in time period in 1 year - since 3/14/11.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 43% currently, from 40% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 3/12/12.





  [march 2012]  
S
M
T
W
T
F
S
    


· BACHELOR, THE (ABC)
· VOICE, THE (NBC)









most recent ratings | view all posts
[03/31/15 - 09:26 AM]
"Live" Nearly Ties "Dr. Phil" as the Week's No. 1 Syndicated Talker in Households
Disney/ABC Domestic Television spins the numbers for the week of March 16-20.

[03/31/15 - 09:00 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Time and the Sixth in Seven Weeks
CBS spins the numbers for Sunday, March 29.

[03/31/15 - 08:44 AM]
NBC Wins Monday with "The Voice" #1 Among Big 4 Programs in 18-49 by a 52% Margin
NBC spins the numbers for Monday, March 30.

[03/31/15 - 08:34 AM]
Monday's Broadcast Ratings: "The Voice" Tops Demos for Sixth Consecutive Week
Plus: ABC is the most-watched network for the past three weeks.

[03/30/15 - 01:29 PM]
ABC Family's "The Fosters" and "Chasing Life" Rise to Season Highs in Finales
ABC Family further spins the numbers for Monday, March 23.

[03/30/15 - 12:00 PM]
National Geographic Channel's "Killing Jesus" Nabs 3.7 Million Viewers, Scoring Highest Total Viewership in Network History
National Geographic Channel spins the numbers for Sunday, March 29.

[03/30/15 - 11:46 AM]
"The Walking Dead" Season Five Finale Is Highest-Rated Finale in Series History, Delivering 15.8 Million Viewers and 10.4 Million Adults 18-49
AMC spins the numbers for Sunday, March 29.

[03/30/15 - 11:27 AM]
Live + 7 Day Ratings: ABC's "Secrets and Lies" and "Fresh Off the Boat" Post Their Biggest Playback Gains Yet
ABC further spins the numbers for the week of March 9-15.

[03/30/15 - 09:37 AM]
Live + 3 Day Ratings: "Fresh Off the Boat" Emerges as Tuesday's #1 Comedy in Adults 18-49
ABC further spins the numbers for Tuesday, March 24.

[03/30/15 - 08:45 AM]
The "iHeart Radio Music Awards" Grows 21% Versus NBC's Average in Its Time Period Last Season Excluding Sports in Adults 18-49
NBC spins the numbers for Sunday, March 29.

[03/30/15 - 08:37 AM]
ABC's "Once Upon a Time" Is Sunday's Top Scripted Broadcast Series
ABC spins the numbers for Sunday, March 29.

[03/30/15 - 08:34 AM]
Sunday's Broadcast Ratings: CBS Holds Onto Top Spots in Viewers, Demos
NCAA overrun helps power the Eye to the front of the broadcast pack last night.

[03/30/15 - 08:34 AM]
2015 NCAA Tournament Delivers Record-Setting Numbers Through Elite Eight
CBS spins the numbers for Sunday, March 29.

[03/29/15 - 09:41 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
"48 Hours" was the night's most-watched program among the broadcast networks.

[03/29/15 - 09:35 AM]
"Saturday Night Live," With Host Dwayne Johnson, Is the #1 Telecast of the Night on the Big 4 Networks in Metered-Market Households and Adults 18-49
NBC spins the numbers for Saturday, March 28.