or


[03/24/12 - 09:08 AM]
Friday's Broadcast Ratings: NCAA Coverage Holds Off Competition for CBS
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for friday, march 23, 2012)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (6.53 million viewers, #2; adults 18-49: 2.2, #1) was the network to beat on Friday with its coverage of the "NCAA Men's Basketball Championship: Baylor vs. Xavier" (5.87 million viewers, #3; adults 18-49: 1.8, #2), "NCAA Men's Basketball Championship Update" (4.62 million viewers, #7; adults 18-49: 1.4, #6) and "NCAA Men's Basketball Championship: Kentucky vs. Indiana" (8.48 million viewers, #1; adults 18-49: 3.1, #1).

ABC (5.51 million viewers, #1; adults 18-49: 1.6, #2) then claimed the silver with fresh installments of "Shark Tank" (5.95 million viewers, #2; adults 18-49: 1.5, #5), "Primetime: What Would You Do?" (5.19 million viewers, #6; adults 18-49: 1.6, #T3) and "20/20" (5.40 million viewers, #5; adults 18-49: 1.6, #T3).

Next up was FOX (2.97 million viewers, #4; adults 18-49: 1.0, #3) with the return of "Kitchen Nightmares" (3.06 million viewers, #10; adults 18-49: 1.0, #T7) and "Fringe" (2.88 million viewers, #11; adults 18-49: 0.9, #T9) - both season lows.

Meanwhile, NBC (4.50 million viewers, #3; adults 18-49: 0.9, #4) offered up a new "Who Do You Think You Are?" (5.79 million viewers, #4; adults 18-49: 1.0, #T7), a repeat of "Grimm" (3.34 million viewers, #9; adults 18-49: 0.7, #11) and a new "Dateline NBC" (4.36 million viewers, #8; adults 18-49: 0.9, #T9).

And finally, originals of "Nikita" (1.56 million viewers, #13; adults 18-49: 0.5, #13) and "Supernatural" (1.57 million viewers, #12; adults 18-49: 0.6, #12) on The CW (1.56 million viewers, #5; adults 18-49: 0.5, #5) closed out the night.

Week-to-week changes (adults 18-49):
+14.29% - 20/20
+6.67% - Primetime: What Would You Do?
0.00% - Who Do You Think You Are? (vs. 3/9/12)
0.00% - Nikita
-10.00% - Dateline NBC
-11.76% - Shark Tank
-14.29% - Supernatural
-25.00% - Fringe (vs. 2/24/12)
-33.33% - Kitchen Nightmares (vs. 2/24/12)

Year-to-year changes (adults 18-49):
+25.00% - Shark Tank
+23.08% - Primetime: What Would You Do?
+20.00% - Supernatural (vs. Supernatural (Repeat))
+14.29% - 20/20
0.00% - Nikita (vs. Smallville (Repeat))
-23.08% - Who Do You Think You Are?
-33.33% - Kitchen Nightmares
-40.00% - Fringe
-50.00% - Dateline NBC

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 1.9/5 with an encore delayed by basketball; and ABC's combo of "Nightline," 3.3/8; and "Jimmy Kimmel Live," 1.6/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4 with an encore; "Late Show," 0.7/4 with an encore delayed by basketball; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.5/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/4 in metered-market household) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4 with an encore delayed by basketball). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-4) topped "Late Late Show" (0.4/3 with an encore delayed by basketball).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 with an encore in metered-market households and a 0.4/2 in adults 18-49 in the 25 markets with local people meters.

[NOTE: Today's numbers are courtesy of TVMediaInsights.com due to delays from our usual sources.]


Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/25/11):

CBS (8.03 million viewers, #1; adults 18-49: 2.7, #1) saw its best numbers to date from its NCAA coverage with its mix of "NCAA Men's Basketball Championship Game #1" (6.80 million viewers, #4; adults 18-49: 2.1, #3), "NCAA Men's Basketball Championship Update" (7.84 million viewers, #3; adults 18-49: 2.6, #2) and "NCAA Men's Basketball Championship Game #2" (9.96 million viewers, #1; adults 18-49: 3.5, #1).

NBC (7.59 million viewers, #2; adults 18-49: 1.6, #2) then took home the silver with new episodes of "Who Do You Think You Are?" (6.55 million viewers, #5; adults 18-49: 1.3, #T8) and "Dateline NBC" (8.11 million viewers, #2; adults 18-49: 1.8, #4).

Next up was FOX (3.98 million viewers, #4; adults 18-49: 1.5, #3) with fresh installments of "Kitchen Nightmares" (4.07 million viewers, #9; adults 18-49: 1.5, #T5) and "Fringe" (3.88 million viewers, #10; adults 18-49: 1.5, #T5).

Meanwhile, ABC (4.77 million viewers, #3; adults 18-49: 1.3, #4) offered up the return of "Shark Tank" (4.83 million viewers, #7; adults 18-49: 1.2, #10) followed by new episodes of "Primetime: What Would You Do?" (4.45 million viewers, #8; adults 18-49: 1.3, #T8) and "20/20" (5.04 million viewers, #6; adults 18-49: 1.4, #7).

And finally, repeats of "Smallville" (1.47 million viewers, #11; adults 18-49: 0.5, #T11) and "Supernatural" (1.12 million viewers, #12; adults 18-49: 0.5, #T11) on The CW (1.30 million viewers, #5; adults 18-49: 0.5, #5) closed out the night.

Week-to-week changes (adults 18-49): Dateline NBC (28.60%), Fringe (15.40%), Who Do You Think You Are? (8.30% vs. 3/4/11), Kitchen Nightmares (0.00%), 20/20 (0.00%), Primetime: What Would You Do? (-13.30%), Shark Tank (-36.80% vs. 3/20/11).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.1/7; CBS's "Late Show with David Letterman," 2.0/6 with an encore delayed by basketball; and ABC's combo of "Nightline," 3.0/6; and "Jimmy Kimmel Live," 1.4/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/3; "Late Show," 0.7/4 with an encore delayed by basketball; "Nightline," 1.1/4; and "Jimmy Kimmel Live," 0.5/3 with an encore.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4 with an encore delayed by basketball). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-49) topped "Late Late Show" (0.4/3 with an encore delayed by basketball).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.9/3 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





  [march 2012]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[09/25/16 - 11:26 AM]
Saturday's Broadcast Ratings: ABC Tops Demos with College Football
The Alphabet wins the night among adults 18-49 while CBS is the most-watched network.

[09/25/16 - 11:18 AM]
"This Is Us" Grabs NBC's Best Premiere Live + 3 Lift Ever in 18-49 Rating
NBC further spins the numbers for Tuesday, September 20.

[09/25/16 - 11:02 AM]
FOX Comedies - "Brooklyn Nine-Nine," "New Girl" and "Scream Queens" - See Significant Gains in Live + 3
FOX further spins the numbers for Tuesday, September 20.

[09/25/16 - 10:12 AM]
College Football Week 4: ESPN/ABC with Five of the Six Highest Overnights Across All Networks
ESPN spins the numbers for Saturday, September 24.

[09/25/16 - 08:30 AM]
ABC's "S.H.I.E.L.D." Is Tuesday's Biggest Gainer in Adults 18-49 with a Best-Ever 82% Jump
ABC further spins the numbers for Tuesday, September 20.

[09/24/16 - 11:16 AM]
FOX Hit Dramas - "Gotham" and "Lucifer" - See Significant Gains in Live + 3
FOX further spins the numbers for Monday, September 19.

[09/24/16 - 10:06 AM]
Monday's "The Good Place" Is the Week's Top Debut Half-Hour of a New Comedy in Live + 3
NBC further spins the numbers for Monday, September 19.

[09/24/16 - 08:48 AM]
Friday's Broadcast Ratings: "MacGyver" Debuts on Top for CBS
The Eye's reboot leads the night in both total viewers and adults 18-49.

[09/23/16 - 08:41 AM]
Thursday's Broadcast Ratings: CBS, NFL Stifle Its Competition
ABC's "Notorious" (1.2) and FOX's "Pitch" (1.1) are outshined by the Eye's football coverage in adults 18-49.

[09/22/16 - 08:44 AM]
Wednesday's Broadcast Ratings: "Empire" Returns on Top, But Down
FOX's juggernaut is off nearly 37% from a year ago among adults 18-49.

[09/21/16 - 02:35 PM]
"South Park" Season 20 Premiere Marks Hightest Rated Episode in a Decade
Comedy Central further spins the numbers for Wednesday, September 14.

[09/21/16 - 09:31 AM]
Strong Premieres of "Bull" and "NCIS" Lead CBS to Tuesday Win
CBS spins the numbers for Tuesday, September 20.

[09/21/16 - 09:05 AM]
Tuesday's Broadcast Ratings: Newcomers "This Is Us," "Bull" Open Strong
NBC and CBS see big year-to-year gains among adults 18-49 from both series premieres.

[09/21/16 - 08:45 AM]
"This Is Us" Is NBC's Top-Rated Scripted Show in the Slot in 6 Years
NBC spins the numbers for Tuesday, September 20.

[09/21/16 - 08:21 AM]
ABC's "SHIELD" Returns to Its Top Rating Since Its Mid-Season Premiere in March
ABC spins the numbers for Tuesday, September 20.