or


[04/03/12 - 11:32 AM]
Nickelodeon's 25th Annual Kids' Choice Awards Tops the Week in Basic Cable, Reaches More Than 11 Million Viewers
Nickelodeon spins the numbers for the week of March 26-April 1.

[via press release from Nickelodeon]

NICKELODEON'S 25TH ANNUAL KIDS' CHOICE AWARDS TOPS THE WEEK IN BASIC CABLE, REACHES MORE THAN 11 MILLION VIEWERS

STAR-STUDDED LIVE TELECAST RANKS AS WEEK'S TOP PROGRAM WITH KIDS, TWEENS ON ALL TV; SETS NEW VOTING RECORD WITH MORE THAN 220 MILLION VOTES CAST

Post-KCA Airing of How to Rock Scores Series' Best Ratings Ever

NEW YORK - April 3, 2012 - Nickelodeon's 25th Annual Kids' Choice Awards was a slime-filled extravaganza watched by more than 11 million total viewers over this past weekend. Hosted by Will Smith, the Saturday-night live premiere (March 31, 8p.m. all times ET/PT) ranks as basic cable's number-one telecast for the week (3/26-4/1), averaging 6.2 million total viewers. It also took the top spot for the week with kids and tweens on all TV, averaging a 7.9/2.8 million K2-11, 11.0/2.3 million K6-11 and 11.3/2.3 million T9-14.

Additionally, the show's 10 p.m. airing on Saturday averaged a solid 3.1/1.1 million K2-11 and brought in more than 2.5 million total viewers, followed by a Sunday, April 1, noon airing that scored a strong 3.8/1.3 million K2-11 and also more than 2.5 million total viewers.

The star-studded telecast scored the most votes ever with a record 223 million (+11%, over last year). Votes were cast from Feb. 23 - March 31, across Nick.com, Nick's mobile site, brand-new iPhone/iPad/iPod Touch apps, an iPad-optimized site, an application on Nick's Facebook page and via Twitter and custom hash tags. Nickelodeon's digital platforms celebrated their highest trafficked day ever on March 31, reaching over 2.3+ million visitors across the net's website, Facebook page, mobile and tablet sites and mobile apps (+10%). Also, the audience for the live simulcast of Countdown to Kids' Choice posted double-digit increases (+39%) across these digital platforms over last year.

Nickelodeon's 25th Annual Kids' Choice Awards featured First Lady Michelle Obama who presented Taylor Swift with this year's The Big Help Award; slimings of Halle Berry, Taylor Lautner, Chris Colfer, The Big Show, The Miz, Santino Marella, Justin Bieber and host Smith. The show also featured Chris Rock, Robert Downey Jr., Emma Stone, Andrew Garfield, Zac Efron, Josh Hutcherson, Jaden Smith, Willow Smith, Jada Pinkett Smith, Heidi Klum, Cee Lo Green, Nicki Minaj, Taylor Lautner, Ludacris, Cody Simpson, Sarah Hyland, Ariel Winter and Nolan Gould. Musical performances included Katy Perry, performing her hit single "Part of Me," UK Pop sensation One Direction, who belted out "What Makes You Beautiful" and a preshow performance by Keke Palmer and Max Schneider, who performed "Me and You Against the World," from Nickelodeon's upcoming original TV movie, Rags.

Internationally, the 2012 KCAs delivered strong preliminary results across the board. This year's show was the highest-rated KCA ever among kids in all international markets analyzed to date, with several markets up double digits over last year: UK was up +18%, Germany up +40%, and Australia up +28. The KCAs also was the number-one show in its time slot among kids' channels in the Netherlands, UK and Australia. This year, Nickelodeon extended voting for the KCA to more countries and platforms than ever before, drawing more than 39 million votes from fans outside the US - a triple-digit increase from last year's tally of 7 million.

Following the KCAs was a brand-new episode of Nick's latest live-action series How to Rock (9:30 p.m. ET/PT), which set a ratings record for the series with tweens and total viewers and ranks as the week's number-two telecast with all kids and tweens on all TV (second only to the KCAs). The half-hour episode drew 4.4 million total viewers and posted double-digit increases over the series' season-to-date average, with a 5.7/2 million K2-11 (+37%), 8.1/1.7 million K6-11 (+41%), 8.5/1.8 million T9-14 (+51%).

Nickelodeon, now in its 33rd year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in 100 million households and has been the number-one-rated basic cable network for 17 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA - News, VIA.B - News).





  [april 2012]  
S
M
T
W
T
F
S


· HOW TO ROCK (NICKELODEON)









most recent ratings | view all posts
[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.

[11/25/14 - 08:49 AM]
"The Voice" Is Currently the #1 Big 4 Telecast of the Night in Adults 18-49
NBC spins the numbers for Monday, November 24.

[11/25/14 - 08:39 AM]
"Live with Kelly and Michael" Matches Season Highs in Homes and Women 25-54
Disney-ABC Domestic Television spins the numbers for the week of November 10-14.

[11/25/14 - 08:36 AM]
"Dancing with the Stars" Scores Season Highs and Is Up Year to Year
ABC spins the numbers for Monday, November 24.

[11/24/14 - 03:24 PM]
Thursday's "Kimmel" Is the Show's 2nd-Most-Social Episode Ever/Celebrities Read Mean Tweets #8 is the Biggest Yet in the Series
ABC spins the digital numbers for Thursday, November 20.