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[04/10/12 - 08:42 AM]
Monday's Broadcast Ratings: "The Voice" Tops Latest Night of Lows
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for monday, april 9, 2012)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night:

NBC (8.94 million viewers, #3; adults 18-49: 3.3, #1) was the demo king on Monday thanks to new episodes of "The Voice" (10.40 million viewers, #2; adults 18-49: 3.9, #1) - nevertheless a Monday season low - and "Smash" (6.02 million viewers, #11; adults 18-49: 2.1, #T8) - its season low.

CBS (9.50 million viewers, #2; adults 18-49: 3.1, #2) then claimed the silver with its mix of "How I Met Your Mother" (7.98 million viewers, #7; adults 18-49: 3.4, #T3) - tied as its season low, "2 Broke Girls" (8.71 million viewers, #6; adults 18-49: 3.4, #T3) - tied as its series low, "Two and a Half Men" (10.39 million viewers, #3; adults 18-49: 3.5, #2) - a new series low, "Mike & Molly" (9.55 million viewers, #5; adults 18-49: 3.2, #5) and "Hawaii Five-0" (10.19 million viewers, #4; adults 18-49: 2.6, #7).

Next up was ABC (12.96 million viewers, #1; adults 18-49: 2.4, #3) with a new "Dancing With the Stars" (16.07 million viewers, #1; adults 18-49: 2.9, #6) followed by an encore of "Scandal" (6.74 million viewers, #9; adults 18-49: 1.3, #11).

Meanwhile, FOX (6.72 million viewers, #4; adults 18-49: 2.1, #4) offered up originals of "Bones" (7.38 million viewers, #8; adults 18-49: 2.1, #T8) - a season low - and "House" (6.06 million viewers, #10; adults 18-49: 2.0, #10) - tied as its season low.

And finally on The CW (1.09 million viewers, #5; adults 18-49: 0.5, #5), a new "Gossip Girl" (1.05 million viewers, #13; adults 18-49: 0.5, #T12) led into the return of "Hart of Dixie" (1.12 million viewers, #12; adults 18-49: 0.5, #T12). In the netlet's target demo (women 18-34), "Gossip" delivered a 0.9 rating while "Dixie" posted a 0.9 rating.

Week-to-week changes (adults 18-49):
+4.00% - Hawaii Five-0 (vs. 3/19/12)
+3.57% - Dancing With the Stars
0.00% - 2 Broke Girls (vs. 3/19/12)
0.00% - How I Met Your Mother (vs. 3/19/12)
0.00% - Mike & Molly (vs. 3/19/12)
0.00% - Hart of Dixie (vs. 2/27/12)
0.00% - Gossip Girl
-4.55% - Smash
-4.88% - The Voice
-7.89% - Two and a Half Men (vs. 3/19/12)
-9.09% - House
-16.00% - Bones

Year-to-year changes (adults 18-49):
+178.57% - The Voice (vs. Chuck/Law & Order: LA)
+78.95% - 2 Broke Girls (vs. Mad Love)
+66.67% - Hart of Dixie (vs. Gossip Girl (Repeat))
+66.67% - Gossip Girl (vs. 90210 (Repeat))
+60.00% - Mike & Molly (vs. Two and a Half Men (Repeat))
+40.00% - Smash (vs. Law & Order: LA)
+40.00% - Two and a Half Men (vs. Mike & Molly (S))
+25.93% - How I Met Your Mother
+11.11% - House (vs. The Chicago Code)
+8.33% - Hawaii Five-0
-32.56% - Dancing With the Stars
-34.38% - Bones (vs. House)

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 2.2/6; and ABC's combo of "Nightline," 3.2/8; and "Jimmy Kimmel Live," 1.6/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.6/3; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/5 in metered-market household) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-4) topped "Late Late Show" (0.3/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/11/11):

ABC (17.85 million viewers, #1; adults 18-49: 3.9, #1) held onto the top spot on Monday thanks to new episodes of "Dancing With the Stars" (20.46 million viewers, #1; adults 18-49: 4.3, #1) and "Castle" (12.65 million viewers, #2; adults 18-49: 3.1, #3).

FOX (7.46 million viewers, #3; adults 18-49: 2.5, #2) then claimed the silver with the return of "House" (8.95 million viewers, #4; adults 18-49: 3.2, #2) and "The Chicago Code" (5.98 million viewers, #8; adults 18-49: 1.8, #9).

Next up was CBS (7.63 million viewers, #2; adults 18-49: 2.3, #3) with fresh installments of "How I Met Your Mother" (6.80 million viewers, #7; adults 18-49: 2.7, #4), "Mad Love" (5.45 million viewers, #10; adults 18-49: 1.9, #8), "Mike & Molly" (7.92 million viewers, #5; adults 18-49: 2.5, #5), a repeat of "Two and a Half Men" (7.33 million viewers, #6; adults 18-49: 2.0, #7) and a new "Hawaii Five-0" (9.13 million viewers, #3; adults 18-49: 2.4, #6) - all of which were first-run series lows, save for "Mother" which was a season low.

Meanwhile, NBC (5.32 million viewers, #4; adults 18-49: 1.4, #4) offered up a new "Chuck" (4.05 million viewers, #11; adults 18-49: 1.3, #11) followed by the two-hour relaunch of "Law & Order: LA" (5.96 million viewers, #9; adults 18-49: 1.5, #10) - both of which hit series lows.

And finally, repeats of "90210" (0.78 million viewers, #12; adults 18-49: 0.3, #T12) and "Gossip Girl" (0.59 million viewers, #13; adults 18-49: 0.3, #T12) on The CW (0.69 million viewers, #5; adults 18-49: 0.3, #5) rounded out the night.

Week-to-week changes (adults 18-49): Castle (6.90%), The Chicago Code (-5.30% vs. 3/21/11), House (-5.90% vs. 3/21/11), Dancing With the Stars (-6.50%), How I Met Your Mother (-6.90% vs. 3/21/11), Mad Love (-9.50% vs. 3/28/11), Chuck (-13.30% vs. 3/21/11), Mike & Molly (-16.70% vs. 3/21/11), Hawaii Five-0 (-17.20% vs. 3/21/11), Law & Order: LA (-31.80% vs. 12/1/10).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 2.6/7; and ABC's combo of "Nightline," 3.9/9; and "Jimmy Kimmel Live," 1.5/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.7/3; "Nightline," 1.4/6; and "Jimmy Kimmel Live," 0.6/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/5 in metered-market households with an encore) tied CBS's first-run "Late Late Show with Craig Ferguson" (1.3/5). In the 25 markets with Local People Meters, "Late Night" (0.6/3 in 18-49 with an encore) topped "Late Late Show" (0.5/3).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.8/4 with an encore in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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