or


[05/01/12 - 09:13 AM]
VH1 Primetime Ratings "Spring" Up 33% Among Adult 18-49 Viewers In April
VH1 spins the numbers for the month of April.

[via press release from VH1]

VH1 Primetime Ratings "Spring" Up 33% Among Adult 18-49 Viewers In April

April's Milestone Marks VH1's 11th Consecutive Month of Year-Over-Year Primetime Growth in Network's Target Adult Demo

April Was Also the 10th Month VH1 Ranks as #1 Non-Sports Cable Network Among Women 18-49 on Monday Nights

"Mob Wives" Drives VH1 Year-To-Date as #1 Cable Network Among Women 18-34 in the Sunday 8 PM ET/PT Timeslot

NEW YORK, May 1, 2012 -- VH1 primetime ratings continued to grow significantly in April, averaging a .4 in the adult 18-49 demo - a +33% increase compared to the same month last year. The network's April performance marks VH1's 11th consecutive month of year-over-year primetime ratings growth in its target adult 18-49 demo.

Total viewer primetime impressions (P 2+) throughout April 2012 on VH1 averaged 593,000, up +32% from the average in April 2011. In addition, primetime viewers in the P18-49 demographic averaged 400,000 in April, up +41% from April 2011.

For the tenth month in a row, VH1 was the #1 non-sports cable network among women 18-49 on Monday evenings in April. This milestone was driven by new seasons of "Basketball Wives" and "La La's Full Court Life" and the freshman reality series "Styled By June."

In addition, VH1 series and specials including "Mob Wives," "Basketball Wives," "Behind the Music" and "Stevie TV" generated major social media buzz hits, resulting in multiple trending topics on Twitter and significant upticks in Facebook page "likes." For example, "Behind the Music: Aaliyah" trended as the #1 most social show on its premiere night among non-sports cable networks. Also, the "Behind the Music" premieres of Nas and Brandy were the #2 and #3 the most social non-sports cable programs of the night, respectively.

Specific VH1 ratings highlights for April include:

"Basketball Wives" averaged 1.3 in the key adult 18-49 demographic and a total of 1.9 million total viewers for premiere episodes in April.

"La La's Full Court Life" second season averaged a 1.1 in the adult 18-49 demo (up +38% from season 1) and 1.6 million total viewers (up +33% from season 1) for premiere episodes in April.

Debut episodes of the new series "Styled By June," based on the life of stylist-to-stars June Ambrose, averaged a .8 in the adult 18-49 demo and averaged 1.1 million total viewers for premiere episodes in April.

"Mob Wives" averaged .9 in the adult 18-49 demo (up +13% from season 1) and a total of 1.4 million viewers for premiere episodes in April. Also, year-to-date "Mob Wives" has driven VH1 to score the title of the #1 cable network among women 18-34 in Sunday 8 PM ET/PT time period across all cable networks.

For additional information on VH1 follow @VH1 on Twitter or "Like" VH1 on Facebook, and visit VH1.com for all the latest in music and celebrity news.

VH1 connects viewers to the music, artists and pop culture that matter to them most with TV series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 99 million households in the U.S. VH1 also has an array of digital channels and services including VH1Classic, VH1 Soul, VH1.com and VH1 Mobile. Connect with VH1 at VH1.com.

*All times ET/PT

Source: Nielsen Media Research March 26, 2012 - April 29, 2012

All data based on Live + Same Day ratings





  [may 2012]  
S
M
T
W
T
F
S
  


· BASKETBALL WIVES (VH1)
· BEHIND THE MUSIC (VH1)
· LA LA'S FULL COURT LIFE (VH1)
· MOB WIVES (VH1)
· STEVIE TV (VH1)
· STYLED BY JUNE (VH1)





most recent ratings | view all posts
[06/22/18 - 08:25 AM]
Thursday's Broadcast Ratings: CBS Repeats Top Original Competition
The Eye wins the night in total viewers, shares the adults 18-49 crown with FOX.

[06/21/18 - 02:02 PM]
New Season of Travel Channel's "Ghost Adventures" Kicks Off with Record-Setting Ratings
Travel Channel further spins the numbers for Saturday, June 16.

[06/21/18 - 08:24 AM]
Wednesday's Broadcast Ratings: FOX, Gordon Ramsay Lead Demo Race
The network wins the night among adults 18-49 while CBS is the most-watched broadcaster.

[06/20/18 - 09:55 AM]
Freeform's "Marvel's Cloak & Dagger" Spikes to a New Series High on Its 3rd Telecast in Women 18-34
Freeform further spins the numbers for Thursday, June 14.

[06/20/18 - 08:14 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Cruise to Victory
The Peacock easily wins the night among adults 18-49 and total viewers.

[06/19/18 - 03:06 PM]
The 2018 "MTV Movie & TV Awards" Scores Double Digit Increase with 3.371 Million Total Viewers
MTV spins the numbers for Monday, June 18.

[06/19/18 - 01:41 PM]
Hallmark Movies & Mysteries' First Annual "Summer of Mystery" Kicks Off on a High Note
Hallmark Channel spins the numbers for the weeks of May 28-June 17.

[06/19/18 - 09:14 AM]
FOX Sports' Presentation of 2018 U.S. Open Championship Is Most-Watched U.S. Open Since 2015
FOX Sports spins the numbers for its coverage to date.

[06/19/18 - 08:12 AM]
Monday's Broadcast Ratings: ABC, "The Bachelorette" Hold Off Competition
The Alphabet takes home top honors in total viewers and adults 18-49.

[06/18/18 - 08:20 AM]
Sunday's Broadcast Ratings: ABC Holds Onto Top Spots with Game Show Lineup
The Alphabet wins the evening in both total viewers and adults 18-49.

[06/17/18 - 08:42 AM]
Saturday's Broadcast Ratings: "Jurassic Park" Tops Adults 18-49 for NBC
The Peacock's telecast of the 1993 film leads the night in demos.

[06/16/18 - 08:28 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
Said duo edges a low key evening among adults 18-49.

[06/15/18 - 02:26 PM]
E!'s "Total Bellas" Hits Series High in All Key Demos Pulling in Over 1 Million Total Viewers Pacing Toward Its Biggest Season Yet
E! further spins the numbers for Sunday, June 10.

[06/15/18 - 08:23 AM]
Thursday's Broadcast Ratings: CBS Tops Viewers with Repeat Lineup
The Eye also shares the adults 18-49 with ABC and FOX.

[06/14/18 - 08:15 AM]
Wednesday's Broadcast Ratings: FOX Edges NBC in Tight Demo Race
The premiere of "Gordon Ramsay's 24 Hours to Hell & Back" sparks FOX to the top spot among adults 18-49.