or


[07/31/12 - 12:05 PM]
July 2012 is Disney XD's #1 Month of All Time in Total Viewers and Target Kid Demographics, Driven by Recent Weeks of Record Performances
Disney XD spins the numbers for the month of July.

[via press release from Disney XD]

Ratings Highlights for July 2012 Final National Ratings

July 2012 is Disney XD's #1 Month of All Time in Total Viewers and Target Kid Demographics, Driven by Recent Weeks of Record Performances

~More Than Doubles Nicktoons in Core Kid Demographics

July 2012 - Primetime/Total Day

Driven by multiple airings of original series, most notably "Lab Rats," "Kickin' It" and "Pair of Kings," July 2012 ranked as Disney XD's most-watched month in Prime on record (includes its 10 years as Toon Disney) in Total Viewers (471,000), Kids 6-14 (275,000) and Tweens 9-14 (187,000), and its #2 month ever in Kids 2-11 (267,000) and Kids 6-11 (212,000).

Moreover, July 2012 and June 2012 stand as Disney XD's Top 2 most-watched months in the network's history in Tweens 9-14.

· Disney XD has grown or held its Prime audience year to year for 43 consecutive months in Kids 6-11 - the longest streak of its kind among all kid networks - and for 19 consecutive months in Kids 6-14 and Tweens 9-14.

· Disney XD more than doubled Nicktoons in Total Viewers (+104% - 471,000 vs. 231,000), Kids 6-14 (+150% - 275,000 vs. 110,000), Kids 6-11 (+147% - 212,000 vs. 86,000), Tweens 9-14 (+183% - 187,000 vs. 66,000) and Kids 2-11 (+119% - 267,000 vs. 122,000).

· Year to year, Disney XD grew by 5% in Total Viewers (471,000 vs. 449,000), by 6% in Kids 6-14 (275,000 vs. 259,000) and by 13% in Tweens 9-14 (187,000 vs. 166,000).

In Total Day, Disney XD also soared to its most-watched month in the network's history in target demos, including Total Viewers (451,000), Kids 6-14 (268,000), Kids 6-11 (204,000), Tweens 9-14 (183,000) and Kids 2-11 (257,000).

· Year over year, Disney XD posted solid increases in key demos, including by 11% in Total Viewers (451,000 vs. 405,000), by 15% in Kids 6-14 (268,000 vs. 233,000) and by 22% in Tweens 9-14 (183,000 vs. 150,000).

Programming Highlights:

· An original "Lab Rats" (Thursday, 7/12/12) ranked as the series' #3 telecast to date in Kids 6-14 (674,000), Kids 6-11 (545,000) and Tweens 9-14 (492,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Source: NTI, U.S. ratings, most current, July 2012: 6/25/12-7/29/12; July 2011: 6/27/11-7/31/11.





  [july 2012]  
S
M
T
W
T
F
S


· KICKIN' IT (DISNEY XD)
· LAB RATS (DISNEY XD)
· PAIR OF KINGS (DISNEY XD)





most recent ratings | view all posts
[07/25/14 - 08:40 AM]
Thursday's Broadcast Ratings: "Big Brother" Continues Win Streak for CBS
The Eye has taken home top adults 18-49 honors for five straight weeks.

[07/25/14 - 08:23 AM]
"Last Comic Standing" Wins Its Timeslot in 18-49 and Most Key Demos
NBC spins the numbers for Thursday, July 24.

[07/25/14 - 08:16 AM]
ABC's "Black Box" Finale Is Up and "NY Med" Tops Its Slot for the 5th Straight Week
ABC spins the numbers for Thursday, July 24.

[07/24/14 - 01:20 PM]
Series Premiere of FX's Newest Original Comedy Series "Married" Pulls in 1.5 Million Total Viewers and 1.1 Million Adults 18-49
FX spins the numbers for Thursday, July 17.

[07/24/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Got Talent" Puts NBC Back on Top
The Peacock's summer franchise expands originals to Wednesdays with a victory in both total viewers and adults 18-49.

[07/24/14 - 07:47 AM]
CMT's Highest-Rated Series "Party Down South" Earns Its Highest-Rated Episode Ever, Up Double Digits
CMT spins the numbers for Thursday, July 17.

[07/23/14 - 09:10 AM]
"Daryl's Restoration Over-Hall" Series Premiere Rocks DIY Network's Ratings
DIY Network spins the numbers for Saturday, July 19.

[07/23/14 - 08:28 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Dominates the Competition
NBC wins the night among adults 18-49, more than doubling second place ABC.

[07/23/14 - 08:20 AM]
NBC Wins the Night in the 18-49 Demo More Than Doubling the Nearest Competitor
NBC spins the numbers for Tuesday, July 22.

[07/22/14 - 01:47 PM]
HGTV Still Tops on Sundays - "Flipping the Block" One of HGTV's "Best Series Premieres Ever"
HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
Turner spins the numbers for the week of July 14-20.

[07/22/14 - 11:20 AM]
TNT Wins Fourth Week in a Row, with "Major Crimes," "Rizzoli & Isles" and "The Last Ship" Leading the Pack
TNT spins the numbers for the week of July 14-20.

[07/22/14 - 11:13 AM]
Premiere of New American Heroes Channel Series "Gunslingers" Breaks Network Record for P2+ and HH Delivery
American Heroes Channel spins the numbers for Sunday, July 20.

[07/22/14 - 10:20 AM]
Hallmark Channel Original Programming Dominates Saturday Night
The Hallmark Channel spins the numbers for Saturday, July 19.

[07/22/14 - 09:21 AM]
"Live with Kelly and Michael" Is the #1 Syndie Talker for the 2nd Straight Week Across All Key Measures
Disney-ABC Domestic Television spins the numbers for the week of July 7-11.