or


[07/31/12 - 12:05 PM]
July 2012 is Disney XD's #1 Month of All Time in Total Viewers and Target Kid Demographics, Driven by Recent Weeks of Record Performances
Disney XD spins the numbers for the month of July.

[via press release from Disney XD]

Ratings Highlights for July 2012 Final National Ratings

July 2012 is Disney XD's #1 Month of All Time in Total Viewers and Target Kid Demographics, Driven by Recent Weeks of Record Performances

~More Than Doubles Nicktoons in Core Kid Demographics

July 2012 - Primetime/Total Day

Driven by multiple airings of original series, most notably "Lab Rats," "Kickin' It" and "Pair of Kings," July 2012 ranked as Disney XD's most-watched month in Prime on record (includes its 10 years as Toon Disney) in Total Viewers (471,000), Kids 6-14 (275,000) and Tweens 9-14 (187,000), and its #2 month ever in Kids 2-11 (267,000) and Kids 6-11 (212,000).

Moreover, July 2012 and June 2012 stand as Disney XD's Top 2 most-watched months in the network's history in Tweens 9-14.

· Disney XD has grown or held its Prime audience year to year for 43 consecutive months in Kids 6-11 - the longest streak of its kind among all kid networks - and for 19 consecutive months in Kids 6-14 and Tweens 9-14.

· Disney XD more than doubled Nicktoons in Total Viewers (+104% - 471,000 vs. 231,000), Kids 6-14 (+150% - 275,000 vs. 110,000), Kids 6-11 (+147% - 212,000 vs. 86,000), Tweens 9-14 (+183% - 187,000 vs. 66,000) and Kids 2-11 (+119% - 267,000 vs. 122,000).

· Year to year, Disney XD grew by 5% in Total Viewers (471,000 vs. 449,000), by 6% in Kids 6-14 (275,000 vs. 259,000) and by 13% in Tweens 9-14 (187,000 vs. 166,000).

In Total Day, Disney XD also soared to its most-watched month in the network's history in target demos, including Total Viewers (451,000), Kids 6-14 (268,000), Kids 6-11 (204,000), Tweens 9-14 (183,000) and Kids 2-11 (257,000).

· Year over year, Disney XD posted solid increases in key demos, including by 11% in Total Viewers (451,000 vs. 405,000), by 15% in Kids 6-14 (268,000 vs. 233,000) and by 22% in Tweens 9-14 (183,000 vs. 150,000).

Programming Highlights:

· An original "Lab Rats" (Thursday, 7/12/12) ranked as the series' #3 telecast to date in Kids 6-14 (674,000), Kids 6-11 (545,000) and Tweens 9-14 (492,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Source: NTI, U.S. ratings, most current, July 2012: 6/25/12-7/29/12; July 2011: 6/27/11-7/31/11.





  [july 2012]  
S
M
T
W
T
F
S


· KICKIN' IT (DISNEY XD)
· LAB RATS (DISNEY XD)
· PAIR OF KINGS (DISNEY XD)





most recent ratings | view all posts
[07/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: "Big Brother" Keeps CBS on Top
The Eye wins the evening for the fourth consecutive week.

[07/20/17 - 08:27 AM]
Wednesday's Broadcast Ratings: CBS Takes Home Top Honors with "Big Brother"
The Eye's summer mainstay leads the night in both total viewers and adults 18-49.

[07/19/17 - 08:20 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Eclipse the Competition
The Peacock beats the combined efforts of ABC, CBS, FOX and The CW among adults 18-49.

[07/18/17 - 12:47 PM]
A&E Network's Groundbreaking Series "Live PD" Hits Ratings High with 2.1 Million Total Viewers
A&E spins the numbers for Saturday, July 15.

[07/18/17 - 10:46 AM]
Crown Media's Holiday Programming Initiatives Elevate Networks as Top-Rated in Weekend Primetime
The Hallmark Channel spins the numbers for the week of July 10-16.

[07/18/17 - 08:24 AM]
Monday's Broadcast Ratings: "Bachelorette" Pulls in Front as ABC, NBC Share Demo Crown
The Peacock however is the most-watched broadcaster last night.

[07/17/17 - 02:30 PM]
Freeform's "The Fosters" and "The Bold Type" Premiere to No. 1 Ranks in Key Target Demographics
Freeform further spins the numbers for Tuesday, July 11.

[07/17/17 - 12:12 PM]
New Season of TLC's "OutDaughtered" Returns with Highest Ratings Ever
TLC further spins the numbers for Tuesday, July 11.

[07/17/17 - 08:44 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Top Demo Race
The Eye narrowly edges the competition among adults 18-49.

[07/17/17 - 08:29 AM]
TV One's "Unsung" Season 11 Jagged Edge Premiere Clinches #1 Spot Among Adults 25-54 in 10 pm Slot
TV One further spins the numbers for Sunday, July 9.

[07/16/17 - 09:01 AM]
Saturday's Broadcast Ratings: NBC Edges Competition in Total Viewers with Repeat Lineup
ABC, CBS and NBC however all share the demo crown.

[07/15/17 - 09:32 AM]
Friday's Broadcast Ratings: NBC Tops Demos for Fifth Consecutive Week
The Peacock is the network to beat among adults 18-49.

[07/14/17 - 08:16 AM]
Thursday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Honors with CBS
A recap of "America's Got Talent" helps push the Peacock on top last night.

[07/13/17 - 08:24 AM]
Wednesday's Broadcast Ratings: "ESPY Awards" Put ABC on Top
The Alphabet leads the night in both total viewers and adults 18-49.

[07/12/17 - 08:21 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Holds Off "MLB All-Star Game"
Both entries are up year-to-year for NBC and FOX, respectively, among adults 18-49.